Nicholas Sparks Audience in United States

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Nicholas Sparks has an estimated audience of 798,644 people in United States. 79.8% are female, 20.2% are male, average age 39.4. Top regions: California, North Carolina, Texas. Top brand affinities: romantic comedies, Elisabeth Moss, Reading, Charlie Hunnam, Linda Cardellini.

The average Nicholas Sparks fan in United States is 39.4 years old, more female, and lives primarily in California. The audience is concentrated in California, North Carolina, Texas. Top brand affinities include romantic comedies, Elisabeth Moss, Reading, with strongest over-indexing on romantic comedies (9.94× the country average). Demographically, the Nicholas Sparks audience skews more female with an average age of 39.4, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Literature · Type: Person · Subtype: Author

Demographics of Nicholas Sparks fans

Demographic split for Nicholas Sparks audience in United States
MetricValue
Female79.8%
Male20.2%
Average age39.4
Estimated audience size798,644

Audience persona

The typical Nicholas Sparks fan in United States is more female, around 39.4 years old, with strong Luxury Orientation tendencies and a notable affinity for romantic comedies.

Top regions in United States

Top regions ranked by reach for Nicholas Sparks in United States
RegionReachAffinity
California68,9630.79×
North Carolina66,7832.78×
Texas55,8540.81×
Florida47,5760.88×
New York36,5770.82×
Pennsylvania26,5930.99×
Ohio24,8631.01×
Georgia23,8220.97×
Illinois21,3000.8×
Virginia20,9451.08×
South Carolina20,6961.72×
Michigan19,3210.93×
Tennessee18,8541.18×
New Jersey16,1380.79×
Indiana15,1571.04×
Arizona14,4060.88×
Missouri13,1871.02×
Washington12,6440.79×
Alabama12,4151.11×
Wisconsin12,0921.01×
Massachusetts11,9050.76×
Minnesota11,1370.97×
Colorado10,9990.87×
Kentucky10,9091.09×
Maryland10,5060.77×
Louisiana9,3230.91×
Oklahoma8,4000.95×
Oregon7,9120.86×
Connecticut7,1320.89×
Iowa7,0851.08×
Utah6,9600.97×
Arkansas6,5180.99×
Mississippi6,2530.95×
Kansas6,0590.96×
Nevada5,4250.7×
Nebraska5,3621.34×
West Virginia4,5241.22×
Idaho3,9520.99×
New Mexico3,2770.82×
Maine3,0811.08×
New Hampshire3,0510.97×
Hawaii3,0070.88×
Vermont2,3221.66×
Montana2,0050.91×
Rhode Island1,9510.77×
Delaware1,8520.84×
South Dakota1,8421×
Washington, District of Columbia1,8100.75×
North Dakota1,4860.91×
Alaska1,3830.81×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Nicholas Sparks audience
BrandAffinityCategory
romantic comedies9.94×Movies & TV
Elisabeth Moss12.06×Movies & TV
Reading1.68×Literature
Charlie Hunnam7.19×Movies & TV
Linda Cardellini8.24×Movies & TV
Movies1.57×Movies & TV
Psychological thriller5.3×Literature
Pets1.52×Pets & Animals
The Other Woman (2014 film)16.09×Movies & TV
Young-adult fiction6.15×Literature
Eyes Wide Shut8.96×Movies & TV
Culture1.53×Literature
Detective fiction4.85×Literature
Author3.28×Literature
Child1.58×Kids & Family
Short story3.69×Literature
Novel2.77×Literature
Crime fiction4.13×Literature
Celebrity1.62×Movies & TV
Parent1.87×Kids & Family

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Nicholas Sparks audience
TraitClusterScore
Luxury OrientationPREMIUM1.95
Risk AppetiteTHRILL1.67
CreativityOPEN1.37
Price SensitivityPREMIUM1.36
Community OrientationOPEN1.22
Family OrientationCONSERVATISM1.19

Worldwide distribution

Worldwide audience distribution share by country for Nicholas Sparks
CountryShare
United States35.5%
Brazil10.6%
Germany7.3%

See Nicholas Sparks audiences in other countries

More Author audiences in United States

Frequently asked questions

How many fans does Nicholas Sparks have in United States?

Nicholas Sparks has an estimated audience of 798,644 people in United States, concentrated in California and North Carolina.

What is the gender split and age of Nicholas Sparks fans?

79.8% of Nicholas Sparks fans are female, 20.2% are male, with an average age of 39.4 years.

Which brands do Nicholas Sparks fans like most?

Nicholas Sparks fans show strongest brand affinity for romantic comedies (9.94×), Elisabeth Moss (12.06×), and Reading (1.68×) over the country average.

Where do Nicholas Sparks fans live in United States?

Nicholas Sparks fans in United States are most concentrated in California (reach 68,963), North Carolina (reach 66,783), and Texas (reach 55,854). These three regions account for the largest share of the active audience.

What other brands do Nicholas Sparks fans also like?

Beyond Nicholas Sparks itself, the audience over-indexes on Elisabeth Moss (12.06×), Reading (1.68×), Charlie Hunnam (7.19×), and Linda Cardellini (8.24×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Nicholas Sparks. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.