Non-dairy creamer Audience in United States
Non-dairy creamer has an estimated audience of 1,600,801 people in United States. 71.0% are female, 29.0% are male, average age 39.4. Top brand affinities: Superintendent (education), National University of Distance Education, Chiropractic education, edureka, Regional styles of Mexican music.
Top brand affinities include Superintendent (education), National University of Distance Education, Chiropractic education, with strongest over-indexing on Superintendent (education) (30.24× the country average). Demographically, the Non-dairy creamer audience skews more female with an average age of 39.4, and over-indexes on personality traits such as Healthy Lifestyle, Indulgence.
Category: Food & Beverages · Type: Topic
Demographics of Non-dairy creamer fans
| Metric | Value |
|---|---|
| Female | 71.0% |
| Male | 29.0% |
| Average age | 39.4 |
| Estimated audience size | 1,600,801 |
Audience persona
The typical Non-dairy creamer fan in United States is more female, around 39.4 years old, with strong Healthy Lifestyle tendencies and a notable affinity for Superintendent (education).
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Superintendent (education) | 30.24× | Business & Career |
| National University of Distance Education | 38.46× | Business & Career |
| Chiropractic education | 9.64× | Business & Career |
| edureka | 20.59× | Business & Career |
| Regional styles of Mexican music | 1.56× | Music & Radio |
| Mothercare | 1.5× | Kids & Family |
| Certified diabetes educator | 4.96× | Business & Career |
| Colorado River | 2.3× | Travel & Leisure |
| Graham Greene (actor) | 1.91× | |
| Ken Griffey Jr. | 2.44× | Sports |
| English literature | 1.99× | Literature |
| life is good | 1.8× | Music & Radio |
| Fernando Valenzuela | 3× | Sports |
| Waterford | 2.27× | Travel & Leisure |
| Grover Cleveland | 2.12× | Politics & Society |
| Picnic | 1.64× | Kids & Family |
| Bounce (film) | 2.95× | Movies & TV |
| Roger Federer | 1.54× | Sports |
| MeatEater | 1.7× | Movies & TV |
| Tierra Cali | 1.69× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Healthy Lifestyle | BALANCE | 1.41 |
| Indulgence | JOY | 1.31 |
| Price Sensitivity | PREMIUM | 1.31 |
| Luxury Orientation | PREMIUM | 1.26 |
| Convenience Orientation | PREMIUM | 1.23 |
| DIY Mentality | THRILL | 1.21 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 68.1% |
| Thailand | 4.7% |
| United Kingdom | 4.5% |
See Non-dairy creamer audiences in other countries
More Food & Beverages audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
How to read this data
Audience size is the estimated number of people in United States who actively search for Non-dairy creamer. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.