Northwestern Health Sciences University Audience in United States

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Northwestern Health Sciences University has an estimated audience of 361,799 people in United States. 60.6% are female, 39.4% are male, average age 39.8. Top regions: Minnesota, Wisconsin, Texas. Top brand affinities: PSV Eindhoven, Autism Awareness, Diabetes mellitus awareness, Microblogging, Singer-songwriter.

The average Northwestern Health Sciences University fan in United States is 39.8 years old, more female, and lives primarily in Minnesota. The audience is concentrated in Minnesota, Wisconsin, Texas. Top brand affinities include PSV Eindhoven, Autism Awareness, Diabetes mellitus awareness, with strongest over-indexing on PSV Eindhoven (110.71× the country average). Demographically, the Northwestern Health Sciences University audience skews more female with an average age of 39.8, and over-indexes on personality traits such as Need for Security, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: POI · Subtype: University

Demographics of Northwestern Health Sciences University fans

Demographic split for Northwestern Health Sciences University audience in United States
MetricValue
Female60.6%
Male39.4%
Average age39.8
Estimated audience size361,799

Audience persona

The typical Northwestern Health Sciences University fan in United States is more female, around 39.8 years old, with strong Need for Security tendencies and a notable affinity for PSV Eindhoven.

Top regions in United States

Top regions ranked by reach for Northwestern Health Sciences University in United States
RegionReachAffinity
Minnesota135,75426.19×
Wisconsin10,1291.86×
Texas5,8250.19×
California5,4580.14×
Illinois4,7230.39×
Iowa4,1941.41×
North Dakota3,7395.03×
Florida3,6170.15×
Michigan3,4320.36×
South Dakota3,2323.86×
New York2,9280.14×
Colorado1,9380.34×
Pennsylvania1,8350.15×
Washington1,8140.25×
Ohio1,6290.15×
Oregon1,5740.38×
North Carolina1,5600.14×
Georgia1,5470.14×
Missouri1,5060.26×
Virginia1,4850.17×
Arizona1,4450.2×
New Jersey1,1310.12×
Nebraska1,0720.59×
Indiana1,0230.15×
Tennessee1,0150.14×
Montana1,0021×
Massachusetts9290.13×
Maryland9280.15×
Kansas8590.3×
Utah7650.24×
Mississippi7020.24×
Alabama6660.13×
Kentucky6420.14×
South Carolina5880.11×
Louisiana5720.12×
Arkansas5720.19×
Oklahoma5590.14×
Hawaii5470.35×
West Virginia5310.32×
Alaska5300.69×
Connecticut4990.14×
Idaho4910.27×
Nevada4610.13×
New Hampshire4380.31×
Wyoming4300.8×
New Mexico4270.24×
Rhode Island4230.37×
Maine4230.33×
Vermont4160.65×
Delaware3790.38×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Northwestern Health Sciences University audience
BrandAffinityCategory
PSV Eindhoven110.71×Sports
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Kinesiology9.53×Health
Income tax13.19×Business & Career
Fibromyalgia awareness15.32×Health
Minnesota Vikings6.2×Sports
Kia Sportage17.24×Cars & Mobility
Deutsche Eishockey Liga29.52×Sports
Digital health27.2×Health
Charles, Prince of Wales18.87×Politics & Society
Minnesota Wild7.81×Sports
FC Bayern Munich4.58×Sports
Sophia Bush10.77×Movies & TV
Massage table7.5×Health
Rheumatoid Arthritis awareness6.14×Health
Sex and the City3.76×Movies & TV
Planet Fitness2.25×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Northwestern Health Sciences University audience
TraitClusterScore
Need for SecurityCONSERVATISM2.74
Pet OwnershipJOY2.06
LGBTQ+ IdentityOPEN1.78
Community OrientationOPEN1.64
Design AffinityPREMIUM1.54
Sports ActivityPOWER1.49

Worldwide distribution

Worldwide audience distribution share by country for Northwestern Health Sciences University
CountryShare
United States32.5%
Japan8.8%
Italy7.5%

See Northwestern Health Sciences University audiences in other countries

More University audiences in United States

Frequently asked questions

How many fans does Northwestern Health Sciences University have in United States?

Northwestern Health Sciences University has an estimated audience of 361,799 people in United States, concentrated in Minnesota and Wisconsin.

What is the gender split and age of Northwestern Health Sciences University fans?

60.6% of Northwestern Health Sciences University fans are female, 39.4% are male, with an average age of 39.8 years.

Which brands do Northwestern Health Sciences University fans like most?

Northwestern Health Sciences University fans show strongest brand affinity for PSV Eindhoven (110.71×), Autism Awareness (19.03×), and Diabetes mellitus awareness (12.48×) over the country average.

Where do Northwestern Health Sciences University fans live in United States?

Northwestern Health Sciences University fans in United States are most concentrated in Minnesota (reach 135,754), Wisconsin (reach 10,129), and Texas (reach 5,825). These three regions account for the largest share of the active audience.

What other brands do Northwestern Health Sciences University fans also like?

Beyond Northwestern Health Sciences University itself, the audience over-indexes on Autism Awareness (19.03×), Diabetes mellitus awareness (12.48×), Microblogging (12.67×), and Singer-songwriter (5.51×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Northwestern Health Sciences University. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.