Rascasse Audience Intelligence

Obed Vargas Audience in United States

A data profile of the people who buy, follow and care about Obed Vargas in United States — modelled from more than twelve digital signal sources. Obed Vargas has an estimated audience of 310,401 people in United States.

#518among Soccer in United States#11877among Person in United States#4768in Sports

The average Obed Vargas fan in United States is 33.5 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Washington.

Top brand affinities include United Airlines, FIFA World Cup, Los Angeles FC, with strongest over-indexing on United Airlines (3.43× the country average).

Demographically, the Obed Vargas audience skews more male with an average age of 33.5, and over-indexes on personality traits such as Career Orientation, Indulgence.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Obed Vargas fan in United States is more male, around 33.5 years old, with strong Career Orientation tendencies and a notable affinity for United Airlines.

Category: Sports · Type: Person · Subtype: Soccer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Obed Vargas profile in United States.

Audience size
310K
in United States
Gender
35.2%♀
64.8% male
Age
33.5
average years
Country rank
#47495
Person in United States
Fig. 01

Search interest · 12-month trend

+1180%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Obed Vargas fans

35.2% are female, 64.8% are male, average age 33.5.

Fig. 02

Gender split

35.2%
Female
64.8%
Male
Demographic split for Obed Vargas audience in United States
MetricValue
Female35.2%
Male64.8%
Average age33.5
Estimated audience size310,401
Fig. 03

Age distribution

Ø 33.5
average years
Age distribution of the Obed Vargas audience in United States
Age bracketShare%
16-1935%
20-2922%
30-3918%
40-4915%
50+11%
Fig. 04

Worldwide distribution

28.9%

of the worldwide Obed Vargas audience comes from United States.

Worldwide audience distribution share by country for Obed Vargas
CountryShare
Mexico51.7%
United States28.9%
Spain8.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Obed Vargas audience in United States is strongest.

Fig. 05

Top regions by affinity

Obed Vargas fans by region: top regions in United States
#RegionReachAffinity×
01Alaska~4K5.77×
02Washington~30K5.20×
03California~100K3.05×
04Texas~60K2.23×
05Illinois~20K1.79×
06Arizona~10K1.71×
07Nevada~5K1.70×
08Oregon~6K1.59×
09Utah~3K1.18×
10New Mexico~2K1.11×
11Colorado~5K1.10×
12Idaho~2K1.04×
13Kansas~2K1.03×
14Georgia~9K0.96×
15North Carolina~9K0.94×
16Nebraska~1K0.94×
17Oklahoma~3K0.91×
18Arkansas~2K0.91×
19New Jersey~7K0.89×
20Vermont<1K0.87×
21Washington, District of Columbia<1K0.84×
22North Dakota<1K0.84×
23South Dakota<1K0.82×
24New York~10K0.81×
25Delaware<1K0.81×
26Montana<1K0.80×
27West Virginia~1K0.79×
28Indiana~4K0.78×
29Maine<1K0.78×
30Rhode Island<1K0.77×
31New Hampshire<1K0.76×
32Tennessee~5K0.74×
33Minnesota~3K0.74×
34Iowa~2K0.74×
35Hawaii<1K0.74×
36Wisconsin~3K0.73×
37Maryland~4K0.69×
38Connecticut~2K0.69×
39Mississippi~2K0.69×
40Alabama~3K0.68×
41South Carolina~3K0.67×
42Florida~10K0.66×
43Virginia~5K0.64×
44Louisiana~2K0.62×
45Kentucky~2K0.62×
46Missouri~3K0.58×
47Massachusetts~3K0.50×
48Michigan~4K0.49×
49Pennsylvania~5K0.45×
50Ohio~4K0.44×
Fig. 06

Affinity by region

Affinity by region — Obed Vargas, United States
0.44×1.00×5.77×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Obed Vargas audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Obed Vargas audience
#·InterestCategoryAffinity×
01Los Angeles FCSports10.51×
02Copa LibertadoresSports9.26×
03CONCACAF Champions CupSports8.47×
04Christian PulisicSports7.14×
05Dallas MavericksSports3.65×
06United AirlinesTravel & Leisure3.43×
07Liga MXSports3.25×
08Miami HeatSports2.87×
09Manchester United F.C.Sports2.57×
10Major League SoccerSports2.52×
11Super BowlSports2.49×
12Seattle MarinersSports2.47×
13FC BarcelonaSports2.39×
14UEFA Champions LeagueSports2.33×
15Real Madrid C.F.Sports2.28×
16FIFA World CupSports2.05×
177-ElevenShopping2.03×
18NBA FinalsSports1.77×
19Google DriveTechnology & Electronics1.54×
20American AirlinesTravel & Leisure1.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Obed Vargas audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Obed Vargas audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER1.26×
IndulgenceJOY1.25×
Risk AppetiteTHRILL1.17×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Obed Vargas audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.82×
CreativityOPEN0.85×
MindfulnessBALANCE0.92×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Obed Vargas have in United States?

Obed Vargas has an estimated audience of 310,401 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Obed Vargas fans?

35.2% of Obed Vargas fans are female, 64.8% are male, with an average age of 33.5 years.

03

Which brands do Obed Vargas fans like most?

Obed Vargas fans show strongest brand affinity for United Airlines (3.43×), FIFA World Cup (2.05×), and Los Angeles FC (10.51×) over the country average.

04

Where do Obed Vargas fans live in United States?

Obed Vargas fans in United States are most concentrated in California (reach ~100K), Texas (reach ~60K), and Washington (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Obed Vargas fans also like?

Beyond Obed Vargas itself, the audience over-indexes on FIFA World Cup (2.05×), Los Angeles FC (10.51×), Super Bowl (2.49×), and Dallas Mavericks (3.65×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Soccer audiences in United States

See Obed Vargas audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Obed Vargas. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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