Obed Vargas Audience in United States

Obed Vargas logo

Obed Vargas has an estimated audience of 310,830 people in United States. 43.0% are female, 57.0% are male, average age 34.4. Top brand affinities: Elsword, Home construction, Pro-Ject, Snow White (Fables), Product design.

Top brand affinities include Elsword, Home construction, Pro-Ject, with strongest over-indexing on Elsword (20.23× the country average). Demographically, the Obed Vargas audience skews more male with an average age of 34.4, and over-indexes on personality traits such as Social Media Usage, Sports Activity.

Category: Sports · Type: Person · Subtype: Soccer

Demographics of Obed Vargas fans

Demographic split for Obed Vargas audience in United States
MetricValue
Female43.0%
Male57.0%
Average age34.4
Estimated audience size310,830

Audience persona

The typical Obed Vargas fan in United States is more male, around 34.4 years old, with strong Social Media Usage tendencies and a notable affinity for Elsword.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Obed Vargas audience
BrandAffinityCategory
Elsword20.23×Games
Home construction1.56×Home & Garden
Pro-Ject4.17×Music & Radio
Snow White (Fables)9.31×Literature
Product design1.81×Business & Career
Nebraska2.21×Travel & Leisure
Kendra Scott2.16×Fashion & Accessoires
Stamp collecting2.83×Home & Garden
JDSU1.63×Business & Career
Monogram1.98×Home & Garden
Kerang3.1×Travel & Leisure
Emperor Entertainment Group5.27×Business & Career
Hebe2.76×Home & Garden
Home staging2.19×Home & Garden
UK garage2.17×Music & Radio
Sam Bush10.41×Music & Radio
TeachHUB1.53×Business & Career
Corona (band)2.13×Music & Radio
Laneige1.97×Beauty & Wellness
Captain America (1990 film)1.61×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Obed Vargas audience
TraitClusterScore
Social Media UsageJOY1.12
Sports ActivityPOWER1.1
Early Adopter MentalityPOWER1.09
ExtroversionTHRILL1.08
IndulgenceJOY1.07
Luxury OrientationPREMIUM1.07

Worldwide distribution

Worldwide audience distribution share by country for Obed Vargas
CountryShare
Mexico52.6%
United States29.7%
Spain7.1%

See Obed Vargas audiences in other countries

More Soccer audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Obed Vargas. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.