Oenology Audience in United States
Oenology has an estimated audience of 1,163,147 people in United States. 59.9% are female, 40.1% are male, average age 41.7. Top regions: California, Texas, New York. Top brand affinities: MeatEater, Muk-bang, Natural rubber, Bank account, Karbala.
The average Oenology fan in United States is 41.7 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include MeatEater, Muk-bang, Natural rubber, with strongest over-indexing on MeatEater (44.92× the country average). Demographically, the Oenology audience skews more female with an average age of 41.7, and over-indexes on personality traits such as Indulgence, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Business & Career · Type: Topic · Subtype: Field of study
Demographics of Oenology fans
| Metric | Value |
|---|---|
| Female | 59.9% |
| Male | 40.1% |
| Average age | 41.7 |
| Estimated audience size | 1,163,147 |
Audience persona
The typical Oenology fan in United States is more female, around 41.7 years old, with strong Indulgence tendencies and a notable affinity for MeatEater.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 237,628 | 1.86× |
| Texas | 98,950 | 0.99× |
| New York | 89,363 | 1.37× |
| Florida | 70,581 | 0.9× |
| Washington | 43,579 | 1.87× |
| Illinois | 40,851 | 1.05× |
| Ohio | 39,489 | 1.1× |
| Pennsylvania | 39,107 | 1× |
| North Carolina | 33,878 | 0.97× |
| Virginia | 33,283 | 1.17× |
| Georgia | 32,968 | 0.92× |
| Massachusetts | 30,383 | 1.33× |
| Oregon | 27,904 | 2.09× |
| Michigan | 27,549 | 0.91× |
| New Jersey | 27,064 | 0.91× |
| Arizona | 23,243 | 0.98× |
| Colorado | 21,955 | 1.2× |
| Maryland | 20,082 | 1× |
| Missouri | 18,700 | 1× |
| Tennessee | 18,297 | 0.78× |
| Indiana | 17,585 | 0.83× |
| Minnesota | 17,044 | 1.02× |
| Wisconsin | 14,966 | 0.86× |
| South Carolina | 13,566 | 0.78× |
| Connecticut | 12,126 | 1.04× |
| Alabama | 11,474 | 0.71× |
| Kentucky | 9,921 | 0.68× |
| Louisiana | 9,915 | 0.66× |
| Oklahoma | 9,557 | 0.74× |
| Utah | 8,985 | 0.86× |
| Iowa | 8,945 | 0.93× |
| Nevada | 8,858 | 0.79× |
| Kansas | 8,618 | 0.94× |
| Arkansas | 7,631 | 0.8× |
| Mississippi | 6,480 | 0.68× |
| Washington, District of Columbia | 6,464 | 1.85× |
| Idaho | 6,318 | 1.08× |
| New Hampshire | 5,228 | 1.14× |
| New Mexico | 4,992 | 0.86× |
| Maine | 4,649 | 1.12× |
| Hawaii | 4,499 | 0.9× |
| Nebraska | 4,015 | 0.69× |
| Montana | 3,571 | 1.11× |
| Rhode Island | 3,266 | 0.88× |
| West Virginia | 3,110 | 0.57× |
| Delaware | 3,014 | 0.94× |
| Alaska | 2,483 | 1× |
| Vermont | 2,239 | 1.1× |
| South Dakota | 1,709 | 0.64× |
| North Dakota | 1,456 | 0.61× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| MeatEater | 44.92× | Movies & TV |
| Muk-bang | 79.09× | Food & Beverages |
| Natural rubber | 7× | Cars & Mobility |
| Bank account | 5.54× | Business & Career |
| Karbala | 18.47× | Travel & Leisure |
| Ken Burns | 13.34× | Movies & TV |
| Electrolyte | 8.08× | Health |
| Lulu 黃路梓茵 | 4.45× | Movies & TV |
| Product design | 2.83× | Business & Career |
| Governor of Michigan | 9.17× | Politics & Society |
| Collectable | 1.94× | Kids & Family |
| Mount Kilimanjaro | 20× | Travel & Leisure |
| Historic site | 4.94× | Arts & Culture |
| Goop | 5.64× | Internet & Social Media |
| Hibachi | 7.46× | Food & Beverages |
| edureka | 34.22× | Business & Career |
| Vocal harmony | 4.01× | Music & Radio |
| Grinch | 3.55× | Movies & TV |
| Staycation | 2.89× | Home & Garden |
| Home equity | 1.67× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 3.71 |
| Design Affinity | PREMIUM | 3.28 |
| Travelling | THRILL | 2.34 |
| Luxury Orientation | PREMIUM | 2.34 |
| Sports Activity | POWER | 2.27 |
| LGBTQ+ Identity | OPEN | 2.1 |
Worldwide distribution
| Country | Share |
|---|---|
| Italy | 20.7% |
| United States | 17.9% |
| France | 7.3% |
See Oenology audiences in other countries
More Field of study audiences in United States
- Music (181,108,961)
- Politics and social issues (139,815,487)
- Education (104,984,855)
- Medicine (89,907,855)
- Psychology (89,088,191)
Frequently asked questions
How many fans does Oenology have in United States?
Oenology has an estimated audience of 1,163,147 people in United States, concentrated in California and Texas.
What is the gender split and age of Oenology fans?
59.9% of Oenology fans are female, 40.1% are male, with an average age of 41.7 years.
Which brands do Oenology fans like most?
Oenology fans show strongest brand affinity for MeatEater (44.92×), Muk-bang (79.09×), and Natural rubber (7×) over the country average.
Where do Oenology fans live in United States?
Oenology fans in United States are most concentrated in California (reach 237,628), Texas (reach 98,950), and New York (reach 89,363). These three regions account for the largest share of the active audience.
What other brands do Oenology fans also like?
Beyond Oenology itself, the audience over-indexes on Muk-bang (79.09×), Natural rubber (7×), Bank account (5.54×), and Karbala (18.47×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Oenology. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.