OmeTV Audience in United States

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OmeTV has an estimated audience of 3,656,531 people in United States. 55.7% are female, 44.3% are male, average age 37.9. Top brand affinities: Urban Outfitters, Goop, Superior Hiking Trail, Queens College, City University of New York, Hebe.

Top brand affinities include Urban Outfitters, Goop, Superior Hiking Trail, with strongest over-indexing on Urban Outfitters (3.45× the country average). Demographically, the OmeTV audience skews more female with an average age of 37.9, and over-indexes on personality traits such as Patriotism, Extroversion.

Category: Internet & Social Media · Type: Website / Newspaper / Magazine

Demographics of OmeTV fans

Demographic split for OmeTV audience in United States
MetricValue
Female55.7%
Male44.3%
Average age37.9
Estimated audience size3,656,531

Audience persona

The typical OmeTV fan in United States is more female, around 37.9 years old, with strong Patriotism tendencies and a notable affinity for Urban Outfitters.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for OmeTV audience
BrandAffinityCategory
Urban Outfitters3.45×Shopping
Goop9.58×Internet & Social Media
Superior Hiking Trail24.04×Travel & Leisure
Queens College, City University of New York12.21×Business & Career
Hebe9.64×Home & Garden
Wok8.38×Food & Beverages
Governor of Michigan9.12×Politics & Society
Grinch4.84×Movies & TV
Vocal harmony5.44×Music & Radio
Google Home7.18×Technology & Electronics
Hibachi8.36×Food & Beverages
Combat sport1.67×Sports
headspace9.44×Health
Grace Slick8.39×Music & Radio
Wikia3.21×Internet & Social Media
Emperor Entertainment Group10.89×Business & Career
Cherish (group)9.59×Music & Radio
Historic site3.43×Arts & Culture
Fairy godmother5.88×Literature
Nationality1.63×Politics & Society

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by OmeTV audience
TraitClusterScore
PatriotismCONSERVATISM2.22
ExtroversionTHRILL1.32
IndividualismJOY1.23
Early Adopter MentalityPOWER1.16
Social Media UsageJOY1.11
Risk AppetiteTHRILL1.11

Worldwide distribution

Worldwide audience distribution share by country for OmeTV
CountryShare
United States11.9%
Germany6.0%
Brazil3.6%

See OmeTV audiences in other countries

More Internet & Social Media audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for OmeTV. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.