Rascasse Audience Intelligence

Pablo Picasso Audience in United States

A data profile of the people who buy, follow and care about Pablo Picasso in United States — modelled from more than twelve digital signal sources. Pablo Picasso has an estimated audience of 2,119,689 people in United States.

#7among Painter in United States#2439among Person in United States#143in Arts & Culture

The average Pablo Picasso fan in United States is 36.2 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Cubism, Trader Joe's, Art museum, with strongest over-indexing on Cubism (15.31× the country average).

Demographically, the Pablo Picasso audience skews balanced with an average age of 36.2, and over-indexes on personality traits such as Career Orientation, Indulgence.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Pablo Picasso fan in United States is balanced, around 36.2 years old, with strong Career Orientation tendencies and a notable affinity for Cubism.

Category: Arts & Culture · Type: Person · Subtype: Painter

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Pablo Picasso profile in United States.

Audience size
2.1M
in United States
Gender
54.0%♀
46.0% male
Age
36.2
average years
Country rank
#13618
Person in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Pablo Picasso fans

54.0% are female, 46.0% are male, average age 36.2.

Fig. 02

Gender split

54.0%
Female
46.0%
Male
Demographic split for Pablo Picasso audience in United States
MetricValue
Female54.0%
Male46.0%
Average age36.2
Estimated audience size2,119,689
Fig. 03

Age distribution

Ø 36.2
average years
Age distribution of the Pablo Picasso audience in United States
Age bracketShare%
16-1927%
20-2922%
30-3919%
40-4918%
50+15%
Fig. 04

Worldwide distribution

21.2%

of the worldwide Pablo Picasso audience comes from United States.

Worldwide audience distribution share by country for Pablo Picasso
CountryShare
United States21.2%
France7.2%
Germany6.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Pablo Picasso audience in United States is strongest.

Fig. 05

Top regions by affinity

Pablo Picasso fans by region: top regions in United States
#RegionReachAffinity×
01Texas~200K1.28×
02New Jersey~60K1.18×
03California~300K1.16×
04Florida~200K1.12×
05Connecticut~20K1.12×
06New York~100K1.11×
07Kentucky~30K1.11×
08Indiana~40K1.10×
09Oklahoma~30K1.10×
10Illinois~80K1.09×
11Georgia~70K1.09×
12Utah~20K1.09×
13North Carolina~70K1.08×
14Pennsylvania~70K1.07×
15Kansas~20K1.04×
16Ohio~70K1.02×
17Arkansas~20K1.02×
18West Virginia~10K1.02×
19Arizona~40K1.01×
20Washington~40K1.01×
21Massachusetts~40K1.01×
22New Mexico~10K1.00×
23New Hampshire~8K1.00×
24Maine~7K1.00×
25Michigan~50K0.99×
26Virginia~50K0.99×
27Missouri~30K0.99×
28Oregon~20K0.99×
29Nebraska~10K0.99×
30North Dakota~4K0.99×
31South Dakota~5K0.98×
32Maryland~30K0.97×
33South Carolina~30K0.97×
34Idaho~10K0.97×
35Colorado~30K0.96×
36Wisconsin~30K0.96×
37Louisiana~30K0.96×
38Nevada~20K0.95×
39Mississippi~20K0.95×
40Rhode Island~6K0.95×
41Montana~5K0.95×
42Tennessee~40K0.94×
43Minnesota~30K0.94×
44Washington, District of Columbia~6K0.94×
45Iowa~20K0.93×
46Alaska~4K0.89×
47Vermont~3K0.89×
48Delaware~5K0.85×
49Alabama~20K0.83×
50Hawaii~7K0.83×
Fig. 06

Affinity by region

Affinity by region — Pablo Picasso, United States
0.83×1.00×1.28×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Pablo Picasso audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Pablo Picasso audience
#·InterestCategoryAffinity×
01CubismArts & Culture15.31×
02BanksyArts & Culture3.78×
03GraffitiArts & Culture2.72×
04Art DecoArts & Culture2.56×
05Art museumArts & Culture2.26×
06Non-alcoholic beverageFood & Beverages2.05×
07BalenciagaFashion & Accessoires1.91×
08Private equityBusiness & Career1.90×
09Foot LockerShopping1.80×
10CappuccinoFood & Beverages1.79×
11Contemporary artArts & Culture1.71×
12Art exhibitionArts & Culture1.67×
13Anne HathawayMovies & TV1.67×
14Apple MusicMusic & Radio1.62×
15EyewearFashion & Accessoires1.61×
16Trader Joe'sShopping1.60×
17Garden furnitureHome & Garden1.58×
18MuseumArts & Culture1.53×
19True DetectiveMovies & TV1.52×
20InnovationBusiness & Career1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Pablo Picasso audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Pablo Picasso audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER1.60×
IndulgenceJOY1.45×
Design AffinityPREMIUM1.45×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Pablo Picasso audience · Rather not
TraitClusterDeviationScore
Need for SecurityCONSERVATISM0.81×
Family OrientationCONSERVATISM0.83×
Convenience OrientationPREMIUM0.86×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Pablo Picasso have in United States?

Pablo Picasso has an estimated audience of 2,119,689 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Pablo Picasso fans?

54.0% of Pablo Picasso fans are female, 46.0% are male, with an average age of 36.2 years.

03

Which brands do Pablo Picasso fans like most?

Pablo Picasso fans show strongest brand affinity for Cubism (15.31×), Trader Joe's (1.6×), and Art museum (2.26×) over the country average.

04

Where do Pablo Picasso fans live in United States?

Pablo Picasso fans in United States are most concentrated in California (reach ~300K), Texas (reach ~200K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Pablo Picasso fans also like?

Beyond Pablo Picasso itself, the audience over-indexes on Trader Joe's (1.6×), Art museum (2.26×), Graffiti (2.72×), and Museum (1.53×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Pablo Picasso. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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