Pablo Picasso Audience in Germany
Pablo Picasso has an estimated audience of 586,048 people in Germany. 43.0% are female, 57.0% are male, average age 38.6. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Art exhibition, Spiegel Online, Contemporary art, Art museum, Museum.
The average Pablo Picasso fan in Germany is 38.6 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Art exhibition, Spiegel Online, Contemporary art, with strongest over-indexing on Art exhibition (4.08× the country average). Demographically, the Pablo Picasso audience skews more male with an average age of 38.6, and over-indexes on personality traits such as Indulgence, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Arts & Culture · Type: Person · Subtype: Painter
Demographics of Pablo Picasso fans
| Metric | Value |
|---|---|
| Female | 43.0% |
| Male | 57.0% |
| Average age | 38.6 |
| Estimated audience size | 586,048 |
Audience persona
The typical Pablo Picasso fan in Germany is more male, around 38.6 years old, with strong Indulgence tendencies and a notable affinity for Art exhibition.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 136,263 | 1.06× |
| Bayern | 96,753 | 1.03× |
| Baden-Württemberg | 77,993 | 0.98× |
| Niedersachsen | 59,290 | 1.04× |
| Hessen | 45,988 | 1.03× |
| Sachsen | 29,722 | 1.03× |
| Rheinland-Pfalz | 29,071 | 0.99× |
| Berlin | 28,025 | 1.07× |
| Brandenburg | 19,929 | 1.1× |
| Schleswig-Holstein | 18,887 | 0.9× |
| Thüringen | 13,703 | 0.92× |
| Sachsen-Anhalt | 13,039 | 0.86× |
| Hamburg | 12,283 | 0.93× |
| Mecklenburg-Vorpommern | 10,085 | 0.9× |
| Saarland | 7,414 | 1.03× |
| Bremen | 5,717 | 1.14× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Art exhibition | 4.08× | Arts & Culture |
| Spiegel Online | 2.04× | News |
| Contemporary art | 3.06× | Arts & Culture |
| Art museum | 3.96× | Arts & Culture |
| Museum | 2.67× | Arts & Culture |
| Modern architecture | 2.76× | Arts & Culture |
| Drop shipping | 2.3× | Shopping |
| Livemusic | 2.34× | Music & Radio |
| Der Tagesspiegel | 2.53× | News |
| H&M | 1.53× | Shopping |
| Renovation | 2.01× | Home & Garden |
| Fine art | 2.62× | Business & Career |
| Breuninger | 1.96× | Fashion & Accessoires |
| Uniqlo | 2.43× | Shopping |
| Knitting | 2.13× | Home & Garden |
| Vintage clothing | 2.32× | Fashion & Accessoires |
| Hermès | 1.66× | Fashion & Accessoires |
| Pet store | 1.96× | Pets & Animals |
| Library | 3.07× | Literature |
| Painting | 1.56× | Arts & Culture |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 2.59 |
| Urban Lifestyle | OPEN | 2.09 |
| Sustainability | BALANCE | 1.98 |
| LGBTQ+ Identity | OPEN | 1.98 |
| Design Affinity | PREMIUM | 1.95 |
| Mindfulness | BALANCE | 1.83 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 21.4% |
| France | 6.8% |
| Spain | 6.1% |
See Pablo Picasso audiences in other countries
More Painter audiences in Germany
- Frida Kahlo (2,169,769)
- Leonardo da Vinci (1,645,322)
- El Greco (1,321,896)
- Michelangelo (1,085,371)
- Gerhard Richter (1,057,143)
Frequently asked questions
How many fans does Pablo Picasso have in Germany?
Pablo Picasso has an estimated audience of 586,048 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Pablo Picasso fans?
43.0% of Pablo Picasso fans are female, 57.0% are male, with an average age of 38.6 years.
Which brands do Pablo Picasso fans like most?
Pablo Picasso fans show strongest brand affinity for Art exhibition (4.08×), Spiegel Online (2.04×), and Contemporary art (3.06×) over the country average.
Where do Pablo Picasso fans live in Germany?
Pablo Picasso fans in Germany are most concentrated in Nordrhein-Westfalen (reach 136,263), Bayern (reach 96,753), and Baden-Württemberg (reach 77,993). These three regions account for the largest share of the active audience.
What other brands do Pablo Picasso fans also like?
Beyond Pablo Picasso itself, the audience over-indexes on Spiegel Online (2.04×), Contemporary art (3.06×), Art museum (3.96×), and Museum (2.67×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Pablo Picasso. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.