Phil Robertson Audience in United States

Phil Robertson logo

Phil Robertson has an estimated audience of 6,013,525 people in United States. 54.7% are female, 45.3% are male, average age 45.4. Top regions: Texas, North Carolina, Georgia. Top brand affinities: Autism Awareness, Diabetes mellitus awareness, Microblogging, Singer-songwriter, Income tax.

The average Phil Robertson fan in United States is 45.4 years old, balanced, and lives primarily in Texas. The audience is concentrated in Texas, North Carolina, Georgia. Top brand affinities include Autism Awareness, Diabetes mellitus awareness, Microblogging, with strongest over-indexing on Autism Awareness (19.03× the country average). Demographically, the Phil Robertson audience skews balanced with an average age of 45.4, and over-indexes on personality traits such as Patriotism, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: TV personality

Demographics of Phil Robertson fans

Demographic split for Phil Robertson audience in United States
MetricValue
Female54.7%
Male45.3%
Average age45.4
Estimated audience size6,013,525

Audience persona

The typical Phil Robertson fan in United States is balanced, around 45.4 years old, with strong Patriotism tendencies and a notable affinity for Autism Awareness.

Top regions in United States

Top regions ranked by reach for Phil Robertson in United States
RegionReachAffinity
Texas543,2831.05×
North Carolina269,5331.49×
Georgia261,0571.41×
Tennessee260,5512.16×
Florida253,2470.62×
Ohio201,5451.09×
Alabama174,5922.08×
California172,2940.26×
Kentucky161,2572.14×
Missouri158,2291.63×
Louisiana158,2182.04×
Pennsylvania154,8210.76×
Oklahoma148,3872.22×
Indiana145,3991.32×
South Carolina141,5941.57×
Virginia140,2920.96×
Illinois135,2420.68×
Michigan134,9010.86×
Arkansas130,4992.63×
Mississippi122,9542.48×
New York93,9970.28×
Wisconsin82,7270.91×
Minnesota73,6340.85×
West Virginia63,1172.25×
Kansas60,8711.28×
Iowa59,7301.21×
Washington54,9210.46×
Arizona54,0160.44×
Colorado51,8060.55×
Maryland44,6630.43×
Oregon37,6860.55×
New Jersey37,3580.24×
Nebraska33,8421.12×
Utah32,2190.6×
Massachusetts31,0720.26×
Idaho30,5841.01×
New Mexico21,0340.7×
Nevada20,9120.36×
Connecticut17,0840.28×
South Dakota16,4231.18×
Montana15,5880.93×
Maine14,4350.67×
North Dakota13,4941.09×
New Hampshire11,7230.49×
Wyoming9,3381.05×
Delaware9,3000.56×
Hawaii7,7850.3×
Alaska6,2950.49×
Vermont5,1470.49×
Rhode Island4,6450.24×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Phil Robertson audience
BrandAffinityCategory
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Income tax13.19×Business & Career
Kia Sportage18.95×Cars & Mobility
Fox News Channel2.66×Movies & TV
Facebook Messenger4.24×Internet & Social Media
Hobby Lobby3.3×Home & Garden
Charles, Prince of Wales18.87×Politics & Society
Tatyana Ali19.03×Movies & TV
The Daily Caller5.29×Internet & Social Media
Nature1.59×Home & Garden
Made in USA3.02×Business & Career
Chick-fil-A1.99×Food & Beverages
Aldi1.99×Shopping
Nazareth3.85×Travel & Leisure
Drudge Report3.72×Sports
Gene Simmons8.17×Music & Radio
Honda HR-V12.63×Cars & Mobility

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Phil Robertson audience
TraitClusterScore
PatriotismCONSERVATISM1.88
SpiritualityBALANCE1.22
Social Media UsageJOY1.22
Community OrientationOPEN1.18
ExtroversionTHRILL1.18
TraditionCONSERVATISM1.17

Worldwide distribution

Worldwide audience distribution share by country for Phil Robertson
CountryShare
United States92.1%
Canada4.6%
United Kingdom0.8%

See Phil Robertson audiences in other countries

More TV personality audiences in United States

Frequently asked questions

How many fans does Phil Robertson have in United States?

Phil Robertson has an estimated audience of 6,013,525 people in United States, concentrated in Texas and North Carolina.

What is the gender split and age of Phil Robertson fans?

54.7% of Phil Robertson fans are female, 45.3% are male, with an average age of 45.4 years.

Which brands do Phil Robertson fans like most?

Phil Robertson fans show strongest brand affinity for Autism Awareness (19.03×), Diabetes mellitus awareness (12.48×), and Microblogging (12.67×) over the country average.

Where do Phil Robertson fans live in United States?

Phil Robertson fans in United States are most concentrated in Texas (reach 543,283), North Carolina (reach 269,533), and Georgia (reach 261,057). These three regions account for the largest share of the active audience.

What other brands do Phil Robertson fans also like?

Beyond Phil Robertson itself, the audience over-indexes on Diabetes mellitus awareness (12.48×), Microblogging (12.67×), Singer-songwriter (5.51×), and Income tax (13.19×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Phil Robertson. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.