Rascasse Audience Intelligence

Pointe shoe Audience in United States

A data profile of the people who buy, follow and care about Pointe shoe in United States — modelled from more than twelve digital signal sources. Pointe shoe has an estimated audience of 900,676 people in United States.

#9056among Topic in United States#1015in Fashion & Accessoires

The average Pointe shoe fan in United States is 40.2 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Diadora, Sharon Stone, Ballet shoe, with strongest over-indexing on Diadora (84.14× the country average).

Demographically, the Pointe shoe audience skews more female with an average age of 40.2, and over-indexes on personality traits such as Patriotism, Quality Awareness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Pointe shoe fan in United States is more female, around 40.2 years old, with strong Patriotism tendencies and a notable affinity for Diadora.

Category: Fashion & Accessoires · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Pointe shoe profile in United States.

Audience size
901K
in United States
Gender
67.9%♀
32.1% male
Age
40.2
average years
Country rank
#25385
Topic in United States
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Pointe shoe fans

67.9% are female, 32.1% are male, average age 40.2.

Fig. 02

Gender split

67.9%
Female
32.1%
Male
Demographic split for Pointe shoe audience in United States
MetricValue
Female67.9%
Male32.1%
Average age40.2
Estimated audience size900,676
Fig. 03

Age distribution

Ø 40.2
average years
Age distribution of the Pointe shoe audience in United States
Age bracketShare%
16-1917%
20-2919%
30-3921%
40-4922%
50+22%
Fig. 04

Worldwide distribution

13.5%

of the worldwide Pointe shoe audience comes from United States.

Worldwide audience distribution share by country for Pointe shoe
CountryShare
Brazil33.5%
United States13.5%
Portugal12.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Pointe shoe audience in United States is strongest.

Fig. 05

Top regions by affinity

Pointe shoe fans by region: top regions in United States
#RegionReachAffinity×
01Utah~10K1.71×
02Idaho~6K1.23×
03Pennsylvania~40K1.22×
04Nebraska~5K1.20×
05Massachusetts~20K1.17×
06Louisiana~10K1.16×
07New Hampshire~4K1.14×
08Connecticut~10K1.13×
09Alabama~10K1.10×
10West Virginia~5K1.09×
11Maine~3K1.07×
12Vermont~2K1.07×
13Virginia~20K1.05×
14North Dakota~2K1.05×
15Colorado~10K1.04×
16Iowa~8K1.04×
17Kansas~7K1.04×
18Rhode Island~3K1.04×
19Montana~3K1.03×
20Washington~20K1.01×
21Oregon~10K1.01×
22South Dakota~2K0.99×
23Alaska~2K0.99×
24North Carolina~30K0.98×
25Missouri~10K0.98×
26Wisconsin~10K0.98×
27Georgia~30K0.97×
28Mississippi~7K0.97×
29New Jersey~20K0.96×
30Maryland~10K0.96×
31Kentucky~10K0.96×
32New York~50K0.95×
33Michigan~20K0.95×
34Ohio~30K0.94×
35South Carolina~10K0.94×
36Hawaii~4K0.94×
37Delaware~2K0.93×
38California~90K0.92×
39Texas~70K0.92×
40Illinois~30K0.91×
41Tennessee~20K0.91×
42Minnesota~10K0.91×
43Oklahoma~9K0.91×
44Florida~50K0.90×
45Indiana~10K0.89×
46Arkansas~7K0.89×
47New Mexico~4K0.88×
48Arizona~20K0.85×
49Washington, District of Columbia~2K0.85×
50Nevada~7K0.75×
Fig. 06

Affinity by region

Affinity by region — Pointe shoe, United States
0.75×1.00×1.71×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Pointe shoe audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Pointe shoe audience
#·InterestCategoryAffinity×
01DiadoraFashion & Accessoires84.14×
02Pilar RubioMovies & TV52.05×
03Ballet shoeFashion & Accessoires34.30×
04UmbroSports29.77×
05Amber VallettaFashion & Accessoires25.92×
06Billy ElliotMovies & TV22.27×
07Sharon StoneMovies & TV20.78×
08BarefootFashion & Accessoires15.94×
09HavaianasFashion & Accessoires13.35×
10Maison MargielaFashion & Accessoires12.56×
11Dance MomsMovies & TV9.21×
12UpToDateHealth8.55×
13Kurt GeigerFashion & Accessoires6.34×
14MauricesFashion & Accessoires6.13×
15Diaper bagKids & Family3.70×
16QVCMovies & TV3.15×
17Planet FitnessSports2.60×
18Vintage clothingFashion & Accessoires2.22×
19Nordstrom rackFashion & Accessoires2.11×
20SupermanMovies & TV1.63×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Pointe shoe audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Pointe shoe audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.45×
Quality AwarenessPREMIUM1.41×
Community OrientationOPEN1.36×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Pointe shoe audience · Rather not
TraitClusterDeviationScore
Early Adopter MentalityPOWER0.71×
Social Media UsageJOY0.86×
Convenience OrientationPREMIUM0.94×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Pointe shoe have in United States?

Pointe shoe has an estimated audience of 900,676 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Pointe shoe fans?

67.9% of Pointe shoe fans are female, 32.1% are male, with an average age of 40.2 years.

03

Which brands do Pointe shoe fans like most?

Pointe shoe fans show strongest brand affinity for Diadora (84.14×), Sharon Stone (20.78×), and Ballet shoe (34.3×) over the country average.

04

Where do Pointe shoe fans live in United States?

Pointe shoe fans in United States are most concentrated in California (reach ~90K), Texas (reach ~70K), and Florida (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Pointe shoe fans also like?

Beyond Pointe shoe itself, the audience over-indexes on Sharon Stone (20.78×), Ballet shoe (34.3×), Maison Margiela (12.56×), and Barefoot (15.94×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Fashion & Accessoires audiences in United States

See Pointe shoe audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Pointe shoe. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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