Pokémon Yellow Audience in United States
Pokémon Yellow has an estimated audience of 323,903 people in United States. 32.8% are female, 67.2% are male, average age 23.8. Top regions: California, Texas, Florida. Top brand affinities: Dog breed, Monogram, Vocal harmony, Combat sport, Home construction.
The average Pokémon Yellow fan in United States is 23.8 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Dog breed, Monogram, Vocal harmony, with strongest over-indexing on Dog breed (2.2× the country average). Demographically, the Pokémon Yellow audience skews more male with an average age of 23.8, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Games · Type: Video / Board Game · Subtype: Action-Adventure
Demographics of Pokémon Yellow fans
| Metric | Value |
|---|---|
| Female | 32.8% |
| Male | 67.2% |
| Average age | 23.8 |
| Estimated audience size | 323,903 |
Audience persona
The typical Pokémon Yellow fan in United States is more male, around 23.8 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Dog breed.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 39,026 | 1.1× |
| Texas | 28,467 | 1.02× |
| Florida | 19,657 | 0.9× |
| New York | 18,443 | 1.02× |
| Pennsylvania | 11,585 | 1.06× |
| Ohio | 11,544 | 1.16× |
| Illinois | 11,147 | 1.03× |
| Michigan | 10,030 | 1.18× |
| North Carolina | 9,813 | 1.01× |
| Georgia | 8,954 | 0.9× |
| Washington | 8,635 | 1.33× |
| New Jersey | 7,701 | 0.93× |
| Virginia | 7,646 | 0.97× |
| Tennessee | 7,048 | 1.08× |
| Indiana | 6,996 | 1.18× |
| Arizona | 6,597 | 1× |
| Massachusetts | 6,382 | 1× |
| Missouri | 5,914 | 1.13× |
| Wisconsin | 5,695 | 1.17× |
| Kentucky | 5,383 | 1.33× |
| Colorado | 4,984 | 0.98× |
| Maryland | 4,968 | 0.89× |
| Minnesota | 4,590 | 0.99× |
| Oregon | 4,498 | 1.21× |
| South Carolina | 4,168 | 0.86× |
| Oklahoma | 4,001 | 1.11× |
| Alabama | 3,876 | 0.86× |
| Utah | 3,489 | 1.2× |
| Louisiana | 3,386 | 0.81× |
| Nevada | 3,260 | 1.04× |
| Connecticut | 3,244 | 1× |
| Iowa | 3,081 | 1.15× |
| Arkansas | 2,849 | 1.07× |
| Kansas | 2,638 | 1.03× |
| Mississippi | 2,099 | 0.79× |
| Idaho | 1,778 | 1.09× |
| West Virginia | 1,668 | 1.11× |
| New Mexico | 1,532 | 0.94× |
| Nebraska | 1,489 | 0.92× |
| New Hampshire | 1,348 | 1.06× |
| Maine | 1,199 | 1.03× |
| Hawaii | 1,175 | 0.84× |
| Rhode Island | 957 | 0.93× |
| Montana | 712 | 0.79× |
| Alaska | 688 | 0.99× |
| Delaware | 686 | 0.77× |
| North Dakota | 644 | 0.97× |
| Washington, District of Columbia | 586 | 0.6× |
| South Dakota | 551 | 0.74× |
| Vermont | 540 | 0.95× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Dog breed | 2.2× | Pets & Animals |
| Monogram | 5.35× | Home & Garden |
| Vocal harmony | 5.74× | Music & Radio |
| Combat sport | 1.99× | Sports |
| Home construction | 1.64× | Home & Garden |
| Product design | 2.17× | Business & Career |
| Urban Outfitters | 1.83× | Shopping |
| 3D printing | 2.4× | Technology & Electronics |
| Grinch | 3.78× | Movies & TV |
| Pro-Ject | 3.63× | Music & Radio |
| Nuts (film) | 4.89× | Movies & TV |
| Eyelashes Regrow | 13.36× | Beauty & Wellness |
| Elsword | 12.56× | Games |
| Voter registration | 3.66× | Politics & Society |
| JDSU | 2.32× | Business & Career |
| Arnold Palmer | 4.4× | Sports |
| Iowa Lottery | 7.06× | Games |
| UK garage | 3.68× | Music & Radio |
| Historic site | 2.84× | Arts & Culture |
| Zach Ertz | 5.3× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 2.7 |
| Early Adopter Mentality | POWER | 1.46 |
| Social Media Usage | JOY | 1.22 |
| Urban Lifestyle | OPEN | 1.2 |
| Pet Ownership | JOY | 1.2 |
| Extroversion | THRILL | 1.19 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 32.4% |
| Poland | 9.7% |
| Brazil | 5.9% |
See Pokémon Yellow audiences in other countries
More Action-Adventure audiences in United States
- Pokémon (video game series) (17,813,094)
- Pokémon Go (3,664,262)
- Pokémon Trading Card Game (3,004,130)
- God of War (video game) (1,594,005)
- Pokémon Ruby and Sapphire (1,075,668)
Frequently asked questions
How many fans does Pokémon Yellow have in United States?
Pokémon Yellow has an estimated audience of 323,903 people in United States, concentrated in California and Texas.
What is the gender split and age of Pokémon Yellow fans?
32.8% of Pokémon Yellow fans are female, 67.2% are male, with an average age of 23.8 years.
Which brands do Pokémon Yellow fans like most?
Pokémon Yellow fans show strongest brand affinity for Dog breed (2.2×), Monogram (5.35×), and Vocal harmony (5.74×) over the country average.
Where do Pokémon Yellow fans live in United States?
Pokémon Yellow fans in United States are most concentrated in California (reach 39,026), Texas (reach 28,467), and Florida (reach 19,657). These three regions account for the largest share of the active audience.
What other brands do Pokémon Yellow fans also like?
Beyond Pokémon Yellow itself, the audience over-indexes on Monogram (5.35×), Vocal harmony (5.74×), Combat sport (1.99×), and Home construction (1.64×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Pokémon Yellow. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.