Rascasse Audience Intelligence

Pokémon Ruby and Sapphire Audience in United States

A data profile of the people who buy, follow and care about Pokémon Ruby and Sapphire in United States — modelled from more than twelve digital signal sources. Pokémon Ruby and Sapphire has an estimated audience of 1,076,733 people in United States.

#5among Action-Adventure in United States#250among Video / Board Game in United States#471in Games

The average Pokémon Ruby and Sapphire fan in United States is 24.6 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Pokémon, Collectible card game, Pokémon Trading Card Game, with strongest over-indexing on Pokémon (27.74× the country average).

Demographically, the Pokémon Ruby and Sapphire audience skews more male with an average age of 24.6, and over-indexes on personality traits such as Patriotism, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Pokémon Ruby and Sapphire fan in United States is more male, around 24.6 years old, with strong Patriotism tendencies and a notable affinity for Pokémon.

Category: Games · Type: Video / Board Game · Subtype: Action-Adventure

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Pokémon Ruby and Sapphire profile in United States.

Audience size
1.1M
in United States
Gender
34.1%♀
65.9% male
Age
24.6
average years
Country rank
#22552
Video / Board Game in United States
Fig. 01

Search interest · 12-month trend

+78%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Pokémon Ruby and Sapphire fans

34.1% are female, 65.9% are male, average age 24.6.

Fig. 02

Gender split

34.1%
Female
65.9%
Male
Demographic split for Pokémon Ruby and Sapphire audience in United States
MetricValue
Female34.1%
Male65.9%
Average age24.6
Estimated audience size1,076,733
Fig. 03

Age distribution

Ø 24.6
average years
Age distribution of the Pokémon Ruby and Sapphire audience in United States
Age bracketShare%
16-1965%
20-2923%
30-397%
40-494%
50+2%
Fig. 04

Worldwide distribution

61.2%

of the worldwide Pokémon Ruby and Sapphire audience comes from United States.

Worldwide audience distribution share by country for Pokémon Ruby and Sapphire
CountryShare
United States61.2%
France7.5%
Canada7.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Pokémon Ruby and Sapphire audience in United States is strongest.

Fig. 05

Top regions by affinity

Pokémon Ruby and Sapphire fans by region: top regions in United States
#RegionReachAffinity×
01Utah~10K1.18×
02Oregon~10K1.17×
03Washington~20K1.14×
04California~100K1.13×
05Kentucky~10K1.11×
06Hawaii~5K1.11×
07Indiana~20K1.10×
08Missouri~20K1.07×
09West Virginia~5K1.07×
10Ohio~30K1.06×
11Michigan~30K1.06×
12North Dakota~2K1.06×
13Arkansas~9K1.05×
14Alaska~2K1.04×
15Nevada~10K1.03×
16Maine~4K1.03×
17Virginia~30K1.02×
18Wisconsin~20K1.02×
19Oklahoma~10K1.02×
20Idaho~5K1.02×
21Pennsylvania~40K1.01×
22North Carolina~30K1.01×
23Vermont~2K1.01×
24Texas~90K1.00×
25New Hampshire~4K1.00×
26Rhode Island~3K1.00×
27Tennessee~20K0.99×
28New Jersey~30K0.98×
29Maryland~20K0.98×
30Minnesota~20K0.98×
31Kansas~8K0.98×
32South Dakota~2K0.98×
33Connecticut~10K0.97×
34Florida~70K0.96×
35Illinois~30K0.96×
36Arizona~20K0.96×
37Massachusetts~20K0.96×
38Louisiana~10K0.96×
39Iowa~9K0.96×
40Delaware~3K0.96×
41Montana~3K0.96×
42Georgia~30K0.95×
43South Carolina~20K0.95×
44Alabama~10K0.94×
45Nebraska~5K0.94×
46New Mexico~5K0.94×
47New York~60K0.93×
48Colorado~20K0.93×
49Mississippi~8K0.89×
50Washington, District of Columbia~3K0.86×
Fig. 06

Affinity by region

Affinity by region — Pokémon Ruby and Sapphire, United States
0.86×1.00×1.18×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Pokémon Ruby and Sapphire audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Pokémon Ruby and Sapphire audience
#·InterestCategoryAffinity×
01Pokémon Trading Card GameGames43.88×
02PokémonGames27.74×
03International educationBusiness & Career27.09×
04Collectible card gameGames22.15×
05captain americaMovies & TV14.66×
06Disneyland ParisTravel & Leisure12.91×
07Portrait paintingArts & Culture11.67×
08Anime and manga fandomLiterature9.83×
09Guardians of the Galaxy (film)Movies & TV9.69×
10TokyoTravel & Leisure9.38×
11Rick and MortyMovies & TV9.24×
12Graphic novelLiterature8.90×
13RetrogamingGames8.70×
14PatreonInternet & Social Media8.55×
15Micro CenterShopping7.05×
16Watercolor paintingArts & Culture6.89×
17Broadway theatreTravel & Leisure6.29×
18MangaLiterature4.62×
19ComicsLiterature3.58×
20SupermanMovies & TV2.35×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Pokémon Ruby and Sapphire audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Pokémon Ruby and Sapphire audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.89×
Community OrientationOPEN1.87×
Pet OwnershipJOY1.54×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Pokémon Ruby and Sapphire audience · Rather not
TraitClusterDeviationScore
Family OrientationCONSERVATISM0.72×
Design AffinityPREMIUM0.80×
Career OrientationPOWER0.82×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Pokémon Ruby and Sapphire have in United States?

Pokémon Ruby and Sapphire has an estimated audience of 1,076,733 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Pokémon Ruby and Sapphire fans?

34.1% of Pokémon Ruby and Sapphire fans are female, 65.9% are male, with an average age of 24.6 years.

03

Which brands do Pokémon Ruby and Sapphire fans like most?

Pokémon Ruby and Sapphire fans show strongest brand affinity for Pokémon (27.74×), Collectible card game (22.15×), and Pokémon Trading Card Game (43.88×) over the country average.

04

Where do Pokémon Ruby and Sapphire fans live in United States?

Pokémon Ruby and Sapphire fans in United States are most concentrated in California (reach ~100K), Texas (reach ~90K), and Florida (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Pokémon Ruby and Sapphire fans also like?

Beyond Pokémon Ruby and Sapphire itself, the audience over-indexes on Collectible card game (22.15×), Pokémon Trading Card Game (43.88×), Anime and manga fandom (9.83×), and International education (27.09×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Action-Adventure audiences in United States

See Pokémon Ruby and Sapphire audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Pokémon Ruby and Sapphire. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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