Pokémon Ruby and Sapphire Audience in United States

Pokémon Ruby and Sapphire has an estimated audience of 1,075,668 people in United States. 34.1% are female, 65.9% are male, average age 24.6. Top regions: California, Texas, Florida. Top brand affinities: Pokémon Trading Card Game, Pokémon, Collectible card game, Rick and Morty, Anime and manga fandom.

The average Pokémon Ruby and Sapphire fan in United States is 24.6 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Pokémon Trading Card Game, Pokémon, Collectible card game, with strongest over-indexing on Pokémon Trading Card Game (62.01× the country average). Demographically, the Pokémon Ruby and Sapphire audience skews more male with an average age of 24.6, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Games · Type: Video / Board Game · Subtype: Action-Adventure

Demographics of Pokémon Ruby and Sapphire fans

Demographic split for Pokémon Ruby and Sapphire audience in United States
MetricValue
Female34.1%
Male65.9%
Average age24.6
Estimated audience size1,075,668

Audience persona

The typical Pokémon Ruby and Sapphire fan in United States is more male, around 24.6 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Pokémon Trading Card Game.

Top regions in United States

Top regions ranked by reach for Pokémon Ruby and Sapphire in United States
RegionReachAffinity
California147,7021.25×
Texas100,3501.09×
Florida76,1651.05×
New York59,3500.99×
Pennsylvania36,3641×
Ohio34,6921.05×
Illinois33,7500.94×
Georgia33,5521.01×
North Carolina30,6050.95×
Michigan29,1461.04×
New Jersey27,5821.01×
Virginia26,5091.01×
Washington26,0541.21×
Indiana22,0871.12×
Arizona20,0790.91×
Tennessee19,9220.92×
Massachusetts17,9100.85×
Missouri17,8261.03×
Wisconsin17,4741.08×
Maryland16,7350.9×
South Carolina15,3350.95×
Kentucky14,8071.1×
Oregon14,4391.17×
Utah13,8011.43×
Minnesota13,6610.89×
Oklahoma13,0731.09×
Louisiana12,8740.93×
Colorado12,8200.76×
Alabama11,9830.8×
Nevada11,6251.12×
Connecticut10,3850.96×
Arkansas10,0891.14×
Iowa7,3990.83×
Kansas7,3600.87×
Mississippi5,9620.67×
Hawaii5,5821.21×
West Virginia4,9220.98×
New Mexico4,7030.87×
Idaho4,5450.84×
Nebraska4,5380.84×
New Hampshire3,8620.91×
Maine3,7270.97×
Rhode Island3,3570.98×
Delaware2,8390.96×
Alaska2,8071.22×
Montana2,6510.89×
South Dakota2,4150.97×
North Dakota2,3511.06×
Wyoming2,2751.43×
Vermont2,2011.17×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Pokémon Ruby and Sapphire audience
BrandAffinityCategory
Pokémon Trading Card Game62.01×Games
Pokémon15.97×Games
Collectible card game17.44×Games
Rick and Morty10.1×Movies & TV
Anime and manga fandom8.2×Literature
Lego Star Wars29.08×Kids & Family
Cyberpunk 207718.86×Games
Toyota Supra14.1×Cars & Mobility
The Legend of Zelda9.33×Games
Dungeons & Dragons10.18×Games
Disneyland Paris10.57×Travel & Leisure
Pokémon Go14.38×Games
captain america14.21×Movies & TV
Google Maps3.31×Internet & Social Media
Indeed.com3.44×Business & Career
Role-playing games4.78×Games
Doctor Strange12.86×Literature
Anthony Mackie15.56×Movies & TV
International education13.09×Business & Career
Superman2.02×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Pokémon Ruby and Sapphire audience
TraitClusterScore
LGBTQ+ IdentityOPEN3.46
Early Adopter MentalityPOWER1.41
Pet OwnershipJOY1.28
Community OrientationOPEN1.27
Social Media UsageJOY1.17
Urban LifestyleOPEN1.05

Worldwide distribution

Worldwide audience distribution share by country for Pokémon Ruby and Sapphire
CountryShare
United States70.3%
Italy10.4%
Australia5.0%

See Pokémon Ruby and Sapphire audiences in other countries

More Action-Adventure audiences in United States

Frequently asked questions

How many fans does Pokémon Ruby and Sapphire have in United States?

Pokémon Ruby and Sapphire has an estimated audience of 1,075,668 people in United States, concentrated in California and Texas.

What is the gender split and age of Pokémon Ruby and Sapphire fans?

34.1% of Pokémon Ruby and Sapphire fans are female, 65.9% are male, with an average age of 24.6 years.

Which brands do Pokémon Ruby and Sapphire fans like most?

Pokémon Ruby and Sapphire fans show strongest brand affinity for Pokémon Trading Card Game (62.01×), Pokémon (15.97×), and Collectible card game (17.44×) over the country average.

Where do Pokémon Ruby and Sapphire fans live in United States?

Pokémon Ruby and Sapphire fans in United States are most concentrated in California (reach 147,702), Texas (reach 100,350), and Florida (reach 76,165). These three regions account for the largest share of the active audience.

What other brands do Pokémon Ruby and Sapphire fans also like?

Beyond Pokémon Ruby and Sapphire itself, the audience over-indexes on Pokémon (15.97×), Collectible card game (17.44×), Rick and Morty (10.1×), and Anime and manga fandom (8.2×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Pokémon Ruby and Sapphire. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.