Princesas Audience in United States
Princesas has an estimated audience of 394,278 people in United States. 70.8% are female, 29.2% are male, average age 32.7. Top regions: Texas, California, Florida. Top brand affinities: Volaris, Autism Awareness, Diabetes mellitus awareness, Pollo Campero, Pitch Perfect.
The average Princesas fan in United States is 32.7 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Volaris, Autism Awareness, Diabetes mellitus awareness, with strongest over-indexing on Volaris (34.51× the country average). Demographically, the Princesas audience skews more female with an average age of 32.7, and over-indexes on personality traits such as Luxury Orientation, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series
Demographics of Princesas fans
| Metric | Value |
|---|---|
| Female | 70.8% |
| Male | 29.2% |
| Average age | 32.7 |
| Estimated audience size | 394,278 |
Audience persona
The typical Princesas fan in United States is more female, around 32.7 years old, with strong Luxury Orientation tendencies and a notable affinity for Volaris.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Texas | 87,032 | 2.57× |
| California | 85,754 | 1.98× |
| Florida | 54,350 | 2.04× |
| New York | 30,512 | 1.38× |
| Illinois | 16,623 | 1.27× |
| New Jersey | 16,204 | 1.62× |
| North Carolina | 15,603 | 1.32× |
| Georgia | 15,201 | 1.25× |
| Arizona | 15,032 | 1.87× |
| Pennsylvania | 10,716 | 0.81× |
| Virginia | 10,290 | 1.07× |
| Massachusetts | 10,050 | 1.29× |
| Maryland | 9,721 | 1.43× |
| Tennessee | 8,220 | 1.04× |
| Colorado | 7,956 | 1.28× |
| Washington | 7,579 | 0.96× |
| Ohio | 6,551 | 0.54× |
| Indiana | 6,402 | 0.89× |
| Nevada | 6,352 | 1.67× |
| Michigan | 5,386 | 0.52× |
| South Carolina | 5,306 | 0.89× |
| Louisiana | 5,135 | 1.01× |
| Connecticut | 5,029 | 1.27× |
| Alabama | 4,982 | 0.9× |
| Oklahoma | 4,954 | 1.13× |
| Utah | 4,758 | 1.35× |
| Oregon | 4,308 | 0.95× |
| Minnesota | 4,083 | 0.72× |
| Wisconsin | 3,971 | 0.67× |
| Kentucky | 3,913 | 0.79× |
| Missouri | 3,724 | 0.59× |
| Kansas | 3,303 | 1.06× |
| New Mexico | 3,227 | 1.63× |
| Arkansas | 3,217 | 0.99× |
| Nebraska | 2,135 | 1.08× |
| Iowa | 2,073 | 0.64× |
| Mississippi | 2,007 | 0.62× |
| Idaho | 1,455 | 0.74× |
| Rhode Island | 1,350 | 1.08× |
| Washington, District of Columbia | 1,216 | 1.03× |
| Hawaii | 945 | 0.56× |
| Delaware | 835 | 0.77× |
| West Virginia | 707 | 0.39× |
| New Hampshire | 616 | 0.4× |
| Montana | 492 | 0.45× |
| South Dakota | 486 | 0.53× |
| Alaska | 423 | 0.5× |
| Maine | 418 | 0.3× |
| Wyoming | 327 | 0.56× |
| North Dakota | 270 | 0.33× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Volaris | 34.51× | Travel & Leisure |
| Autism Awareness | 19.03× | Health |
| Diabetes mellitus awareness | 12.48× | Health |
| Pollo Campero | 24.87× | Food & Beverages |
| Pitch Perfect | 22.25× | Movies & TV |
| Microblogging | 12.67× | Technology & Electronics |
| Singer-songwriter | 5.51× | Music & Radio |
| OXXO | 57.91× | Fashion & Accessoires |
| Arrow | 15.96× | Movies & TV |
| Tangled | 17.88× | Movies & TV |
| Income tax | 13.19× | Business & Career |
| Milwaukee Brewers | 8.64× | Sports |
| Las Vegas | 4.53× | Travel & Leisure |
| High jump | 45.23× | Sports |
| Luxury Travel | 11.51× | Travel & Leisure |
| San Diego Padres | 10.48× | Sports |
| Planet Fitness | 3.54× | Sports |
| Private bank | 19.31× | Business & Career |
| FIFA Club World Cup | 15.79× | Sports |
| Tunic | 18.07× | Fashion & Accessoires |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 3.26 |
| Spirituality | BALANCE | 2.54 |
| Risk Appetite | THRILL | 1.69 |
| Extroversion | THRILL | 1.62 |
| Mindfulness | BALANCE | 1.28 |
| Family Orientation | CONSERVATISM | 1.25 |
Worldwide distribution
| Country | Share |
|---|---|
| Brazil | 34.8% |
| Mexico | 19.1% |
| United States | 7.4% |
See Princesas audiences in other countries
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Frequently asked questions
How many fans does Princesas have in United States?
Princesas has an estimated audience of 394,278 people in United States, concentrated in Texas and California.
What is the gender split and age of Princesas fans?
70.8% of Princesas fans are female, 29.2% are male, with an average age of 32.7 years.
Which brands do Princesas fans like most?
Princesas fans show strongest brand affinity for Volaris (34.51×), Autism Awareness (19.03×), and Diabetes mellitus awareness (12.48×) over the country average.
Where do Princesas fans live in United States?
Princesas fans in United States are most concentrated in Texas (reach 87,032), California (reach 85,754), and Florida (reach 54,350). These three regions account for the largest share of the active audience.
What other brands do Princesas fans also like?
Beyond Princesas itself, the audience over-indexes on Autism Awareness (19.03×), Diabetes mellitus awareness (12.48×), Pollo Campero (24.87×), and Pitch Perfect (22.25×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Princesas. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.