Radio-controlled model Audience in United States
Radio-controlled model has an estimated audience of 746,745 people in United States. 21.3% are female, 78.7% are male, average age 42.4. Top brand affinities: Radio-controlled car, Traxxas, Model building, Indianapolis Motor Speedway, McGill University.
Top brand affinities include Radio-controlled car, Traxxas, Model building, with strongest over-indexing on Radio-controlled car (82.42× the country average). Demographically, the Radio-controlled model audience skews more male with an average age of 42.4, and over-indexes on personality traits such as Patriotism, Risk Appetite.
Category: Kids & Family · Type: Topic
Demographics of Radio-controlled model fans
| Metric | Value |
|---|---|
| Female | 21.3% |
| Male | 78.7% |
| Average age | 42.4 |
| Estimated audience size | 746,745 |
Audience persona
The typical Radio-controlled model fan in United States is more male, around 42.4 years old, with strong Patriotism tendencies and a notable affinity for Radio-controlled car.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Radio-controlled car | 82.42× | Kids & Family |
| Traxxas | 64.78× | Kids & Family |
| Model building | 35.51× | Kids & Family |
| Indianapolis Motor Speedway | 24.13× | Sports |
| McGill University | 45.21× | Business & Career |
| Scale model | 15.74× | Kids & Family |
| Kia Sportage | 22.87× | Cars & Mobility |
| Kitchenette | 33.23× | Home & Garden |
| Property insurance | 17.12× | Home & Garden |
| Day trading | 10.87× | Business & Career |
| AutoZone | 3.61× | Cars & Mobility |
| Quadcopter | 16.87× | Technology & Electronics |
| Carcare | 8.33× | Cars & Mobility |
| Motorcycle accessories | 7.12× | Cars & Mobility |
| Blended whiskey | 10.02× | Food & Beverages |
| Home inspection | 13.97× | Home & Garden |
| Motocross | 6.62× | Sports |
| Touring motorcycle | 7.09× | Cars & Mobility |
| Antique car | 7.18× | Cars & Mobility |
| Family car | 7.58× | Cars & Mobility |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 4.13 |
| Risk Appetite | THRILL | 3.34 |
| Luxury Orientation | PREMIUM | 2.29 |
| Family Orientation | CONSERVATISM | 2.12 |
| DIY Mentality | THRILL | 1.97 |
| Need for Security | CONSERVATISM | 1.75 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 19.0% |
| Germany | 7.2% |
| Italy | 6.4% |
See Radio-controlled model audiences in other countries
More Kids & Family audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
How to read this data
Audience size is the estimated number of people in United States who actively search for Radio-controlled model. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.