RFD-TV Audience in United States

RFD-TV has an estimated audience of 1,812,089 people in United States. 46.4% are female, 53.6% are male, average age 48.9. Top brand affinities: Israel, Tech News, Who Wants to Be a Millionaire?, Historic site, Hibachi.
Top brand affinities include Israel, Tech News, Who Wants to Be a Millionaire?, with strongest over-indexing on Israel (4.69× the country average). Demographically, the RFD-TV audience skews balanced with an average age of 48.9, and over-indexes on personality traits such as Patriotism, Community Orientation.
Category: Movies & TV · Type: TV Channel
Demographics of RFD-TV fans
| Metric | Value |
|---|---|
| Female | 46.4% |
| Male | 53.6% |
| Average age | 48.9 |
| Estimated audience size | 1,812,089 |
Audience persona
The typical RFD-TV fan in United States is balanced, around 48.9 years old, with strong Patriotism tendencies and a notable affinity for Israel.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Israel | 4.69× | Travel & Leisure |
| Tech News | 20.37× | Technology & Electronics |
| Who Wants to Be a Millionaire? | 16.39× | Movies & TV |
| Historic site | 4.93× | Arts & Culture |
| Hibachi | 8.86× | Food & Beverages |
| Pillow | 2.37× | Home & Garden |
| Jeep Wagoneer | 5.93× | Cars & Mobility |
| Google Home | 6.24× | Technology & Electronics |
| Urban Outfitters | 1.66× | Shopping |
| Goop | 4.73× | Internet & Social Media |
| Governor of Michigan | 6.46× | Politics & Society |
| Wok | 5.19× | Food & Beverages |
| headspace | 7.24× | Health |
| Nebraska | 1.97× | Travel & Leisure |
| Unique Gifts | 1.68× | Shopping |
| Cherish (group) | 7.34× | Music & Radio |
| Jeep Grand Cherokee (WJ) | 4.17× | Cars & Mobility |
| Grace Slick | 5.59× | Music & Radio |
| Vocal harmony | 2.54× | Music & Radio |
| Ira Glass | 9.38× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 2.38 |
| Community Orientation | OPEN | 1.46 |
| DIY Mentality | THRILL | 1.41 |
| Tradition | CONSERVATISM | 1.41 |
| Need for Security | CONSERVATISM | 1.34 |
| Spirituality | BALANCE | 1.27 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 98.0% |
| Canada | 0.4% |
| China | 0.2% |
See RFD-TV audiences in other countries
More Movies & TV audiences in United States
- Fox News Channel (112,808,022)
- NBC (88,487,061)
- CNN (83,890,105)
- CBS (64,911,558)
- Peacock (52,578,556)
How to read this data
Audience size is the estimated number of people in United States who actively search for RFD-TV. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.