Rōnin Audience in United States
Rōnin has an estimated audience of 1,363,681 people in United States. 28.2% are female, 71.8% are male, average age 36.1. Top brand affinities: Dog breed, Home construction, Urban Outfitters, Alaska, Minnesota.
Top brand affinities include Dog breed, Home construction, Urban Outfitters, with strongest over-indexing on Dog breed (1.85× the country average). Demographically, the Rōnin audience skews more male with an average age of 36.1, and over-indexes on personality traits such as Early Adopter Mentality, Patriotism.
Category: Politics & Society · Type: Topic
Demographics of Rōnin fans
| Metric | Value |
|---|---|
| Female | 28.2% |
| Male | 71.8% |
| Average age | 36.1 |
| Estimated audience size | 1,363,681 |
Audience persona
The typical Rōnin fan in United States is more male, around 36.1 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Dog breed.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Dog breed | 1.85× | Pets & Animals |
| Home construction | 1.83× | Home & Garden |
| Urban Outfitters | 2.01× | Shopping |
| Alaska | 1.5× | Travel & Leisure |
| Minnesota | 1.5× | Travel & Leisure |
| nbc chicago | 4× | Movies & TV |
| edureka | 21.72× | Business & Career |
| Nebraska | 1.55× | Travel & Leisure |
| Winemaking | 2.39× | Food & Beverages |
| Atkins diet | 2.58× | Health |
| WESH | 2.33× | Movies & TV |
| ABC 7 Chicago | 2.01× | Movies & TV |
| Eden Lake | 3.7× | Movies & TV |
| Sinaloa | 1.52× | Travel & Leisure |
| Sailor | 1.99× | Travel & Leisure |
| WFTV | 1.92× | Movies & TV |
| Certified diabetes educator | 4.21× | Business & Career |
| Software widget | 4.54× | Technology & Electronics |
| Life of Pi | 2.77× | Movies & TV |
| WSVN | 1.88× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 2.58 |
| Patriotism | CONSERVATISM | 1.72 |
| Extroversion | THRILL | 1.55 |
| Sustainability | BALANCE | 1.47 |
| Sports Activity | POWER | 1.45 |
| Luxury Orientation | PREMIUM | 1.43 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 48.6% |
| Ukraine | 20.3% |
| Taiwan | 3.3% |
See Rōnin audiences in other countries
More Politics & Society audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
How to read this data
Audience size is the estimated number of people in United States who actively search for Rōnin. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.