Rascasse Audience Intelligence

Rookies (manga) Audience in United States

A data profile of the people who buy, follow and care about Rookies (manga) in United States — modelled from more than twelve digital signal sources. Rookies (manga) has an estimated audience of 1,386,016 people in United States.

#125among Book / Manga / Comic in United States#349in Literature

The average Rookies (manga) fan in United States is 46.1 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Obsessed (2009 film), Cooking, Alcoholic beverages, with strongest over-indexing on Obsessed (2009 film) (5.49× the country average).

Demographically, the Rookies (manga) audience skews balanced with an average age of 46.1, and over-indexes on personality traits such as Patriotism, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Rookies (manga) fan in United States is balanced, around 46.1 years old, with strong Patriotism tendencies and a notable affinity for Obsessed (2009 film).

Category: Literature · Type: Book / Manga / Comic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Rookies (manga) profile in United States.

Audience size
1.4M
in United States
Gender
48.1%♀
51.9% male
Age
46.1
average years
Country rank
#18818
Book / Manga / Comic in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Rookies (manga) fans

48.1% are female, 51.9% are male, average age 46.1.

Fig. 02

Gender split

48.1%
Female
51.9%
Male
Demographic split for Rookies (manga) audience in United States
MetricValue
Female48.1%
Male51.9%
Average age46.1
Estimated audience size1,386,016
Fig. 03

Age distribution

Ø 46.1
average years
Age distribution of the Rookies (manga) audience in United States
Age bracketShare%
16-190%
20-2916%
30-3923%
40-4933%
50+27%
Fig. 04

Worldwide distribution

65.5%

of the worldwide Rookies (manga) audience comes from United States.

Worldwide audience distribution share by country for Rookies (manga)
CountryShare
United States65.5%
Germany28.5%
Italy6.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Rookies (manga) audience in United States is strongest.

Fig. 05

Top regions by affinity

Rookies (manga) fans by region: top regions in United States
#RegionReachAffinity×
01Illinois~80K1.71×
02Virginia~60K1.59×
03Iowa~20K1.53×
04Washington~40K1.51×
05Missouri~30K1.50×
06Indiana~40K1.41×
07North Dakota~4K1.36×
08Nebraska~10K1.34×
09Wisconsin~30K1.31×
10Kentucky~20K1.29×
11Colorado~30K1.24×
12North Carolina~50K1.22×
13Idaho~8K1.15×
14Kansas~10K1.14×
15Ohio~50K1.08×
16Arkansas~10K1.06×
17West Virginia~7K1.04×
18Oklahoma~20K1.03×
19South Dakota~3K1.01×
20Michigan~40K0.96×
21Arizona~30K0.96×
22Utah~10K0.95×
23Wyoming~2K0.95×
24Pennsylvania~40K0.94×
25Tennessee~30K0.94×
26Nevada~10K0.94×
27Mississippi~10K0.94×
28California~100K0.93×
29Montana~4K0.91×
30Texas~100K0.90×
31New Mexico~6K0.90×
32Alaska~3K0.89×
33Florida~80K0.87×
34Oregon~10K0.87×
35Georgia~40K0.86×
36South Carolina~20K0.85×
37Alabama~20K0.85×
38Hawaii~5K0.85×
39Maine~4K0.84×
40Minnesota~20K0.83×
41Delaware~3K0.83×
42New Hampshire~5K0.82×
43New York~60K0.81×
44Louisiana~10K0.77×
45Maryland~20K0.75×
46New Jersey~30K0.73×
47Connecticut~10K0.71×
48Massachusetts~20K0.69×
49Rhode Island~3K0.68×
50Washington, District of Columbia~2K0.55×
Fig. 06

Affinity by region

Affinity by region — Rookies (manga), United States
0.55×1.00×1.71×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Rookies (manga) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Rookies (manga) audience
#·InterestCategoryAffinity×
01Obsessed (2009 film)Movies & TV5.49×
02Weather forecastingHome & Garden4.11×
03United Parcel ServiceBusiness & Career2.85×
04Beauty salonsBeauty & Wellness2.24×
05WineFood & Beverages2.09×
06CouponsShopping2.08×
07WalmartShopping2.06×
08BarbecueFood & Beverages2.02×
09BankingBusiness & Career2.02×
10Alcoholic beveragesFood & Beverages2.00×
11InsuranceBusiness & Career1.99×
12Home improvementHome & Garden1.98×
13PinterestInternet & Social Media1.97×
14CoffeeFood & Beverages1.92×
15CookingFood & Beverages1.91×
16RecipesFood & Beverages1.91×
17MedicineBusiness & Career1.80×
18SmartphonesTechnology & Electronics1.73×
19XInternet & Social Media1.68×
20Donald TrumpPolitics & Society1.64×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Rookies (manga) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Rookies (manga) audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.74×
Need for SecurityCONSERVATISM1.55×
Career OrientationPOWER1.51×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Rookies (manga) audience · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.55×
Luxury OrientationPREMIUM0.69×
Design AffinityPREMIUM0.73×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Rookies (manga) have in United States?

Rookies (manga) has an estimated audience of 1,386,016 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Rookies (manga) fans?

48.1% of Rookies (manga) fans are female, 51.9% are male, with an average age of 46.1 years.

03

Which brands do Rookies (manga) fans like most?

Rookies (manga) fans show strongest brand affinity for Obsessed (2009 film) (5.49×), Cooking (1.91×), and Alcoholic beverages (2×) over the country average.

04

Where do Rookies (manga) fans live in United States?

Rookies (manga) fans in United States are most concentrated in California (reach ~100K), Texas (reach ~100K), and Florida (reach ~80K). These three regions account for the largest share of the active audience.

05

What other brands do Rookies (manga) fans also like?

Beyond Rookies (manga) itself, the audience over-indexes on Cooking (1.91×), Alcoholic beverages (2×), Home improvement (1.98×), and Walmart (2.06×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Rookies (manga). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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