A data profile of the people who buy, follow and care about Rooney (band) in United States — modelled from more than twelve digital signal sources. Rooney (band) has an estimated audience of 307,403 people in United States.
The average Rooney (band) fan in United States is 36.3 years old, more female, and lives primarily in New Jersey.
The audience is concentrated in New Jersey, Florida, California.
Top brand affinities include Cooking, Alcoholic beverages, Donald Trump, with strongest over-indexing on Cooking (1.83× the country average).
Demographically, the Rooney (band) audience skews more female with an average age of 36.3, and over-indexes on personality traits such as Indulgence, Career Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Rooney (band) fan in United States is more female, around 36.3 years old, with strong Indulgence tendencies and a notable affinity for Cooking.
The key figures that characterise the Rooney (band) profile in United States.
66.4% are female, 33.6% are male, average age 36.3.
| Metric | Value |
|---|---|
| Female | 66.4% |
| Male | 33.6% |
| Average age | 36.3 |
| Estimated audience size | 307,403 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 26% | |
| 20-29 | 24% | |
| 30-39 | 16% | |
| 40-49 | 19% | |
| 50+ | 15% |
Where the Rooney (band) audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | New Jersey | ~70K | 9.49× | |
| 02 | New York | ~30K | 1.94× | |
| 03 | Florida | ~40K | 1.81× | |
| 04 | Mississippi | ~4K | 1.59× | |
| 05 | Washington | ~8K | 1.32× | |
| 06 | Delaware | ~1K | 1.28× | |
| 07 | Illinois | ~10K | 1.27× | |
| 08 | Washington, District of Columbia | ~1K | 1.25× | |
| 09 | Massachusetts | ~7K | 1.16× | |
| 10 | California | ~30K | 1.07× | |
| 11 | Pennsylvania | ~9K | 0.97× | |
| 12 | Maryland | ~5K | 0.97× | |
| 13 | Virginia | ~7K | 0.96× | |
| 14 | Connecticut | ~3K | 0.96× | |
| 15 | Texas | ~20K | 0.91× | |
| 16 | Minnesota | ~4K | 0.89× | |
| 17 | Rhode Island | <1K | 0.89× | |
| 18 | Oregon | ~3K | 0.88× | |
| 19 | Vermont | <1K | 0.86× | |
| 20 | Ohio | ~8K | 0.85× | |
| 21 | Montana | <1K | 0.85× | |
| 22 | Georgia | ~8K | 0.84× | |
| 23 | Arizona | ~5K | 0.84× | |
| 24 | Alaska | <1K | 0.84× | |
| 25 | North Dakota | <1K | 0.84× | |
| 26 | Iowa | ~2K | 0.82× | |
| 27 | Maine | <1K | 0.81× | |
| 28 | South Dakota | <1K | 0.81× | |
| 29 | Indiana | ~4K | 0.80× | |
| 30 | Colorado | ~4K | 0.80× | |
| 31 | New Hampshire | <1K | 0.80× | |
| 32 | Wisconsin | ~3K | 0.79× | |
| 33 | Tennessee | ~4K | 0.77× | |
| 34 | Nevada | ~2K | 0.76× | |
| 35 | Utah | ~2K | 0.76× | |
| 36 | North Carolina | ~7K | 0.75× | |
| 37 | Missouri | ~4K | 0.75× | |
| 38 | Kentucky | ~3K | 0.75× | |
| 39 | West Virginia | ~1K | 0.75× | |
| 40 | Hawaii | <1K | 0.75× | |
| 41 | Michigan | ~6K | 0.74× | |
| 42 | New Mexico | ~1K | 0.74× | |
| 43 | Nebraska | ~1K | 0.73× | |
| 44 | Idaho | ~1K | 0.73× | |
| 45 | Kansas | ~2K | 0.72× | |
| 46 | Arkansas | ~2K | 0.71× | |
| 47 | Oklahoma | ~2K | 0.70× | |
| 48 | Louisiana | ~3K | 0.69× | |
| 49 | South Carolina | ~3K | 0.68× | |
| 50 | Alabama | ~3K | 0.64× |
The strongest cross-interests of the Rooney (band) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Public transport | Cars & Mobility | 3.23× | ||
| 02 | Bakery | Food & Beverages | 2.73× | ||
| 03 | Etsy | Fashion & Accessoires | 2.33× | ||
| 04 | Cocktail | Food & Beverages | 2.29× | ||
| 05 | Wine | Food & Beverages | 2.19× | ||
| 06 | Beauty salons | Beauty & Wellness | 2.19× | ||
| 07 | Internet & Social Media | 2.08× | |||
| 08 | Veganism | Food & Beverages | 2.07× | ||
| 09 | Nonprofit organization | Politics & Society | 2.06× | ||
| 10 | Coffee | Food & Beverages | 1.98× | ||
| 11 | Alcoholic beverages | Food & Beverages | 1.96× | ||
| 12 | Home improvement | Home & Garden | 1.92× | ||
| 13 | Recipes | Food & Beverages | 1.92× | ||
| 14 | Coupons | Shopping | 1.91× | ||
| 15 | Cooking | Food & Beverages | 1.83× | ||
| 16 | Health care | Business & Career | 1.77× | ||
| 17 | Donald Trump | Politics & Society | 1.76× | ||
| 18 | Medicine | Business & Career | 1.68× | ||
| 19 | Walmart | Shopping | 1.67× | ||
| 20 | X | Internet & Social Media | 1.60× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Indulgence | JOY | 2.25× | |
| Career Orientation | POWER | 1.79× | |
| Tradition | CONSERVATISM | 1.76× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Risk Appetite | THRILL | 0.60× | |
| Luxury Orientation | PREMIUM | 0.67× | |
| Travelling | THRILL | 0.72× |
Rooney (band) has an estimated audience of 307,403 people in United States, concentrated in New Jersey and Florida.
66.4% of Rooney (band) fans are female, 33.6% are male, with an average age of 36.3 years.
Rooney (band) fans show strongest brand affinity for Cooking (1.83×), Alcoholic beverages (1.96×), and Donald Trump (1.76×) over the country average.
Rooney (band) fans in United States are most concentrated in New Jersey (reach ~70K), Florida (reach ~40K), and California (reach ~30K). These three regions account for the largest share of the active audience.
Beyond Rooney (band) itself, the audience over-indexes on Alcoholic beverages (1.96×), Donald Trump (1.76×), Home improvement (1.92×), and Pinterest (2.08×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Rooney (band). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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