Rubén Blades Audience in United States

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Rubén Blades has an estimated audience of 462,351 people in United States. 43.9% are female, 56.1% are male, average age 44.0. Top regions: Florida, California, New York. Top brand affinities: Nationality, Mackenzie Foy, Home construction, Panama, Natural rubber.

The average Rubén Blades fan in United States is 44.0 years old, more male, and lives primarily in Florida. The audience is concentrated in Florida, California, New York. Top brand affinities include Nationality, Mackenzie Foy, Home construction, with strongest over-indexing on Nationality (4× the country average). Demographically, the Rubén Blades audience skews more male with an average age of 44.0, and over-indexes on personality traits such as Luxury Orientation, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Jazz

Demographics of Rubén Blades fans

Demographic split for Rubén Blades audience in United States
MetricValue
Female43.9%
Male56.1%
Average age44.0
Estimated audience size462,351

Audience persona

The typical Rubén Blades fan in United States is more male, around 44.0 years old, with strong Luxury Orientation tendencies and a notable affinity for Nationality.

Top regions in United States

Top regions ranked by reach for Rubén Blades in United States
RegionReachAffinity
Florida87,8272.81×
California63,1931.24×
New York55,3242.14×
Texas53,7611.35×
New Jersey23,4411.99×
Illinois18,0481.17×
Pennsylvania16,9501.09×
Georgia15,2741.07×
North Carolina14,0101.01×
Massachusetts12,8621.41×
Virginia12,1971.08×
Ohio11,6420.82×
Arizona9,5861.02×
Michigan9,3630.77×
Maryland8,7321.1×
Washington8,5170.92×
Connecticut8,1771.76×
Tennessee7,8370.85×
Indiana7,3430.87×
Colorado7,1390.98×
Wisconsin6,0050.86×
South Carolina5,9210.85×
Missouri5,9110.79×
Oregon5,5031.04×
Minnesota5,0130.76×
Nevada5,0101.12×
Oklahoma4,9240.96×
Louisiana4,7060.79×
Kentucky4,6150.8×
Alabama3,8980.6×
Utah3,6330.88×
New Mexico3,4931.51×
Kansas3,0510.84×
Arkansas2,9620.78×
Iowa2,5950.68×
Mississippi2,3550.62×
Rhode Island1,9441.32×
Idaho1,8270.79×
New Hampshire1,6870.93×
Nebraska1,6100.69×
Washington, District of Columbia1,5491.11×
West Virginia1,4450.67×
Hawaii1,3810.69×
Maine1,3410.81×
Delaware1,2871.01×
Montana8230.64×
Vermont6330.78×
South Dakota6060.57×
Alaska5840.59×
North Dakota4600.48×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Rubén Blades audience
BrandAffinityCategory
Nationality4×Politics & Society
Mackenzie Foy9.7×Fashion & Accessoires
Home construction1.73×Home & Garden
Panama4.02×Travel & Leisure
Natural rubber1.78×Cars & Mobility
Penn & Teller4.92×Movies & TV
Stamp collecting2.67×Home & Garden
Sears2.33×Shopping
Mortgage insurance2.17×Business & Career
JTV (Indonesia)2.37×
N1 road (South Africa)1.51×Travel & Leisure
Magazine (band)2.33×Music & Radio
Isabela (province)4.95×
Jack White1.61×Movies & TV
Dental hygienist2.28×Health
Winemaking1.5×Food & Beverages
Mad About You3.77×Movies & TV
Grand Prairie, Texas2.12×Travel & Leisure
Julius Caesar (play)1.78×
Box lacrosse2.22×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Rubén Blades audience
TraitClusterScore
Luxury OrientationPREMIUM1.7
Urban LifestyleOPEN1.4
Quality AwarenessPREMIUM1.4
SpiritualityBALANCE1.34
MindfulnessBALANCE1.31
SustainabilityBALANCE1.3

Worldwide distribution

Worldwide audience distribution share by country for Rubén Blades
CountryShare
United States44.8%
Colombia21.7%
Mexico11.6%

See Rubén Blades audiences in other countries

More Jazz audiences in United States

Frequently asked questions

How many fans does Rubén Blades have in United States?

Rubén Blades has an estimated audience of 462,351 people in United States, concentrated in Florida and California.

What is the gender split and age of Rubén Blades fans?

43.9% of Rubén Blades fans are female, 56.1% are male, with an average age of 44.0 years.

Which brands do Rubén Blades fans like most?

Rubén Blades fans show strongest brand affinity for Nationality (4×), Mackenzie Foy (9.7×), and Home construction (1.73×) over the country average.

Where do Rubén Blades fans live in United States?

Rubén Blades fans in United States are most concentrated in Florida (reach 87,827), California (reach 63,193), and New York (reach 55,324). These three regions account for the largest share of the active audience.

What other brands do Rubén Blades fans also like?

Beyond Rubén Blades itself, the audience over-indexes on Mackenzie Foy (9.7×), Home construction (1.73×), Panama (4.02×), and Natural rubber (1.78×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Rubén Blades. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.