Rascasse Audience Intelligence

Rubén Blades Audience in United States

A data profile of the people who buy, follow and care about Rubén Blades in United States — modelled from more than twelve digital signal sources. Rubén Blades has an estimated audience of 423,624 people in United States.

The average Rubén Blades fan in United States is 44.0 years old, more male, and lives primarily in Florida.

The audience is concentrated in Florida, California, New York.

Top brand affinities include Las Vegas, Web server, Liga MX, with strongest over-indexing on Las Vegas (4.97× the country average).

Demographically, the Rubén Blades audience skews more male with an average age of 44.0, and over-indexes on personality traits such as Quality Awareness, Sustainability.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Rubén Blades fan in United States is more male, around 44.0 years old, with strong Quality Awareness tendencies and a notable affinity for Las Vegas.

Category: Music & Radio · Type: Person · Subtype: Jazz

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Rubén Blades profile in United States.

Audience size
424K
in United States
Gender
43.9%
56.1% male
Age
44.0
average years
Country rank
#40289
Person in United States
Fig. 01

Search interest · 12-month trend

-32%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Rubén Blades fans

43.9% are female, 56.1% are male, average age 44.0.

Fig. 02

Gender split

43.9%
Female
56.1%
Male
Demographic split for Rubén Blades audience in United States
MetricValue
Female43.9%
Male56.1%
Average age44.0
Estimated audience size423,624
Fig. 03

Age distribution

Ø 44.0
average years
Age distribution of the Rubén Blades audience in United States
Age bracketShare%
16-199%
20-2912%
30-3922%
40-4930%
50+26%
Fig. 04

Worldwide distribution

40.5%

of the worldwide Rubén Blades audience comes from United States.

Worldwide audience distribution share by country for Rubén Blades
CountryShare
United States40.5%
Colombia22.7%
Mexico12.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Rubén Blades audience in United States is strongest.

Fig. 05

Top regions by affinity

Rubén Blades fans by region: top regions in United States
#RegionReachAffinity×
01Florida~80K2.72×
02New York~50K2.10×
03New Jersey~20K2.07×
04Connecticut~8K1.80×
05New Mexico~3K1.44×
06Massachusetts~10K1.43×
07Texas~50K1.31×
08Rhode Island~2K1.28×
09California~60K1.22×
10Illinois~20K1.11×
11Maryland~8K1.10×
12Washington, District of Columbia~1K1.10×
13Pennsylvania~20K1.09×
14Nevada~4K1.09×
15Virginia~10K1.07×
16Arizona~9K1.04×
17Georgia~10K1.03×
18Oregon~5K1.02×
19North Carolina~10K1.01×
20Delaware~1K1.01×
21Colorado~7K0.98×
22New Hampshire~2K0.93×
23Oklahoma~4K0.92×
24Utah~3K0.90×
25Maine~1K0.90×
26Vermont<1K0.89×
27South Carolina~6K0.88×
28Alaska<1K0.88×
29Wisconsin~6K0.87×
30Kansas~3K0.87×
31Washington~7K0.86×
32Indiana~7K0.85×
33Tennessee~7K0.84×
34Kentucky~4K0.83×
35South Dakota<1K0.83×
36North Dakota<1K0.83×
37Louisiana~4K0.82×
38Idaho~2K0.82×
39West Virginia~2K0.82×
40Montana<1K0.82×
41Arkansas~3K0.81×
42Hawaii~1K0.81×
43Nebraska~2K0.80×
44Ohio~10K0.78×
45Missouri~5K0.77×
46Iowa~3K0.77×
47Minnesota~5K0.76×
48Mississippi~3K0.76×
49Michigan~8K0.75×
50Alabama~4K0.70×
Fig. 06

Affinity by region

Affinity by region — Rubén Blades, United States
0.70×1.00×2.72×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Rubén Blades audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Rubén Blades audience
#·InterestCategoryAffinity×
01El PaísNews11.08×
02Web serverTechnology & Electronics7.40×
03Liga MXSports6.52×
04Las VegasTravel & Leisure4.97×
05Sustainable energyHome & Garden4.01×
06Renewable energyBusiness & Career3.98×
07Weather forecastingHome & Garden3.83×
08HypermarketShopping3.56×
09Milwaukee BrewersSports3.48×
10FedExBusiness & Career3.04×
11Solar energyHome & Garden2.98×
12CaribbeanTravel & Leisure2.93×
13Apple TVMovies & TV2.87×
14Spanish languagePolitics & Society2.84×
15Discount storesShopping2.75×
16Mortgage loansBusiness & Career2.44×
17Shopping mallsShopping2.17×
18RadioTechnology & Electronics2.05×
19AirbnbTravel & Leisure1.88×
20PinterestInternet & Social Media1.52×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Rubén Blades audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Rubén Blades audience · What stands out
TraitClusterDeviationScore
Quality AwarenessPREMIUM1.78×
SustainabilityBALANCE1.74×
Convenience OrientationPREMIUM1.70×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Rubén Blades audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.66×
Healthy LifestyleBALANCE0.70×
Early Adopter MentalityPOWER0.74×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Rubén Blades have in United States?

Rubén Blades has an estimated audience of 423,624 people in United States, concentrated in Florida and California.

02

What is the gender split and age of Rubén Blades fans?

43.9% of Rubén Blades fans are female, 56.1% are male, with an average age of 44.0 years.

03

Which brands do Rubén Blades fans like most?

Rubén Blades fans show strongest brand affinity for Las Vegas (4.97×), Web server (7.4×), and Liga MX (6.52×) over the country average.

04

Where do Rubén Blades fans live in United States?

Rubén Blades fans in United States are most concentrated in Florida (reach ~80K), California (reach ~60K), and New York (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Rubén Blades fans also like?

Beyond Rubén Blades itself, the audience over-indexes on Web server (7.4×), Liga MX (6.52×), Renewable energy (3.98×), and Sustainable energy (4.01×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Rubén Blades. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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