Rascasse Audience Intelligence

Sailing yacht Audience in United States

A data profile of the people who buy, follow and care about Sailing yacht in United States — modelled from more than twelve digital signal sources. Sailing yacht has an estimated audience of 332,475 people in United States.

#13054among Topic in United States#1235in Cars & Mobility

The average Sailing yacht fan in United States is 37.3 years old, more male, and lives primarily in California.

The audience is concentrated in California, Florida, Texas.

Top brand affinities include Motorboat, Drone racing, Cultural tourism, with strongest over-indexing on Motorboat (22.95× the country average).

Demographically, the Sailing yacht audience skews more male with an average age of 37.3, and over-indexes on personality traits such as Community Orientation, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Sailing yacht fan in United States is more male, around 37.3 years old, with strong Community Orientation tendencies and a notable affinity for Motorboat.

Category: Cars & Mobility · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Sailing yacht profile in United States.

Audience size
332K
in United States
Gender
38.9%♀
61.1% male
Age
37.3
average years
Country rank
#45846
Topic in United States
Fig. 01

Search interest · 12-month trend

-16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Sailing yacht fans

38.9% are female, 61.1% are male, average age 37.3.

Fig. 02

Gender split

38.9%
Female
61.1%
Male
Demographic split for Sailing yacht audience in United States
MetricValue
Female38.9%
Male61.1%
Average age37.3
Estimated audience size332,475
Fig. 03

Age distribution

Ø 37.3
average years
Age distribution of the Sailing yacht audience in United States
Age bracketShare%
16-1925%
20-2918%
30-3920%
40-4921%
50+16%
Fig. 04

Worldwide distribution

18.7%

of the worldwide Sailing yacht audience comes from United States.

Worldwide audience distribution share by country for Sailing yacht
CountryShare
United States18.7%
Italy18.5%
Germany6.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Sailing yacht audience in United States is strongest.

Fig. 05

Top regions by affinity

Sailing yacht fans by region: top regions in United States
#RegionReachAffinity×
01Maine~2K1.31×
02Florida~30K1.26×
03Massachusetts~8K1.23×
04Rhode Island~1K1.22×
05Connecticut~4K1.21×
06Washington~8K1.16×
07Alaska<1K1.16×
08Vermont<1K1.14×
09New York~20K1.11×
10Hawaii~2K1.10×
11Washington, District of Columbia~1K1.09×
12Oregon~4K1.05×
13New Hampshire~1K1.04×
14New Jersey~9K1.03×
15Colorado~5K1.03×
16North Dakota<1K1.03×
17North Carolina~10K1.01×
18South Dakota<1K1.01×
19Maryland~6K1.00×
20South Carolina~5K1.00×
21Montana<1K1.00×
22Virginia~8K0.99×
23Utah~3K0.98×
24Delaware<1K0.98×
25California~40K0.97×
26Michigan~8K0.97×
27Louisiana~4K0.97×
28Kentucky~4K0.96×
29Idaho~2K0.96×
30West Virginia~1K0.95×
31Mississippi~3K0.94×
32Kansas~2K0.94×
33New Mexico~2K0.92×
34Alabama~4K0.91×
35Nebraska~2K0.91×
36Oklahoma~3K0.90×
37Arkansas~2K0.90×
38Georgia~9K0.89×
39Wisconsin~4K0.89×
40Missouri~5K0.88×
41Minnesota~4K0.88×
42Nevada~3K0.88×
43Iowa~2K0.88×
44Arizona~6K0.87×
45Pennsylvania~10K0.86×
46Indiana~5K0.86×
47Tennessee~6K0.85×
48Illinois~9K0.84×
49Texas~20K0.81×
50Ohio~8K0.81×
Fig. 06

Affinity by region

Affinity by region — Sailing yacht, United States
0.81×1.00×1.31×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Sailing yacht audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Sailing yacht audience
#·InterestCategoryAffinity×
01Monte Carlo RallySports76.36×
02Drone racingSports64.07×
03Cultural tourismTravel & Leisure56.14×
04America's CupSports52.62×
05SailGPSports49.50×
06MotorboatCars & Mobility22.95×
07BodrumTravel & Leisure22.33×
08Mohamed SalahSports20.00×
09QuadcopterTechnology & Electronics19.24×
10Boat showTravel & Leisure19.18×
11Škoda AutoCars & Mobility16.27×
12CitroënCars & Mobility15.65×
13International educationBusiness & Career13.30×
14Porsche 911Cars & Mobility9.97×
15Antique carCars & Mobility9.42×
16Auto showCars & Mobility7.63×
17CarcareCars & Mobility7.58×
18Comedy clubMovies & TV6.23×
19Google NewsNews4.94×
20SupermanMovies & TV2.15×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Sailing yacht audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Sailing yacht audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN3.05×
PatriotismCONSERVATISM3.04×
Pet OwnershipJOY2.83×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Sailing yacht audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.76×
Family OrientationCONSERVATISM0.90×
SpiritualityBALANCE0.92×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Sailing yacht have in United States?

Sailing yacht has an estimated audience of 332,475 people in United States, concentrated in California and Florida.

02

What is the gender split and age of Sailing yacht fans?

38.9% of Sailing yacht fans are female, 61.1% are male, with an average age of 37.3 years.

03

Which brands do Sailing yacht fans like most?

Sailing yacht fans show strongest brand affinity for Motorboat (22.95×), Drone racing (64.07×), and Cultural tourism (56.14×) over the country average.

04

Where do Sailing yacht fans live in United States?

Sailing yacht fans in United States are most concentrated in California (reach ~40K), Florida (reach ~30K), and Texas (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Sailing yacht fans also like?

Beyond Sailing yacht itself, the audience over-indexes on Drone racing (64.07×), Cultural tourism (56.14×), SailGP (49.5×), and Boat show (19.18×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Cars & Mobility audiences in United States

See Sailing yacht audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Sailing yacht. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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