Scrubs & Beyond Audience in United States

Scrubs & Beyond logo

Scrubs & Beyond has an estimated audience of 544,011 people in United States. 78.3% are female, 21.7% are male, average age 32.1. Top regions: Texas, California, Michigan. Top brand affinities: Staycation, Natural gas field, Bugatti Chiron, Certified diabetes educator, edureka.

The average Scrubs & Beyond fan in United States is 32.1 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, California, Michigan. Top brand affinities include Staycation, Natural gas field, Bugatti Chiron, with strongest over-indexing on Staycation (5.7× the country average). Demographically, the Scrubs & Beyond audience skews more female with an average age of 32.1, and over-indexes on personality traits such as Luxury Orientation, Creativity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Brand

Demographics of Scrubs & Beyond fans

Demographic split for Scrubs & Beyond audience in United States
MetricValue
Female78.3%
Male21.7%
Average age32.1
Estimated audience size544,011

Audience persona

The typical Scrubs & Beyond fan in United States is more female, around 32.1 years old, with strong Luxury Orientation tendencies and a notable affinity for Staycation.

Top regions in United States

Top regions ranked by reach for Scrubs & Beyond in United States
RegionReachAffinity
Texas74,6171.6×
California39,2330.66×
Michigan34,6132.43×
New York31,0891.02×
Florida30,3870.83×
Missouri26,8133.06×
Ohio22,6501.35×
Pennsylvania19,0211.04×
Arizona18,1031.63×
North Carolina17,8661.09×
Indiana16,9951.71×
Illinois16,9670.94×
Minnesota16,1762.08×
New Jersey14,9601.08×
Georgia14,3260.85×
Virginia10,8140.82×
Washington10,2590.94×
Kansas9,6802.26×
South Carolina9,5751.17×
Wisconsin9,3641.14×
Alabama8,7011.14×
Oregon8,5791.38×
Maryland8,4940.91×
Arkansas8,1651.82×
Oklahoma8,0991.34×
Tennessee7,0380.64×
Colorado6,8470.8×
Nevada6,8121.29×
Kentucky6,5860.97×
New Mexico6,1992.27×
Louisiana5,6380.8×
Mississippi3,8350.86×
Nebraska3,8311.4×
Massachusetts2,9970.28×
Iowa2,8240.63×
West Virginia2,0520.81×
Connecticut1,8670.34×
Utah1,2110.25×
Idaho1,1520.42×
Maine7680.39×
New Hampshire7220.34×
Washington, District of Columbia7120.44×
Montana6860.45×
South Dakota6730.53×
North Dakota6690.6×
Hawaii5990.26×
Alaska5910.51×
Delaware5410.36×
Rhode Island4930.28×
Vermont3570.37×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Scrubs & Beyond audience
BrandAffinityCategory
Staycation5.7×Home & Garden
Natural gas field66.17×Cars & Mobility
Bugatti Chiron12.5×Cars & Mobility
Certified diabetes educator14.54×Business & Career
edureka38.24×Business & Career
Collectable1.54×Kids & Family
JDSU2.79×Business & Career
Home equity1.75×Home & Garden
Mothercare2.32×Kids & Family
Pillow1.52×Home & Garden
Saving1.94×Business & Career
Soldering iron2.13×Home & Garden
Nebraska Cornhuskers football2.29×Sports
Red Stag by Jim Beam19.36×Arts & Culture
Admiralty21.79×Travel & Leisure
Home staging2.56×Home & Garden
Church Community Builder24.62×Technology & Electronics
Cachorro2.51×Pets & Animals
English literature3.02×Literature
CAC 402.29×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Scrubs & Beyond audience
TraitClusterScore
Luxury OrientationPREMIUM1.55
CreativityOPEN1.46
Price SensitivityPREMIUM1.45
SustainabilityBALANCE1.39
Family OrientationCONSERVATISM1.39
Convenience OrientationPREMIUM1.21

Worldwide distribution

Worldwide audience distribution share by country for Scrubs & Beyond
CountryShare
United States98.8%
Mexico0.8%
Japan0.1%

See Scrubs & Beyond audiences in other countries

More Business & Career audiences in United States

Frequently asked questions

How many fans does Scrubs & Beyond have in United States?

Scrubs & Beyond has an estimated audience of 544,011 people in United States, concentrated in Texas and California.

What is the gender split and age of Scrubs & Beyond fans?

78.3% of Scrubs & Beyond fans are female, 21.7% are male, with an average age of 32.1 years.

Which brands do Scrubs & Beyond fans like most?

Scrubs & Beyond fans show strongest brand affinity for Staycation (5.7×), Natural gas field (66.17×), and Bugatti Chiron (12.5×) over the country average.

Where do Scrubs & Beyond fans live in United States?

Scrubs & Beyond fans in United States are most concentrated in Texas (reach 74,617), California (reach 39,233), and Michigan (reach 34,613). These three regions account for the largest share of the active audience.

What other brands do Scrubs & Beyond fans also like?

Beyond Scrubs & Beyond itself, the audience over-indexes on Natural gas field (66.17×), Bugatti Chiron (12.5×), Certified diabetes educator (14.54×), and edureka (38.24×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Scrubs & Beyond. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.