Sharia Audience in United States

Sharia logo

Sharia has an estimated audience of 514,087 people in United States. 40.0% are female, 60.0% are male, average age 37.4. Top regions: Texas, California, Florida. Top brand affinities: Al Jazeera, God in Islam, Al Arabiya, Islamic architecture, Group buying.

The average Sharia fan in United States is 37.4 years old, more male, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Al Jazeera, God in Islam, Al Arabiya, with strongest over-indexing on Al Jazeera (39.36× the country average). Demographically, the Sharia audience skews more male with an average age of 37.4, and over-indexes on personality traits such as Quality Awareness, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: Topic

Demographics of Sharia fans

Demographic split for Sharia audience in United States
MetricValue
Female40.0%
Male60.0%
Average age37.4
Estimated audience size514,087

Audience persona

The typical Sharia fan in United States is more male, around 37.4 years old, with strong Quality Awareness tendencies and a notable affinity for Al Jazeera.

Top regions in United States

Top regions ranked by reach for Sharia in United States
RegionReachAffinity
Texas76,0471.72×
California70,6961.25×
Florida41,1791.18×
New York37,5651.31×
Illinois20,2171.18×
Pennsylvania18,8061.09×
Georgia17,5651.11×
Ohio16,9121.07×
North Carolina15,7921.02×
New Jersey15,6021.19×
Michigan15,0021.12×
Virginia14,7581.18×
Washington12,6001.22×
Massachusetts10,9941.09×
Tennessee10,7251.04×
Indiana10,2901.1×
Maryland9,7781.11×
Missouri8,6921.05×
Colorado8,0550.99×
Minnesota7,8361.06×
Oregon7,1921.22×
Oklahoma7,1471.25×
South Carolina7,1400.92×
Louisiana6,9331.05×
Kentucky6,8831.07×
Wisconsin6,7440.87×
Connecticut5,6141.09×
Nevada4,990
Utah4,8791.06×
Iowa4,2761.01×
Arkansas4,246
Kansas4,1561.03×
Mississippi3,6240.86×
Idaho2,7271.06×
Nebraska2,6191.02×
New Mexico2,4880.96×
West Virginia2,3230.97×
Hawaii2,1170.96×
New Hampshire2,034
Washington, District of Columbia1,9031.23×
Maine1,7490.95×
Rhode Island1,4750.9×
Montana1,2650.89×
Delaware1,2390.87×
Arizona1,0040.1×
South Dakota1,0040.84×
North Dakota9710.92×
Vermont7700.85×
Alabama6170.09×
Wyoming6040.79×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Sharia audience
BrandAffinityCategory
Al Jazeera39.36×Movies & TV
God in Islam35.9×Politics & Society
Al Arabiya55.17×Movies & TV
Islamic architecture58.05×Home & Garden
Group buying11.24×Shopping
Arabic coffee13.98×Food & Beverages
Halal17.75×Politics & Society
Arab cuisine17.1×Food & Beverages
Red Sea8.38×Travel & Leisure
Cairo13.27×Travel & Leisure
Oman13.8×Travel & Leisure
Mohamed Salah16.05×Sports
Emirates8.34×Travel & Leisure
Dollar General1.84×Shopping
Wells Fargo1.84×Business & Career
Real property2.52×Home & Garden
Malaysia5.34×Travel & Leisure
Muslim holidays9.37×Politics & Society
CNN1.59×Movies & TV
Western Union3.87×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Sharia audience
TraitClusterScore
Quality AwarenessPREMIUM1.75
Pet OwnershipJOY1.68
IndividualismJOY1.6
Urban LifestyleOPEN1.5
Luxury OrientationPREMIUM1.44
Community OrientationOPEN1.36

Worldwide distribution

Worldwide audience distribution share by country for Sharia
CountryShare
Indonesia27.3%
Malaysia11.5%
Pakistan6.5%

See Sharia audiences in other countries

More Politics & Society audiences in United States

Frequently asked questions

How many fans does Sharia have in United States?

Sharia has an estimated audience of 514,087 people in United States, concentrated in Texas and California.

What is the gender split and age of Sharia fans?

40.0% of Sharia fans are female, 60.0% are male, with an average age of 37.4 years.

Which brands do Sharia fans like most?

Sharia fans show strongest brand affinity for Al Jazeera (39.36×), God in Islam (35.9×), and Al Arabiya (55.17×) over the country average.

Where do Sharia fans live in United States?

Sharia fans in United States are most concentrated in Texas (reach 76,047), California (reach 70,696), and Florida (reach 41,179). These three regions account for the largest share of the active audience.

What other brands do Sharia fans also like?

Beyond Sharia itself, the audience over-indexes on God in Islam (35.9×), Al Arabiya (55.17×), Islamic architecture (58.05×), and Group buying (11.24×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Sharia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.