Short hair Audience in United States

Short hair has an estimated audience of 341,725 people in United States. 84.9% are female, 15.1% are male, average age 39.3. Top regions: Florida, California, Texas. Top brand affinities: Autism Awareness, Diabetes mellitus awareness, Microblogging, Singer-songwriter, Hair Extensions.

The average Short hair fan in United States is 39.3 years old, more female, and lives primarily in Florida. The audience is concentrated in Florida, California, Texas. Top brand affinities include Autism Awareness, Diabetes mellitus awareness, Microblogging, with strongest over-indexing on Autism Awareness (14.91× the country average). Demographically, the Short hair audience skews more female with an average age of 39.3, and over-indexes on personality traits such as LGBTQ+ Identity, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Beauty & Wellness · Type: Topic · Subtype: Hairstyle

Demographics of Short hair fans

Demographic split for Short hair audience in United States
MetricValue
Female84.9%
Male15.1%
Average age39.3
Estimated audience size341,725

Audience persona

The typical Short hair fan in United States is more female, around 39.3 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Autism Awareness.

Top regions in United States

Top regions ranked by reach for Short hair in United States
RegionReachAffinity
Florida35,5091.53×
California28,5040.76×
Texas27,4670.93×
Ohio14,8591.41×
New York14,3870.75×
North Carolina13,9181.35×
Tennessee12,8561.88×
Arizona12,1341.74×
Pennsylvania12,1301.05×
Georgia11,2611.07×
Illinois9,7250.85×
Missouri9,5731.74×
Indiana9,5061.52×
Alabama8,6751.82×
Michigan7,4570.83×
South Carolina7,2351.41×
Kentucky6,8641.6×
Virginia6,3980.77×
New Jersey6,0180.69×
Louisiana5,9931.36×
Mississippi5,7492.04×
Washington4,8620.71×
Maryland4,0010.68×
Massachusetts3,9850.59×
Arkansas3,6321.29×
Wisconsin3,6220.7×
Kansas3,5521.32×
Minnesota3,4840.71×
Colorado3,4160.63×
Oklahoma3,3580.89×
Iowa3,2291.15×
Oregon2,9080.74×
West Virginia2,5531.6×
Nevada2,4550.74×
Connecticut2,1460.63×
Utah2,0140.66×
New Mexico1,5270.89×
Nebraska1,2730.74×
Idaho1,2580.73×
Hawaii1,2290.84×
Maine9210.75×
New Hampshire8630.64×
North Dakota8071.15×
Rhode Island6740.62×
Montana6660.7×
South Dakota6390.81×
Delaware6120.65×
Alaska5120.7×
Washington, District of Columbia4370.43×
Vermont3330.56×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Short hair audience
BrandAffinityCategory
Autism Awareness14.91×Health
Diabetes mellitus awareness9.83×Health
Microblogging10×Technology & Electronics
Singer-songwriter4.03×Music & Radio
Hair Extensions5.77×Beauty & Wellness
Kia Sportage20×Cars & Mobility
International education16.18×Business & Career
Enterprise Rent-A-Car5.65×Cars & Mobility
Bachelor of Business Administration31.26×Business & Career
Eyelash extensions5.65×Beauty & Wellness
Income tax9.44×Business & Career
schwarzkopf28.69×Beauty & Wellness
Hair iron5.41×Beauty & Wellness
Long hair4.8×Beauty & Wellness
Litecoin20×Business & Career
Makeup Tutorials4.9×Beauty & Wellness
Afro-textured hair7.51×Beauty & Wellness
Hair conditioner4.52×Beauty & Wellness
Artificial nails5.09×Beauty & Wellness
Financial Times11.9×News

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Short hair audience
TraitClusterScore
LGBTQ+ IdentityOPEN4.07
Community OrientationOPEN2.21
Pet OwnershipJOY2.09
Luxury OrientationPREMIUM2
Design AffinityPREMIUM1.64
MindfulnessBALANCE1.56

Worldwide distribution

Worldwide audience distribution share by country for Short hair
CountryShare
United States27.1%
Canada11.8%
Italy5.1%

See Short hair audiences in other countries

More Hairstyle audiences in United States

Frequently asked questions

How many fans does Short hair have in United States?

Short hair has an estimated audience of 341,725 people in United States, concentrated in Florida and California.

What is the gender split and age of Short hair fans?

84.9% of Short hair fans are female, 15.1% are male, with an average age of 39.3 years.

Which brands do Short hair fans like most?

Short hair fans show strongest brand affinity for Autism Awareness (14.91×), Diabetes mellitus awareness (9.83×), and Microblogging (10×) over the country average.

Where do Short hair fans live in United States?

Short hair fans in United States are most concentrated in Florida (reach 35,509), California (reach 28,504), and Texas (reach 27,467). These three regions account for the largest share of the active audience.

What other brands do Short hair fans also like?

Beyond Short hair itself, the audience over-indexes on Diabetes mellitus awareness (9.83×), Microblogging (10×), Singer-songwriter (4.03×), and Hair Extensions (5.77×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Short hair. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.