Trenza Audience in United States
Trenza has an estimated audience of 2,242,431 people in United States. 85.1% are female, 14.9% are male, average age 37.2. Top regions: Texas, Florida, New York. Top brand affinities: Nurse education, Cachorro, Buying a House, Tierra Cali, Graham Coxon.
The average Trenza fan in United States is 37.2 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, Florida, New York. Top brand affinities include Nurse education, Cachorro, Buying a House, with strongest over-indexing on Nurse education (1.74× the country average). Demographically, the Trenza audience skews more female with an average age of 37.2, and over-indexes on personality traits such as Price Sensitivity, Creativity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Beauty & Wellness · Type: Topic · Subtype: Hairstyle
Demographics of Trenza fans
| Metric | Value |
|---|---|
| Female | 85.1% |
| Male | 14.9% |
| Average age | 37.2 |
| Estimated audience size | 2,242,431 |
Audience persona
The typical Trenza fan in United States is more female, around 37.2 years old, with strong Price Sensitivity tendencies and a notable affinity for Nurse education.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Texas | 391,865 | 2.03× |
| Florida | 356,517 | 2.35× |
| New York | 312,211 | 2.49× |
| California | 297,711 | 1.21× |
| New Jersey | 156,896 | 2.75× |
| Pennsylvania | 102,100 | 1.35× |
| Georgia | 99,029 | 1.43× |
| Illinois | 90,967 | 1.22× |
| North Carolina | 85,461 | 1.27× |
| Massachusetts | 84,605 | 1.92× |
| Maryland | 61,846 | 1.6× |
| Tennessee | 58,203 | 1.29× |
| Virginia | 56,783 | 1.04× |
| Ohio | 47,534 | 0.69× |
| Indiana | 42,258 | 1.03× |
| Connecticut | 41,161 | 1.83× |
| Colorado | 40,874 | 1.16× |
| Arizona | 39,840 | 0.87× |
| Louisiana | 39,785 | 1.38× |
| South Carolina | 34,548 | 1.02× |
| Washington | 31,392 | 0.7× |
| Kentucky | 27,437 | 0.98× |
| Alabama | 27,416 | 0.88× |
| Wisconsin | 25,208 | 0.75× |
| Utah | 24,740 | 1.23× |
| Michigan | 24,219 | 0.41× |
| Nevada | 22,522 | 1.04× |
| Minnesota | 22,253 | 0.69× |
| Oklahoma | 21,084 | 0.85× |
| Missouri | 18,863 | 0.52× |
| Oregon | 16,287 | 0.63× |
| Rhode Island | 15,482 | 2.17× |
| Kansas | 14,906 | 0.84× |
| Arkansas | 14,007 | 0.76× |
| Iowa | 11,185 | 0.61× |
| Nebraska | 10,715 | 0.95× |
| Mississippi | 10,107 | 0.55× |
| New Mexico | 9,103 | 0.81× |
| Washington, District of Columbia | 6,232 | 0.92× |
| Delaware | 5,187 | 0.84× |
| Idaho | 5,175 | 0.46× |
| New Hampshire | 4,146 | 0.47× |
| South Dakota | 2,987 | 0.58× |
| West Virginia | 2,358 | 0.23× |
| Alaska | 1,931 | 0.4× |
| Maine | 1,899 | 0.24× |
| Hawaii | 1,821 | 0.19× |
| North Dakota | 1,700 | 0.37× |
| Montana | 1,587 | 0.26× |
| Wyoming | 1,565 | 0.47× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Nurse education | 1.74× | Kids & Family |
| Cachorro | 2.05× | Pets & Animals |
| Buying a House | 2.53× | Home & Garden |
| Tierra Cali | 2.76× | Travel & Leisure |
| Graham Coxon | 10.93× | Music & Radio |
| Commercial mortgage | 1.99× | Business & Career |
| Software widget | 4.21× | Technology & Electronics |
| Certified diabetes educator | 3.65× | Business & Career |
| Overtone | 2.54× | Beauty & Wellness |
| E-box | 3.3× | Health |
| Ohio State Buckeyes women's basketball | 2.78× | Sports |
| Lion of Judah | 3.36× | |
| Ohio State Buckeyes women's basketball | 2.67× | Sports |
| Fast Five | 1.81× | Movies & TV |
| Bugatti Chiron | 2.33× | Cars & Mobility |
| E-box | 2.78× | Health |
| Tierra caliente | 1.68× | Travel & Leisure |
| Further education | 2.12× | Kids & Family |
| Brittney Griner | 1.67× | Sports |
| Gumbal | 1.64× | Cars & Mobility |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Price Sensitivity | PREMIUM | 1.24 |
| Creativity | OPEN | 1.18 |
| Indulgence | JOY | 1.15 |
| Career Orientation | POWER | 1.08 |
| Family Orientation | CONSERVATISM | 1.08 |
| Design Affinity | PREMIUM | 1.07 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 31.9% |
| Ukraine | 9.2% |
| Colombia | 9.0% |
See Trenza audiences in other countries
More Hairstyle audiences in United States
- Curly Hair (26,350,592)
- Long hair (22,842,502)
- natural hair (8,840,403)
- Balayage (2,186,474)
- Perm (hairstyle) (1,763,617)
Frequently asked questions
How many fans does Trenza have in United States?
Trenza has an estimated audience of 2,242,431 people in United States, concentrated in Texas and Florida.
What is the gender split and age of Trenza fans?
85.1% of Trenza fans are female, 14.9% are male, with an average age of 37.2 years.
Which brands do Trenza fans like most?
Trenza fans show strongest brand affinity for Nurse education (1.74×), Cachorro (2.05×), and Buying a House (2.53×) over the country average.
Where do Trenza fans live in United States?
Trenza fans in United States are most concentrated in Texas (reach 391,865), Florida (reach 356,517), and New York (reach 312,211). These three regions account for the largest share of the active audience.
What other brands do Trenza fans also like?
Beyond Trenza itself, the audience over-indexes on Cachorro (2.05×), Buying a House (2.53×), Tierra Cali (2.76×), and Graham Coxon (10.93×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Trenza. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.