Rascasse Audience Intelligence

Slaughterhouse Audience in United States

A data profile of the people who buy, follow and care about Slaughterhouse in United States — modelled from more than twelve digital signal sources. Slaughterhouse has an estimated audience of 907,000 people in United States.

#337among Band in United States#5725among Person in United States#3315in Music & Radio

The average Slaughterhouse fan in United States is 43.6 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Arizona.

Top brand affinities include Hardware store, Butcher, Non-alcoholic beverage, with strongest over-indexing on Hardware store (2.94× the country average).

Demographically, the Slaughterhouse audience skews balanced with an average age of 43.6, and over-indexes on personality traits such as Patriotism, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Slaughterhouse fan in United States is balanced, around 43.6 years old, with strong Patriotism tendencies and a notable affinity for Hardware store.

Category: Music & Radio · Type: Person · Subtype: Band

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Slaughterhouse profile in United States.

Audience size
907K
in United States
Gender
52.1%♀
47.9% male
Age
43.6
average years
Country rank
#25267
Person in United States
Fig. 01

Search interest · 12-month trend

+27%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Slaughterhouse fans

52.1% are female, 47.9% are male, average age 43.6.

Fig. 02

Gender split

52.1%
Female
47.9%
Male
Demographic split for Slaughterhouse audience in United States
MetricValue
Female52.1%
Male47.9%
Average age43.6
Estimated audience size907,000
Fig. 03

Age distribution

Ø 43.6
average years
Age distribution of the Slaughterhouse audience in United States
Age bracketShare%
16-1911%
20-2914%
30-3921%
40-4927%
50+27%
Fig. 04

Worldwide distribution

16.8%

of the worldwide Slaughterhouse audience comes from United States.

Worldwide audience distribution share by country for Slaughterhouse
CountryShare
Argentina17.6%
United States16.8%
Italy10.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Slaughterhouse audience in United States is strongest.

Fig. 05

Top regions by affinity

Slaughterhouse fans by region: top regions in United States
#RegionReachAffinity×
01Arizona~60K3.59×
02Iowa~20K3.04×
03Tennessee~20K1.48×
04Kentucky~10K1.30×
05Louisiana~10K1.26×
06Hawaii~4K1.19×
07Ohio~30K1.12×
08Utah~8K1.11×
09Alabama~10K1.08×
10Nevada~8K1.04×
11Nebraska~4K1.03×
12Idaho~4K1.02×
13Colorado~10K1.01×
14Alaska~2K1.00×
15Minnesota~10K0.98×
16New Mexico~4K0.97×
17West Virginia~4K0.96×
18Texas~70K0.95×
19Oregon~9K0.95×
20Michigan~20K0.94×
21Washington~20K0.94×
22Vermont~1K0.94×
23California~80K0.91×
24Maryland~10K0.90×
25Kansas~6K0.89×
26Missouri~10K0.88×
27Mississippi~6K0.87×
28Indiana~10K0.86×
29Oklahoma~8K0.86×
30Connecticut~7K0.86×
31New Hampshire~3K0.86×
32Maine~3K0.86×
33Montana~2K0.86×
34Virginia~20K0.85×
35Illinois~20K0.84×
36North Carolina~20K0.83×
37Arkansas~6K0.83×
38North Dakota~1K0.83×
39Massachusetts~10K0.82×
40Pennsylvania~20K0.81×
41Rhode Island~2K0.81×
42South Dakota~2K0.80×
43Wisconsin~10K0.79×
44Florida~40K0.78×
45South Carolina~10K0.78×
46New York~40K0.77×
47Washington, District of Columbia~2K0.76×
48Georgia~20K0.75×
49New Jersey~20K0.75×
50Delaware~2K0.74×
Fig. 06

Affinity by region

Affinity by region — Slaughterhouse, United States
0.74×1.00×3.59×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Slaughterhouse audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Slaughterhouse audience
#·InterestCategoryAffinity×
01ButcherFood & Beverages5.86×
02Berlin WallTravel & Leisure5.29×
03ShellfishFood & Beverages4.56×
04Non-alcoholic beverageFood & Beverages3.90×
05Hardware storeHome & Garden2.94×
06Rail transportTravel & Leisure2.81×
07Real propertyHome & Garden2.48×
08SteakhouseFood & Beverages2.41×
09Discount TireShopping2.39×
10Britney SpearsMusic & Radio2.17×
11PastryFood & Beverages2.00×
12Charitable organizationPolitics & Society1.98×
13Ace HardwareHome & Garden1.93×
14GrillingFood & Beverages1.81×
15PharmacyBusiness & Career1.78×
16GeneticsKids & Family1.76×
17Subscription business modelShopping1.69×
18SupermarketShopping1.62×
19Nonprofit organizationPolitics & Society1.56×
20MeatFood & Beverages1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Slaughterhouse audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Slaughterhouse audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.12×
Community OrientationOPEN1.98×
DIY MentalityTHRILL1.93×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Slaughterhouse audience · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.28×
Social Media UsageJOY0.59×
Design AffinityPREMIUM0.60×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Slaughterhouse have in United States?

Slaughterhouse has an estimated audience of 907,000 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Slaughterhouse fans?

52.1% of Slaughterhouse fans are female, 47.9% are male, with an average age of 43.6 years.

03

Which brands do Slaughterhouse fans like most?

Slaughterhouse fans show strongest brand affinity for Hardware store (2.94×), Butcher (5.86×), and Non-alcoholic beverage (3.9×) over the country average.

04

Where do Slaughterhouse fans live in United States?

Slaughterhouse fans in United States are most concentrated in California (reach ~80K), Texas (reach ~70K), and Arizona (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Slaughterhouse fans also like?

Beyond Slaughterhouse itself, the audience over-indexes on Butcher (5.86×), Non-alcoholic beverage (3.9×), Real property (2.48×), and Rail transport (2.81×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Slaughterhouse. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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