Smooth jazz Audience in United States

Smooth jazz logo

Smooth jazz has an estimated audience of 2,393,888 people in United States. 53.3% are female, 46.7% are male, average age 43.4. Top regions: Pennsylvania, California, Florida. Top brand affinities: Combat sport, Figure painting (hobby), Hudson, New York, Dog breed, JamBase.

The average Smooth jazz fan in United States is 43.4 years old, balanced, and lives primarily in Pennsylvania. The audience is concentrated in Pennsylvania, California, Florida. Top brand affinities include Combat sport, Figure painting (hobby), Hudson, New York, with strongest over-indexing on Combat sport (3.21× the country average). Demographically, the Smooth jazz audience skews balanced with an average age of 43.4, and over-indexes on personality traits such as LGBTQ+ Identity, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Topic · Subtype: Musical genre

Demographics of Smooth jazz fans

Demographic split for Smooth jazz audience in United States
MetricValue
Female53.3%
Male46.7%
Average age43.4
Estimated audience size2,393,888

Audience persona

The typical Smooth jazz fan in United States is balanced, around 43.4 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Combat sport.

Top regions in United States

Top regions ranked by reach for Smooth jazz in United States
RegionReachAffinity
Pennsylvania374,7134.65×
California225,1260.86×
Florida177,0451.09×
Texas170,7750.83×
New York125,2300.94×
Georgia105,4971.43×
Michigan98,5221.57×
New Jersey98,1571.61×
Ohio89,2921.21×
Illinois86,1641.08×
North Carolina83,4351.16×
Virginia80,7851.39×
Maryland71,4481.74×
Tennessee46,4260.97×
Missouri44,4711.15×
Alabama42,0691.26×
Massachusetts40,8770.87×
Washington39,3950.82×
South Carolina38,9451.08×
Louisiana36,4331.18×
Indiana34,7370.79×
Arizona33,2660.68×
Wisconsin29,3320.81×
Colorado24,8150.66×
Minnesota23,6540.69×
Delaware23,4673.55×
Connecticut22,0580.92×
Mississippi21,3891.08×
Kentucky20,7550.69×
Nevada19,8410.86×
Oklahoma19,3140.73×
Washington, District of Columbia19,2912.68×
Oregon16,4540.6×
Kansas13,4700.71×
Arkansas11,8500.6×
Utah9,2680.43×
Hawaii8,9260.87×
Nebraska8,3240.69×
Iowa7,3940.37×
Maine7,3360.86×
New Mexico6,6090.55×
West Virginia5,0590.45×
Rhode Island4,5780.6×
Idaho4,3970.37×
New Hampshire4,3320.46×
Alaska3,7620.73×
Montana2,9340.44×
Vermont1,7860.42×
South Dakota1,6180.29×
North Dakota1,0780.22×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Smooth jazz audience
BrandAffinityCategory
Combat sport3.21×Sports
Figure painting (hobby)11.13×Arts & Culture
Hudson, New York20.53×Travel & Leisure
Dog breed1.9×Pets & Animals
JamBase18.04×Music & Radio
Israel2.79×Travel & Leisure
On the Border Mexican Grill & Cantina8.09×Food & Beverages
Bank account2.8×Business & Career
Jericho Rosales32.75×Movies & TV
Anderson Silva (kickboxer)9.89×Sports
Collectable1.52×Kids & Family
Natural rubber1.94×Cars & Mobility
Electrolyte3.91×Health
REC TEC Grills14.57×Sports
Nebraska Cornhuskers football2.52×Sports
Urban horticulture2.42×Home & Garden
Corona (band)3.47×Music & Radio
Tierra Cali4.59×Travel & Leisure
Nipsey Hussle3.39×Music & Radio
Home staging2.97×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Smooth jazz audience
TraitClusterScore
LGBTQ+ IdentityOPEN3.3
Risk AppetiteTHRILL2.68
Luxury OrientationPREMIUM2.01
SustainabilityBALANCE1.85
Early Adopter MentalityPOWER1.85
Community OrientationOPEN1.79

Worldwide distribution

Worldwide audience distribution share by country for Smooth jazz
CountryShare
United States38.9%
United Kingdom6.4%
Italy4.9%

See Smooth jazz audiences in other countries

More Musical genre audiences in United States

Frequently asked questions

How many fans does Smooth jazz have in United States?

Smooth jazz has an estimated audience of 2,393,888 people in United States, concentrated in Pennsylvania and California.

What is the gender split and age of Smooth jazz fans?

53.3% of Smooth jazz fans are female, 46.7% are male, with an average age of 43.4 years.

Which brands do Smooth jazz fans like most?

Smooth jazz fans show strongest brand affinity for Combat sport (3.21×), Figure painting (hobby) (11.13×), and Hudson, New York (20.53×) over the country average.

Where do Smooth jazz fans live in United States?

Smooth jazz fans in United States are most concentrated in Pennsylvania (reach 374,713), California (reach 225,126), and Florida (reach 177,045). These three regions account for the largest share of the active audience.

What other brands do Smooth jazz fans also like?

Beyond Smooth jazz itself, the audience over-indexes on Figure painting (hobby) (11.13×), Hudson, New York (20.53×), Dog breed (1.9×), and JamBase (18.04×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Smooth jazz. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.