Steven Curtis Chapman Audience in United States

Steven Curtis Chapman logo

Steven Curtis Chapman has an estimated audience of 418,217 people in United States. 72.6% are female, 27.4% are male, average age 44.7. Top regions: Texas, Tennessee, Florida. Top brand affinities: Whataburger, Pillow, UK garage, Houston County, Georgia, Sinaloa.

The average Steven Curtis Chapman fan in United States is 44.7 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, Tennessee, Florida. Top brand affinities include Whataburger, Pillow, UK garage, with strongest over-indexing on Whataburger (1.53× the country average). Demographically, the Steven Curtis Chapman audience skews more female with an average age of 44.7, and over-indexes on personality traits such as Spirituality, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Folk

Demographics of Steven Curtis Chapman fans

Demographic split for Steven Curtis Chapman audience in United States
MetricValue
Female72.6%
Male27.4%
Average age44.7
Estimated audience size418,217

Audience persona

The typical Steven Curtis Chapman fan in United States is more female, around 44.7 years old, with strong Spirituality tendencies and a notable affinity for Whataburger.

Top regions in United States

Top regions ranked by reach for Steven Curtis Chapman in United States
RegionReachAffinity
Texas32,3420.9×
Tennessee24,9462.97×
Florida20,4610.72×
California18,3770.4×
Ohio18,0111.4×
Indiana15,1881.99×
North Carolina15,0681.2×
Georgia13,4741.05×
Illinois12,6550.91×
Pennsylvania11,9350.85×
Kentucky11,5992.21×
Missouri11,5841.72×
Michigan10,6220.97×
Virginia10,4381.02×
Alabama10,2571.76×
South Carolina9,3421.48×
Oklahoma8,0311.73×
Wisconsin7,9601.27×
Washington7,8430.93×
New York7,5020.32×
Oregon6,6871.39×
Minnesota6,3651.06×
Iowa5,5761.62×
Colorado5,5370.84×
Arizona5,3590.63×
Arkansas5,2501.52×
Louisiana5,1930.96×
Mississippi4,8061.39×
Kansas4,3661.32×
Maryland3,8160.53×
New Jersey3,7920.36×
Nebraska3,7061.77×
West Virginia3,2271.66×
Massachusetts2,4180.29×
Idaho2,2611.08×
Nevada1,4270.35×
Utah1,3710.37×
Connecticut1,2690.3×
New Mexico1,0970.52×
Montana1,0570.91×
Maine9960.66×
South Dakota9781.01×
New Hampshire8450.51×
North Dakota8250.96×
Hawaii6360.35×
Washington, District of Columbia6150.49×
Delaware5270.46×
Alaska4740.53×
Wyoming4300.69×
Rhode Island3170.24×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Steven Curtis Chapman audience
BrandAffinityCategory
Whataburger1.53×Food & Beverages
Pillow1.75×Home & Garden
UK garage3.57×Music & Radio
Houston County, Georgia18.41×Travel & Leisure
Sinaloa1.56×Travel & Leisure
Jack White2×Movies & TV
WFTS-TV2.11×Movies & TV
Necktie1.75×Fashion & Accessoires
Isometric exercise2.5×Sports
WKRN-TV1.67×Movies & TV
Hattiesburg, Mississippi2.29×Travel & Leisure
Jbc6.43×Kids & Family
Embroidery Library2.89×Home & Garden
Cantù1.73×Travel & Leisure
Trish McEvoy5.51×Beauty & Wellness
International University of Business Agriculture and Technology1.74×Business & Career
Mariel Hemingway1.65×Fashion & Accessoires
Saxophone technique3.27×Music & Radio
Emilio Estefan2.14×Music & Radio
Gauri Khan2.96×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Steven Curtis Chapman audience
TraitClusterScore
SpiritualityBALANCE1.37
Family OrientationCONSERVATISM1.33
Community OrientationOPEN1.22
TraditionCONSERVATISM1.16
Need for SecurityCONSERVATISM1.07
CreativityOPEN1.06

Worldwide distribution

Worldwide audience distribution share by country for Steven Curtis Chapman
CountryShare
United States89.1%
Canada2.7%
United Kingdom1.6%

See Steven Curtis Chapman audiences in other countries

More Folk audiences in United States

Frequently asked questions

How many fans does Steven Curtis Chapman have in United States?

Steven Curtis Chapman has an estimated audience of 418,217 people in United States, concentrated in Texas and Tennessee.

What is the gender split and age of Steven Curtis Chapman fans?

72.6% of Steven Curtis Chapman fans are female, 27.4% are male, with an average age of 44.7 years.

Which brands do Steven Curtis Chapman fans like most?

Steven Curtis Chapman fans show strongest brand affinity for Whataburger (1.53×), Pillow (1.75×), and UK garage (3.57×) over the country average.

Where do Steven Curtis Chapman fans live in United States?

Steven Curtis Chapman fans in United States are most concentrated in Texas (reach 32,342), Tennessee (reach 24,946), and Florida (reach 20,461). These three regions account for the largest share of the active audience.

What other brands do Steven Curtis Chapman fans also like?

Beyond Steven Curtis Chapman itself, the audience over-indexes on Pillow (1.75×), UK garage (3.57×), Houston County, Georgia (18.41×), and Sinaloa (1.56×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Steven Curtis Chapman. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.