Steven Pinker Audience in United States

Steven Pinker has an estimated audience of 305,794 people in United States. 57.1% are female, 42.9% are male, average age 41.9. Top regions: California, New York, Massachusetts. Top brand affinities: Business English, Livingston County, New York, Urban Outfitters, Elsword, Edgars.
The average Steven Pinker fan in United States is 41.9 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Massachusetts. Top brand affinities include Business English, Livingston County, New York, Urban Outfitters, with strongest over-indexing on Business English (22.81× the country average). Demographically, the Steven Pinker audience skews more female with an average age of 41.9, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Health · Type: Person · Subtype: Author
Demographics of Steven Pinker fans
| Metric | Value |
|---|---|
| Female | 57.1% |
| Male | 42.9% |
| Average age | 41.9 |
| Estimated audience size | 305,794 |
Audience persona
The typical Steven Pinker fan in United States is more female, around 41.9 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Business English.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 44,715 | 1.33× |
| New York | 28,162 | 1.65× |
| Massachusetts | 19,997 | 3.32× |
| Texas | 17,074 | 0.65× |
| Florida | 14,484 | 0.7× |
| Pennsylvania | 12,919 | 1.25× |
| Illinois | 10,653 | 1.05× |
| Washington | 9,857 | 1.61× |
| New Jersey | 8,259 | 1.06× |
| Virginia | 7,365 | 0.99× |
| North Carolina | 7,079 | 0.77× |
| Ohio | 6,722 | 0.71× |
| Georgia | 6,449 | 0.68× |
| Michigan | 6,446 | 0.81× |
| Colorado | 6,010 | 1.25× |
| Maryland | 5,818 | 1.11× |
| Oregon | 5,408 | 1.54× |
| Arizona | 5,214 | 0.84× |
| Minnesota | 5,056 | 1.15× |
| Wisconsin | 4,885 | 1.06× |
| Connecticut | 4,335 | 1.41× |
| Missouri | 4,020 | 0.82× |
| Tennessee | 3,855 | 0.63× |
| Indiana | 3,751 | 0.67× |
| Utah | 3,150 | 1.15× |
| Washington, District of Columbia | 2,744 | 2.99× |
| Louisiana | 2,484 | 0.63× |
| Iowa | 2,381 | 0.94× |
| South Carolina | 2,278 | 0.5× |
| Kentucky | 2,140 | 0.56× |
| Nevada | 2,133 | 0.72× |
| Alabama | 1,951 | 0.46× |
| Rhode Island | 1,835 | 1.89× |
| Kansas | 1,820 | 0.76× |
| Oklahoma | 1,745 | 0.51× |
| New Hampshire | 1,366 | 1.13× |
| Idaho | 1,287 | 0.84× |
| Maine | 1,280 | 1.17× |
| Vermont | 1,260 | 2.35× |
| New Mexico | 1,215 | 0.79× |
| Arkansas | 1,189 | 0.47× |
| Nebraska | 892 | 0.58× |
| Mississippi | 844 | 0.33× |
| Montana | 815 | 0.96× |
| Hawaii | 805 | 0.61× |
| West Virginia | 625 | 0.44× |
| Alaska | 575 | 0.88× |
| Delaware | 565 | 0.67× |
| South Dakota | 413 | 0.58× |
| North Dakota | 301 | 0.48× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Business English | 22.81× | Business & Career |
| Livingston County, New York | 75× | |
| Urban Outfitters | 2.73× | Shopping |
| Elsword | 18.82× | Games |
| Edgars | 7.12× | Shopping |
| CAC 40 | 2.85× | Business & Career |
| IS (Infinite Stratos) | 2.02× | Literature |
| Mothercare | 1.66× | Kids & Family |
| Jesse Plemons | 1.75× | Movies & TV |
| Boracay | 4.7× | Travel & Leisure |
| Colorado River | 3.2× | Travel & Leisure |
| Stamp collecting | 2.26× | Home & Garden |
| Graham Greene | 2.88× | Literature |
| Nebraska Cornhuskers football | 1.66× | Sports |
| English literature | 3.12× | Literature |
| Corona (band) | 2.58× | Music & Radio |
| Mangaka | 1.69× | Literature |
| Notre Dame Fighting Irish football | 2.01× | Sports |
| Voter registration | 1.84× | Politics & Society |
| Box lacrosse | 3.32× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 3.21 |
| Early Adopter Mentality | POWER | 3.19 |
| Luxury Orientation | PREMIUM | 2.61 |
| Quality Awareness | PREMIUM | 2.59 |
| Spirituality | BALANCE | 2.31 |
| Patriotism | CONSERVATISM | 2.24 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 48.9% |
| United Kingdom | 10.3% |
| Germany | 5.8% |
See Steven Pinker audiences in other countries
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Frequently asked questions
How many fans does Steven Pinker have in United States?
Steven Pinker has an estimated audience of 305,794 people in United States, concentrated in California and New York.
What is the gender split and age of Steven Pinker fans?
57.1% of Steven Pinker fans are female, 42.9% are male, with an average age of 41.9 years.
Which brands do Steven Pinker fans like most?
Steven Pinker fans show strongest brand affinity for Business English (22.81×), Livingston County, New York (75×), and Urban Outfitters (2.73×) over the country average.
Where do Steven Pinker fans live in United States?
Steven Pinker fans in United States are most concentrated in California (reach 44,715), New York (reach 28,162), and Massachusetts (reach 19,997). These three regions account for the largest share of the active audience.
What other brands do Steven Pinker fans also like?
Beyond Steven Pinker itself, the audience over-indexes on Livingston County, New York (75×), Urban Outfitters (2.73×), Elsword (18.82×), and Edgars (7.12×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Steven Pinker. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.