A data profile of the people who buy, follow and care about Steven Pinker in United States — modelled from more than twelve digital signal sources. Steven Pinker has an estimated audience of 292,555 people in United States.
The average Steven Pinker fan in United States is 41.9 years old, more female, and lives primarily in California.
The audience is concentrated in California, New York, Massachusetts.
Top brand affinities include Gina Carano, LiveScience, American Museum of Natural History, with strongest over-indexing on Gina Carano (72.24× the country average).
Demographically, the Steven Pinker audience skews more female with an average age of 41.9, and over-indexes on personality traits such as Spirituality, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Steven Pinker fan in United States is more female, around 41.9 years old, with strong Spirituality tendencies and a notable affinity for Gina Carano.
The key figures that characterise the Steven Pinker profile in United States.
57.1% are female, 42.9% are male, average age 41.9.
| Metric | Value |
|---|---|
| Female | 57.1% |
| Male | 42.9% |
| Average age | 41.9 |
| Estimated audience size | 292,555 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 13% | |
| 20-29 | 20% | |
| 30-39 | 19% | |
| 40-49 | 22% | |
| 50+ | 27% |
of the worldwide Steven Pinker audience comes from United States.
| Country | Share |
|---|---|
| United States | 48.1% |
| United Kingdom | 10.0% |
| Canada | 5.5% |
Where the Steven Pinker audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Massachusetts | ~20K | 2.98× | |
| 02 | Washington, District of Columbia | ~2K | 2.47× | |
| 03 | Vermont | <1K | 1.83× | |
| 04 | Rhode Island | ~2K | 1.65× | |
| 05 | New York | ~30K | 1.59× | |
| 06 | Washington | ~9K | 1.45× | |
| 07 | Connecticut | ~4K | 1.39× | |
| 08 | Oregon | ~5K | 1.38× | |
| 09 | California | ~40K | 1.29× | |
| 10 | New Hampshire | ~1K | 1.21× | |
| 11 | Pennsylvania | ~10K | 1.18× | |
| 12 | Colorado | ~6K | 1.18× | |
| 13 | Illinois | ~10K | 1.17× | |
| 14 | Minnesota | ~5K | 1.12× | |
| 15 | Maine | ~1K | 1.12× | |
| 16 | Maryland | ~6K | 1.11× | |
| 17 | New Jersey | ~8K | 1.09× | |
| 18 | Utah | ~3K | 1.06× | |
| 19 | Virginia | ~7K | 0.99× | |
| 20 | Wisconsin | ~5K | 0.98× | |
| 21 | Montana | <1K | 0.98× | |
| 22 | New Mexico | ~1K | 0.94× | |
| 23 | Alaska | <1K | 0.94× | |
| 24 | Idaho | ~1K | 0.91× | |
| 25 | Hawaii | ~1K | 0.90× | |
| 26 | Iowa | ~2K | 0.89× | |
| 27 | Delaware | <1K | 0.88× | |
| 28 | North Dakota | <1K | 0.88× | |
| 29 | South Dakota | <1K | 0.86× | |
| 30 | Arizona | ~5K | 0.85× | |
| 31 | Michigan | ~7K | 0.83× | |
| 32 | Missouri | ~4K | 0.83× | |
| 33 | Kansas | ~2K | 0.83× | |
| 34 | West Virginia | ~1K | 0.81× | |
| 35 | Nebraska | ~1K | 0.79× | |
| 36 | Nevada | ~2K | 0.78× | |
| 37 | North Carolina | ~7K | 0.76× | |
| 38 | Indiana | ~4K | 0.76× | |
| 39 | Ohio | ~7K | 0.74× | |
| 40 | Tennessee | ~4K | 0.73× | |
| 41 | Louisiana | ~3K | 0.73× | |
| 42 | Kentucky | ~3K | 0.73× | |
| 43 | Arkansas | ~2K | 0.73× | |
| 44 | Georgia | ~7K | 0.72× | |
| 45 | Mississippi | ~2K | 0.72× | |
| 46 | Oklahoma | ~2K | 0.71× | |
| 47 | Florida | ~10K | 0.70× | |
| 48 | South Carolina | ~3K | 0.66× | |
| 49 | Texas | ~20K | 0.65× | |
| 50 | Alabama | ~3K | 0.64× |
The strongest cross-interests of the Steven Pinker audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | LiveScience | Business & Career | 88.51× | ||
| 02 | Gina Carano | Movies & TV | 72.24× | ||
| 03 | American Museum of Natural History | Arts & Culture | 61.27× | ||
| 04 | McKinsey & Company | Business & Career | 54.76× | ||
| 05 | Harvard Business Review | Business & Career | 19.43× | ||
| 06 | International Space Station | Cars & Mobility | 18.96× | ||
| 07 | Karl Marx | Literature | 17.11× | ||
| 08 | Augmented reality | Technology & Electronics | 16.07× | ||
| 09 | Essay | Literature | 11.08× | ||
| 10 | Business school | Business & Career | 10.20× | ||
| 11 | Buddhism | Health | 10.16× | ||
| 12 | The Economist | Business & Career | 9.56× | ||
| 13 | Creative Commons | Technology & Electronics | 8.41× | ||
| 14 | Neuroscience | Business & Career | 6.57× | ||
| 15 | Innovation | Business & Career | 6.04× | ||
| 16 | The Washington Post | News | 4.85× | ||
| 17 | Discount Tire | Shopping | 3.92× | ||
| 18 | Activism | Politics & Society | 3.64× | ||
| 19 | Banking | Business & Career | 2.74× | ||
| 20 | Nature | Home & Garden | 2.23× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 3.02× | |
| Patriotism | CONSERVATISM | 2.73× | |
| Early Adopter Mentality | POWER | 2.67× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 0.79× | |
| Creativity | OPEN | 0.86× | |
| Individualism | JOY | 0.96× |
Steven Pinker has an estimated audience of 292,555 people in United States, concentrated in California and New York.
57.1% of Steven Pinker fans are female, 42.9% are male, with an average age of 41.9 years.
Steven Pinker fans show strongest brand affinity for Gina Carano (72.24×), LiveScience (88.51×), and American Museum of Natural History (61.27×) over the country average.
Steven Pinker fans in United States are most concentrated in California (reach ~40K), New York (reach ~30K), and Massachusetts (reach ~20K). These three regions account for the largest share of the active audience.
Beyond Steven Pinker itself, the audience over-indexes on LiveScience (88.51×), American Museum of Natural History (61.27×), McKinsey & Company (54.76×), and Creative Commons (8.41×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Steven Pinker. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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