Steven Pinker Audience in United States

Steven Pinker has an estimated audience of 305,794 people in United States. 57.1% are female, 42.9% are male, average age 41.9. Top regions: California, New York, Massachusetts. Top brand affinities: Gina Carano, McKinsey & Company, Augmented reality, Autism Awareness, Diabetes mellitus awareness.

The average Steven Pinker fan in United States is 41.9 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Massachusetts. Top brand affinities include Gina Carano, McKinsey & Company, Augmented reality, with strongest over-indexing on Gina Carano (86.47× the country average). Demographically, the Steven Pinker audience skews more female with an average age of 41.9, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Health · Type: Person · Subtype: Author

Demographics of Steven Pinker fans

Demographic split for Steven Pinker audience in United States
MetricValue
Female57.1%
Male42.9%
Average age41.9
Estimated audience size305,794

Audience persona

The typical Steven Pinker fan in United States is more female, around 41.9 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Gina Carano.

Top regions in United States

Top regions ranked by reach for Steven Pinker in United States
RegionReachAffinity
California44,7151.33×
New York28,1621.65×
Massachusetts19,9973.32×
Texas17,0740.65×
Florida14,4840.7×
Pennsylvania12,9191.25×
Illinois10,6531.05×
Washington9,8571.61×
New Jersey8,2591.06×
Virginia7,3650.99×
North Carolina7,0790.77×
Ohio6,7220.71×
Georgia6,4490.68×
Michigan6,4460.81×
Colorado6,0101.25×
Maryland5,8181.11×
Oregon5,4081.54×
Arizona5,2140.84×
Minnesota5,0561.15×
Wisconsin4,8851.06×
Connecticut4,3351.41×
Missouri4,0200.82×
Tennessee3,8550.63×
Indiana3,7510.67×
Utah3,1501.15×
Washington, District of Columbia2,7442.99×
Louisiana2,4840.63×
Iowa2,3810.94×
South Carolina2,2780.5×
Kentucky2,1400.56×
Nevada2,1330.72×
Alabama1,9510.46×
Rhode Island1,8351.89×
Kansas1,8200.76×
Oklahoma1,7450.51×
New Hampshire1,3661.13×
Idaho1,2870.84×
Maine1,2801.17×
Vermont1,2602.35×
New Mexico1,2150.79×
Arkansas1,1890.47×
Nebraska8920.58×
Mississippi8440.33×
Montana8150.96×
Hawaii8050.61×
West Virginia6250.44×
Alaska5750.88×
Delaware5650.67×
South Dakota4130.58×
North Dakota3010.48×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Steven Pinker audience
BrandAffinityCategory
Gina Carano86.47×Movies & TV
McKinsey & Company75×Business & Career
Augmented reality31.67×Technology & Electronics
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
The Economist12.94×Business & Career
Harvard Business Review22.81×Business & Career
Income tax13.19×Business & Career
Business school10.85×Business & Career
Kia Sportage18.82×Cars & Mobility
Neuroscience5.4×Business & Career
International Space Station18.66×Cars & Mobility
Kitchenware4.59×Home & Garden
TechCrunch8.66×Technology & Electronics
The Washington Post5.32×News
Charles, Prince of Wales18.87×Politics & Society
Buddhism7.12×Health
Karl Marx14.93×Literature

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Steven Pinker audience
TraitClusterScore
LGBTQ+ IdentityOPEN3.21
Early Adopter MentalityPOWER3.19
Luxury OrientationPREMIUM2.61
Quality AwarenessPREMIUM2.59
SpiritualityBALANCE2.31
PatriotismCONSERVATISM2.24

Worldwide distribution

Worldwide audience distribution share by country for Steven Pinker
CountryShare
United States48.9%
United Kingdom10.3%
Germany5.8%

See Steven Pinker audiences in other countries

More Author audiences in United States

Frequently asked questions

How many fans does Steven Pinker have in United States?

Steven Pinker has an estimated audience of 305,794 people in United States, concentrated in California and New York.

What is the gender split and age of Steven Pinker fans?

57.1% of Steven Pinker fans are female, 42.9% are male, with an average age of 41.9 years.

Which brands do Steven Pinker fans like most?

Steven Pinker fans show strongest brand affinity for Gina Carano (86.47×), McKinsey & Company (75×), and Augmented reality (31.67×) over the country average.

Where do Steven Pinker fans live in United States?

Steven Pinker fans in United States are most concentrated in California (reach 44,715), New York (reach 28,162), and Massachusetts (reach 19,997). These three regions account for the largest share of the active audience.

What other brands do Steven Pinker fans also like?

Beyond Steven Pinker itself, the audience over-indexes on McKinsey & Company (75×), Augmented reality (31.67×), Autism Awareness (19.03×), and Diabetes mellitus awareness (12.48×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Steven Pinker. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.