A data profile of the people who buy, follow and care about Stock split in United States — modelled from more than twelve digital signal sources. Stock split has an estimated audience of 380,061 people in United States.
The average Stock split fan in United States is 30.8 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
Top brand affinities include Merrill Lynch, The Motley Fool, NASDAQ, with strongest over-indexing on Merrill Lynch (35.6× the country average).
Demographically, the Stock split audience skews more male with an average age of 30.8, and over-indexes on personality traits such as Career Orientation, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Stock split fan in United States is more male, around 30.8 years old, with strong Career Orientation tendencies and a notable affinity for Merrill Lynch.
The key figures that characterise the Stock split profile in United States.
37.4% are female, 62.6% are male, average age 30.8.
| Metric | Value |
|---|---|
| Female | 37.4% |
| Male | 62.6% |
| Average age | 30.8 |
| Estimated audience size | 380,061 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 41% | |
| 20-29 | 26% | |
| 30-39 | 13% | |
| 40-49 | 12% | |
| 50+ | 7% |
of the worldwide Stock split audience comes from United States.
| Country | Share |
|---|---|
| United States | 37.8% |
| United Kingdom | 17.3% |
| South Korea | 8.8% |
Where the Stock split audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | New York | ~30K | 1.31× | |
| 02 | New Jersey | ~10K | 1.31× | |
| 03 | Massachusetts | ~10K | 1.28× | |
| 04 | Connecticut | ~5K | 1.25× | |
| 05 | Washington | ~9K | 1.23× | |
| 06 | Rhode Island | ~1K | 1.20× | |
| 07 | California | ~50K | 1.19× | |
| 08 | New Hampshire | ~2K | 1.15× | |
| 09 | Vermont | <1K | 1.15× | |
| 10 | Illinois | ~10K | 1.14× | |
| 11 | Maryland | ~7K | 1.14× | |
| 12 | Hawaii | ~2K | 1.14× | |
| 13 | Virginia | ~10K | 1.10× | |
| 14 | North Carolina | ~10K | 1.09× | |
| 15 | Florida | ~30K | 1.07× | |
| 16 | Oregon | ~5K | 1.07× | |
| 17 | Pennsylvania | ~10K | 1.06× | |
| 18 | Washington, District of Columbia | ~1K | 1.04× | |
| 19 | Minnesota | ~6K | 1.03× | |
| 20 | Georgia | ~10K | 1.02× | |
| 21 | Wisconsin | ~6K | 1.02× | |
| 22 | Montana | ~1K | 1.02× | |
| 23 | South Dakota | <1K | 1.02× | |
| 24 | Missouri | ~6K | 1.01× | |
| 25 | Alaska | <1K | 1.00× | |
| 26 | Maine | ~1K | 0.99× | |
| 27 | South Carolina | ~6K | 0.98× | |
| 28 | Nebraska | ~2K | 0.98× | |
| 29 | Colorado | ~6K | 0.97× | |
| 30 | Kansas | ~3K | 0.97× | |
| 31 | Delaware | ~1K | 0.97× | |
| 32 | Arizona | ~7K | 0.96× | |
| 33 | Indiana | ~7K | 0.96× | |
| 34 | North Dakota | <1K | 0.96× | |
| 35 | Ohio | ~10K | 0.95× | |
| 36 | Iowa | ~3K | 0.95× | |
| 37 | Michigan | ~9K | 0.93× | |
| 38 | Idaho | ~2K | 0.93× | |
| 39 | Texas | ~30K | 0.91× | |
| 40 | Utah | ~3K | 0.91× | |
| 41 | Tennessee | ~7K | 0.90× | |
| 42 | Kentucky | ~4K | 0.87× | |
| 43 | Arkansas | ~3K | 0.87× | |
| 44 | Alabama | ~5K | 0.85× | |
| 45 | Louisiana | ~4K | 0.85× | |
| 46 | Nevada | ~3K | 0.85× | |
| 47 | Mississippi | ~3K | 0.81× | |
| 48 | West Virginia | ~1K | 0.80× | |
| 49 | Oklahoma | ~3K | 0.79× | |
| 50 | New Mexico | ~1K | 0.76× |
The strongest cross-interests of the Stock split audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Merrill Lynch | Business & Career | 35.60× | ||
| 02 | The Motley Fool | Business & Career | 26.17× | ||
| 03 | Morgan Stanley | Business & Career | 24.20× | ||
| 04 | Etihad Airways | Travel & Leisure | 20.00× | ||
| 05 | Bill Russell | Sports | 18.09× | ||
| 06 | TD Ameritrade | Business & Career | 16.82× | ||
| 07 | Singapore Airlines | Travel & Leisure | 16.70× | ||
| 08 | Cricket World Cup | Sports | 14.42× | ||
| 09 | Emirates | Travel & Leisure | 10.18× | ||
| 10 | Ready Player One | Movies & TV | 9.99× | ||
| 11 | Derivative (finance) | Business & Career | 9.96× | ||
| 12 | NASDAQ | Business & Career | 9.82× | ||
| 13 | Fidelity Investments | Business & Career | 6.90× | ||
| 14 | Carmelo Anthony | Sports | 5.43× | ||
| 15 | Sacramento Kings | Sports | 5.42× | ||
| 16 | Citibank | Business & Career | 3.55× | ||
| 17 | New York Knicks | Sports | 3.51× | ||
| 18 | Financial services | Business & Career | 2.77× | ||
| 19 | The UPS Store | Shopping | 2.24× | ||
| 20 | FIFA World Cup | Sports | 1.71× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 3.55× | |
| Patriotism | CONSERVATISM | 2.32× | |
| Risk Appetite | THRILL | 2.27× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 0.70× | |
| Creativity | OPEN | 0.79× | |
| Extroversion | THRILL | 0.86× |
Stock split has an estimated audience of 380,061 people in United States, concentrated in California and Texas.
37.4% of Stock split fans are female, 62.6% are male, with an average age of 30.8 years.
Stock split fans show strongest brand affinity for Merrill Lynch (35.6×), The Motley Fool (26.17×), and NASDAQ (9.82×) over the country average.
Stock split fans in United States are most concentrated in California (reach ~50K), Texas (reach ~30K), and New York (reach ~30K). These three regions account for the largest share of the active audience.
Beyond Stock split itself, the audience over-indexes on The Motley Fool (26.17×), NASDAQ (9.82×), Morgan Stanley (24.2×), and Singapore Airlines (16.7×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Stock split. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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