Super Fresh Audience in United States

Super Fresh has an estimated audience of 262,584 people in United States. 64.9% are female, 35.1% are male, average age 38.7. Top regions: New Jersey, New York, Virginia. Top brand affinities: Pollo Campero, Autism Awareness, Diabetes mellitus awareness, Dainese, Microblogging.

The average Super Fresh fan in United States is 38.7 years old, more female, and lives primarily in New Jersey. The audience is concentrated in New Jersey, New York, Virginia. Top brand affinities include Pollo Campero, Autism Awareness, Diabetes mellitus awareness, with strongest over-indexing on Pollo Campero (62.21× the country average). Demographically, the Super Fresh audience skews more female with an average age of 38.7, and over-indexes on personality traits such as Design Affinity, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Type: Brand

Demographics of Super Fresh fans

Demographic split for Super Fresh audience in United States
MetricValue
Female64.9%
Male35.1%
Average age38.7
Estimated audience size262,584

Audience persona

The typical Super Fresh fan in United States is more female, around 38.7 years old, with strong Design Affinity tendencies and a notable affinity for Pollo Campero.

Top regions in United States

Top regions ranked by reach for Super Fresh in United States
RegionReachAffinity
New Jersey188,52528.23×
New York115,5177.87×
Virginia7,3051.14×
Pennsylvania6,5450.74×
California6,4620.22×
Maryland3,4290.76×
Florida3,2950.19×
Massachusetts2,8330.55×
Texas2,2780.1×
Minnesota2,1400.57×
Rhode Island1,5891.9×
Georgia1,2350.15×
Connecticut1,1390.43×
Indiana1,0450.22×
North Carolina1,0170.13×
Illinois8620.1×
Delaware8311.15×
Ohio6050.07×
Michigan5870.09×
Vermont4560.99×
Washington4140.08×
South Carolina4020.1×
Tennessee3880.07×
Washington, District of Columbia3640.46×
Kentucky3480.11×
Louisiana3240.1×
Arizona3170.06×
Oregon2790.09×
Missouri2690.06×
Colorado2580.06×
Mississippi2570.12×
Arkansas2280.11×
Wisconsin2250.06×
Oklahoma2230.08×
Alabama2130.06×
Nevada2120.08×
West Virginia2120.17×
New Hampshire2040.2×
Kansas1960.09×
Idaho1960.15×
Utah1940.08×
Hawaii1870.17×
Iowa1860.09×
Montana1840.25×
South Dakota1820.3×
North Dakota1770.33×
Wyoming1720.44×
Nebraska1710.13×
New Mexico1700.13×
Maine1690.18×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Super Fresh audience
BrandAffinityCategory
Pollo Campero62.21×Food & Beverages
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Dainese63.42×Cars & Mobility
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Jessica Chastain20×Movies & TV
Income tax13.19×Business & Career
TeamSnap35.49×Sports
Hot pot24.59×Food & Beverages
Google Maps3.71×Internet & Social Media
Sharon Stone16.02×Movies & TV
Capital One3.45×Business & Career
Maison Margiela12.37×Fashion & Accessoires
Ronaldinho20×Sports
Borussia Dortmund14.86×Sports
Indeed.com3.07×Business & Career
Corset7.64×Fashion & Accessoires
Charles, Prince of Wales18.87×Politics & Society
Aldi2.72×Shopping

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Super Fresh audience
TraitClusterScore
Design AffinityPREMIUM1.94
IndulgenceJOY1.72
PatriotismCONSERVATISM1.65
Family OrientationCONSERVATISM1.61
Price SensitivityPREMIUM1.57
LGBTQ+ IdentityOPEN1.51

Worldwide distribution

Worldwide audience distribution share by country for Super Fresh
CountryShare
United States49.8%
Japan7.0%
India4.5%

See Super Fresh audiences in other countries

More audiences in United States

Frequently asked questions

How many fans does Super Fresh have in United States?

Super Fresh has an estimated audience of 262,584 people in United States, concentrated in New Jersey and New York.

What is the gender split and age of Super Fresh fans?

64.9% of Super Fresh fans are female, 35.1% are male, with an average age of 38.7 years.

Which brands do Super Fresh fans like most?

Super Fresh fans show strongest brand affinity for Pollo Campero (62.21×), Autism Awareness (19.03×), and Diabetes mellitus awareness (12.48×) over the country average.

Where do Super Fresh fans live in United States?

Super Fresh fans in United States are most concentrated in New Jersey (reach 188,525), New York (reach 115,517), and Virginia (reach 7,305). These three regions account for the largest share of the active audience.

What other brands do Super Fresh fans also like?

Beyond Super Fresh itself, the audience over-indexes on Autism Awareness (19.03×), Diabetes mellitus awareness (12.48×), Dainese (63.42×), and Microblogging (12.67×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Super Fresh. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.