Swiss cheese Audience in United States

Swiss cheese logo

Swiss cheese has an estimated audience of 484,814 people in United States. 60.4% are female, 39.6% are male, average age 42.1. Top regions: California, Texas, Florida. Top brand affinities: Layne Staley, Goop, Governor of Michigan, Whataburger, Jingoism.

The average Swiss cheese fan in United States is 42.1 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Layne Staley, Goop, Governor of Michigan, with strongest over-indexing on Layne Staley (6.27× the country average). Demographically, the Swiss cheese audience skews more female with an average age of 42.1, and over-indexes on personality traits such as Family Orientation, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Food & Beverages · Type: Topic · Subtype: Sweet

Demographics of Swiss cheese fans

Demographic split for Swiss cheese audience in United States
MetricValue
Female60.4%
Male39.6%
Average age42.1
Estimated audience size484,814

Audience persona

The typical Swiss cheese fan in United States is more female, around 42.1 years old, with strong Family Orientation tendencies and a notable affinity for Layne Staley.

Top regions in United States

Top regions ranked by reach for Swiss cheese in United States
RegionReachAffinity
California68,0451.28×
Texas55,3951.33×
Florida41,0021.25×
New York33,4981.24×
Georgia22,4341.5×
Illinois19,2901.19×
North Carolina17,2701.18×
Pennsylvania16,5351.01×
Ohio15,0411.01×
New Jersey14,3921.17×
Michigan13,9701.1×
Virginia13,8441.17×
Tennessee10,6851.1×
Maryland9,9491.19×
Massachusetts9,6411.01×
Washington9,5960.99×
Indiana9,2401.04×
Louisiana8,7061.39×
South Carolina8,5581.17×
Arizona8,4410.85×
Missouri7,4130.95×
Mississippi6,7141.68×
Alabama6,6950.99×
Colorado6,4660.85×
Wisconsin6,4140.88×
Minnesota6,0870.88×
Kentucky6,0110.99×
Oklahoma5,1610.96×
Nevada5,0671.08×
Oregon5,0160.9×
Connecticut4,9601.02×
Arkansas4,4171.11×
Utah3,5330.81×
Kansas3,4880.91×
Iowa3,4520.86×
New Mexico2,2750.94×
Nebraska2,1450.88×
Hawaii2,1071.01×
West Virginia1,8670.83×
Idaho1,7630.73×
Washington, District of Columbia1,7141.18×
New Hampshire1,4140.74×
Rhode Island1,3250.86×
Delaware1,3240.99×
Maine1,2370.71×
North Dakota8300.83×
Montana8270.61×
Alaska7720.74×
South Dakota7660.68×
Vermont5270.62×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Swiss cheese audience
BrandAffinityCategory
Layne Staley6.27×Music & Radio
Goop4.98×Internet & Social Media
Governor of Michigan6.55×Politics & Society
Whataburger1.5×Food & Beverages
Jingoism1.78×Politics & Society
Fairy godmother5.72×Literature
Ken Burns5.53×Movies & TV
Unique Gifts1.66×Shopping
Hibachi5.34×Food & Beverages
Birthday Gifts2.14×Kids & Family
headspace6.14×Health
Mathcore5.27×Music & Radio
Wok4.29×Food & Beverages
Grinch2.6×Movies & TV
Google Home3.94×Technology & Electronics
Cherish (group)6.15×Music & Radio
Regional styles of Mexican music1.58×Music & Radio
Karbala4.96×Travel & Leisure
Hipster5.12×Politics & Society
JDSU1.61×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Swiss cheese audience
TraitClusterScore
Family OrientationCONSERVATISM2.01
Urban LifestyleOPEN1.92
LGBTQ+ IdentityOPEN1.91
IndulgenceJOY1.76
SustainabilityBALANCE1.52
Luxury OrientationPREMIUM1.44

Worldwide distribution

Worldwide audience distribution share by country for Swiss cheese
CountryShare
United States27.1%
Italy7.7%
Switzerland3.5%

See Swiss cheese audiences in other countries

More Sweet audiences in United States

Frequently asked questions

How many fans does Swiss cheese have in United States?

Swiss cheese has an estimated audience of 484,814 people in United States, concentrated in California and Texas.

What is the gender split and age of Swiss cheese fans?

60.4% of Swiss cheese fans are female, 39.6% are male, with an average age of 42.1 years.

Which brands do Swiss cheese fans like most?

Swiss cheese fans show strongest brand affinity for Layne Staley (6.27×), Goop (4.98×), and Governor of Michigan (6.55×) over the country average.

Where do Swiss cheese fans live in United States?

Swiss cheese fans in United States are most concentrated in California (reach 68,045), Texas (reach 55,395), and Florida (reach 41,002). These three regions account for the largest share of the active audience.

What other brands do Swiss cheese fans also like?

Beyond Swiss cheese itself, the audience over-indexes on Goop (4.98×), Governor of Michigan (6.55×), Whataburger (1.5×), and Jingoism (1.78×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Swiss cheese. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.