T'ai chi ch'uan Audience in United States
T'ai chi ch'uan has an estimated audience of 1,226,694 people in United States. 49.9% are female, 50.1% are male, average age 45.0. Top regions: California, Texas, Louisiana. Top brand affinities: Wing Chun, Planet Fitness, Miyamoto Musashi, Diaper bag, Bass guitar.
The average T'ai chi ch'uan fan in United States is 45.0 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Louisiana. Top brand affinities include Wing Chun, Planet Fitness, Miyamoto Musashi, with strongest over-indexing on Wing Chun (28.79× the country average). Demographically, the T'ai chi ch'uan audience skews balanced with an average age of 45.0, and over-indexes on personality traits such as Mindfulness, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 35 regions tracked by Rascasse.
Category: Sports · Type: Topic
Demographics of T'ai chi ch'uan fans
| Metric | Value |
|---|---|
| Female | 49.9% |
| Male | 50.1% |
| Average age | 45.0 |
| Estimated audience size | 1,226,694 |
Audience persona
The typical T'ai chi ch'uan fan in United States is balanced, around 45.0 years old, with strong Mindfulness tendencies and a notable affinity for Wing Chun.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 45,330 | 0.34× |
| Texas | 21,628 | 0.21× |
| Louisiana | 21,108 | 1.33× |
| Oklahoma | 20,626 | 1.51× |
| Kentucky | 20,299 | 1.32× |
| Alabama | 19,648 | 1.15× |
| Tennessee | 18,719 | 0.76× |
| South Carolina | 18,585 | 1.01× |
| Indiana | 18,108 | 0.81× |
| Kansas | 18,103 | 1.87× |
| Missouri | 17,537 | 0.89× |
| Florida | 17,402 | 0.21× |
| Hawaii | 17,289 | 3.28× |
| Iowa | 17,186 | 1.7× |
| New York | 17,181 | 0.25× |
| North Carolina | 16,837 | 0.46× |
| Ohio | 16,769 | 0.44× |
| Georgia | 16,701 | 0.44× |
| Michigan | 16,693 | 0.52× |
| Wisconsin | 16,604 | 0.9× |
| Virginia | 16,562 | 0.55× |
| New Hampshire | 16,149 | 3.34× |
| Arizona | 15,991 | 0.64× |
| Pennsylvania | 15,920 | 0.39× |
| Connecticut | 15,789 | 1.28× |
| New Mexico | 15,731 | 2.56× |
| Oregon | 15,479 | 1.1× |
| Utah | 15,387 | 1.4× |
| Maryland | 15,211 | 0.72× |
| New Jersey | 15,174 | 0.49× |
| Illinois | 14,932 | 0.37× |
| Minnesota | 14,835 | 0.84× |
| Massachusetts | 14,683 | 0.61× |
| Washington | 14,333 | 0.58× |
| Colorado | 14,293 | 0.74× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Wing Chun | 28.79× | Sports |
| Planet Fitness | 4.42× | Sports |
| Miyamoto Musashi | 31.68× | Politics & Society |
| Diaper bag | 5.44× | Kids & Family |
| Bass guitar | 3.52× | Music & Radio |
| MSN | 2.52× | News |
| Bruce Lee | 8.54× | Movies & TV |
| Kung Fu Hustle | 20.81× | Movies & TV |
| The Last Samurai | 22.42× | Movies & TV |
| Superman | 1.53× | Movies & TV |
| Carpentry | 3.23× | Home & Garden |
| Oblivion (2013 film) | 12.72× | Movies & TV |
| Violin | 3.65× | Music & Radio |
| Hiking trails | 4.7× | Sports |
| Princess Polly | 5.15× | Fashion & Accessoires |
| Armageddon (1998 film) | 11.14× | Movies & TV |
| John Malkovich | 9.55× | Movies & TV |
| Craigslist | 1.99× | Shopping |
| Tabletop game | 3.19× | Games |
| Labrador | 4.34× | Pets & Animals |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Mindfulness | BALANCE | 1.92 |
| Patriotism | CONSERVATISM | 1.56 |
| Spirituality | BALANCE | 1.55 |
| Travelling | THRILL | 1.44 |
| Career Orientation | POWER | 1.41 |
| Tradition | CONSERVATISM | 1.37 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 16.2% |
| Italy | 9.8% |
| Taiwan | 8.4% |
See T'ai chi ch'uan audiences in other countries
More Sports audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does T'ai chi ch'uan have in United States?
T'ai chi ch'uan has an estimated audience of 1,226,694 people in United States, concentrated in California and Texas.
What is the gender split and age of T'ai chi ch'uan fans?
49.9% of T'ai chi ch'uan fans are female, 50.1% are male, with an average age of 45.0 years.
Which brands do T'ai chi ch'uan fans like most?
T'ai chi ch'uan fans show strongest brand affinity for Wing Chun (28.79×), Planet Fitness (4.42×), and Miyamoto Musashi (31.68×) over the country average.
Where do T'ai chi ch'uan fans live in United States?
T'ai chi ch'uan fans in United States are most concentrated in California (reach 45,330), Texas (reach 21,628), and Louisiana (reach 21,108). These three regions account for the largest share of the active audience.
What other brands do T'ai chi ch'uan fans also like?
Beyond T'ai chi ch'uan itself, the audience over-indexes on Planet Fitness (4.42×), Miyamoto Musashi (31.68×), Diaper bag (5.44×), and Bass guitar (3.52×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for T'ai chi ch'uan. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.