Rascasse Audience Intelligence

T'ai chi ch'uan Audience in United States

A data profile of the people who buy, follow and care about T'ai chi ch'uan in United States — modelled from more than twelve digital signal sources. T'ai chi ch'uan has an estimated audience of 1,226,694 people in United States.

#7997among Topic in United States#1882in Sports

The average T'ai chi ch'uan fan in United States is 45.0 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Wing Chun, Miyamoto Musashi, Kung Fu Hustle, with strongest over-indexing on Wing Chun (24.58× the country average).

Demographically, the T'ai chi ch'uan audience skews balanced with an average age of 45.0, and over-indexes on personality traits such as Patriotism, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical T'ai chi ch'uan fan in United States is balanced, around 45.0 years old, with strong Patriotism tendencies and a notable affinity for Wing Chun.

Category: Sports · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the T'ai chi ch'uan profile in United States.

Audience size
1.2M
in United States
Gender
49.9%♀
50.1% male
Age
45.0
average years
Country rank
#20542
Topic in United States
Fig. 01

Search interest · 12-month trend

+44%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of T'ai chi ch'uan fans

49.9% are female, 50.1% are male, average age 45.0.

Fig. 02

Gender split

49.9%
Female
50.1%
Male
Demographic split for T'ai chi ch'uan audience in United States
MetricValue
Female49.9%
Male50.1%
Average age45.0
Estimated audience size1,226,694
Fig. 03

Age distribution

Ø 45.0
average years
Age distribution of the T'ai chi ch'uan audience in United States
Age bracketShare%
16-1911%
20-2913%
30-3917%
40-4923%
50+36%
Fig. 04

Worldwide distribution

16.2%

of the worldwide T'ai chi ch'uan audience comes from United States.

Worldwide audience distribution share by country for T'ai chi ch'uan
CountryShare
United States16.2%
Italy9.8%
Taiwan8.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the T'ai chi ch'uan audience in United States is strongest.

Fig. 05

Top regions by affinity

T'ai chi ch'uan fans by region: top regions in United States
#RegionReachAffinity×
01Minnesota~20K1.09×
02New Mexico~7K1.09×
03Hawaii~6K1.09×
04Wisconsin~20K1.08×
05Oregon~20K1.08×
06Missouri~20K1.06×
07Montana~4K1.05×
08Colorado~20K1.03×
09Kansas~10K1.03×
10Rhode Island~4K1.03×
11Delaware~3K1.03×
12Vermont~2K1.03×
13Indiana~20K1.01×
14Iowa~10K1.01×
15Virginia~30K1.00×
16Arizona~20K1.00×
17Washington~20K1.00×
18Alabama~20K1.00×
19Louisiana~20K1.00×
20Kentucky~20K1.00×
21Oklahoma~10K1.00×
22Connecticut~10K1.00×
23Nevada~10K1.00×
24Idaho~6K1.00×
25Nebraska~6K1.00×
26New Hampshire~5K1.00×
27Maine~4K1.00×
28Washington, District of Columbia~4K1.00×
29Michigan~30K0.99×
30New Jersey~30K0.99×
31Tennessee~20K0.99×
32Massachusetts~20K0.99×
33South Carolina~20K0.99×
34Utah~10K0.99×
35Mississippi~10K0.99×
36Arkansas~10K0.99×
37Ohio~40K0.98×
38North Carolina~40K0.98×
39Maryland~20K0.98×
40Pennsylvania~40K0.97×
41Illinois~40K0.97×
42Georgia~40K0.97×
43Florida~80K0.94×
44New York~60K0.94×
45Texas~100K0.93×
46California~100K0.89×
47Wyoming0.00×
48North Dakota0.00×
49Alaska0.00×
50West Virginia0.00×
Fig. 06

Affinity by region

Affinity by region — T'ai chi ch'uan, United States
0.89×1.00×1.09×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the T'ai chi ch'uan audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for T'ai chi ch'uan audience
#·InterestCategoryAffinity×
01Wing ChunSports24.58×
02Miyamoto MusashiPolitics & Society22.87×
03Kung Fu HustleMovies & TV21.29×
04The Last SamuraiMovies & TV17.04×
05Oblivion (2013 film)Movies & TV11.38×
06Chiwetel EjioforMovies & TV11.14×
07Armageddon (1998 film)Movies & TV11.14×
08John MalkovichMovies & TV10.03×
09Traditional Chinese medicineBusiness & Career9.43×
10Bruce LeeMovies & TV7.51×
11Diaper bagKids & Family2.54×
12Renewable energyBusiness & Career2.47×
13Planet FitnessSports2.38×
14MetaphysicsBusiness & Career2.37×
15FedExBusiness & Career2.29×
16RedditInternet & Social Media2.24×
17Golf ChannelSports2.21×
18Bass guitarMusic & Radio1.89×
19SubwayFood & Beverages1.67×
20Nonprofit organizationPolitics & Society1.65×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the T'ai chi ch'uan audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by T'ai chi ch'uan audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.48×
SpiritualityBALANCE1.93×
MindfulnessBALANCE1.64×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by T'ai chi ch'uan audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.78×
Pet OwnershipJOY0.80×
Luxury OrientationPREMIUM0.84×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does T'ai chi ch'uan have in United States?

T'ai chi ch'uan has an estimated audience of 1,226,694 people in United States, concentrated in California and Texas.

02

What is the gender split and age of T'ai chi ch'uan fans?

49.9% of T'ai chi ch'uan fans are female, 50.1% are male, with an average age of 45.0 years.

03

Which brands do T'ai chi ch'uan fans like most?

T'ai chi ch'uan fans show strongest brand affinity for Wing Chun (24.58×), Miyamoto Musashi (22.87×), and Kung Fu Hustle (21.29×) over the country average.

04

Where do T'ai chi ch'uan fans live in United States?

T'ai chi ch'uan fans in United States are most concentrated in California (reach ~100K), Texas (reach ~100K), and Florida (reach ~80K). These three regions account for the largest share of the active audience.

05

What other brands do T'ai chi ch'uan fans also like?

Beyond T'ai chi ch'uan itself, the audience over-indexes on Miyamoto Musashi (22.87×), Kung Fu Hustle (21.29×), Planet Fitness (2.38×), and Reddit (2.24×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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See T'ai chi ch'uan audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for T'ai chi ch'uan. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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