T'ai chi ch'uan Audience in United States

T'ai chi ch'uan logo

T'ai chi ch'uan has an estimated audience of 1,226,694 people in United States. 49.9% are female, 50.1% are male, average age 45.0. Top regions: California, Texas, Louisiana. Top brand affinities: Israel, Nebraska Cornhuskers football, Kendra Scott, Jesse Plemons, Jaws.

The average T'ai chi ch'uan fan in United States is 45.0 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Louisiana. Top brand affinities include Israel, Nebraska Cornhuskers football, Kendra Scott, with strongest over-indexing on Israel (2.17× the country average). Demographically, the T'ai chi ch'uan audience skews balanced with an average age of 45.0, and over-indexes on personality traits such as Mindfulness, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 35 regions tracked by Rascasse.

Category: Sports · Type: Topic

Demographics of T'ai chi ch'uan fans

Demographic split for T'ai chi ch'uan audience in United States
MetricValue
Female49.9%
Male50.1%
Average age45.0
Estimated audience size1,226,694

Audience persona

The typical T'ai chi ch'uan fan in United States is balanced, around 45.0 years old, with strong Mindfulness tendencies and a notable affinity for Israel.

Top regions in United States

Top regions ranked by reach for T'ai chi ch'uan in United States
RegionReachAffinity
California45,3300.34×
Texas21,6280.21×
Louisiana21,1081.33×
Oklahoma20,6261.51×
Kentucky20,2991.32×
Alabama19,6481.15×
Tennessee18,7190.76×
South Carolina18,5851.01×
Indiana18,1080.81×
Kansas18,1031.87×
Missouri17,5370.89×
Florida17,4020.21×
Hawaii17,2893.28×
Iowa17,1861.7×
New York17,1810.25×
North Carolina16,8370.46×
Ohio16,7690.44×
Georgia16,7010.44×
Michigan16,6930.52×
Wisconsin16,6040.9×
Virginia16,5620.55×
New Hampshire16,1493.34×
Arizona15,9910.64×
Pennsylvania15,9200.39×
Connecticut15,7891.28×
New Mexico15,7312.56×
Oregon15,4791.1×
Utah15,3871.4×
Maryland15,2110.72×
New Jersey15,1740.49×
Illinois14,9320.37×
Minnesota14,8350.84×
Massachusetts14,6830.61×
Washington14,3330.58×
Colorado14,2930.74×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for T'ai chi ch'uan audience
BrandAffinityCategory
Israel2.17×Travel & Leisure
Nebraska Cornhuskers football3.58×Sports
Kendra Scott2.4×Fashion & Accessoires
Jesse Plemons2.71×Movies & TV
Jaws4.15×Movies & TV
Glossier3.17×Beauty & Wellness
Nipsey Hussle3.32×Music & Radio
Staycation1.84×Home & Garden
Cam Ward2.14×Sports
Urban horticulture1.97×Home & Garden
Charlamagne Tha God5.14×Movies & TV
Kingdom of Judah3.92×Politics & Society
JDSU1.58×Business & Career
Grimaldi, Calabria22.42×Travel & Leisure
Pai gow11.14×Games
Tiffany Haddish2.63×Movies & TV
Home staging2.65×Home & Garden
Pantsuit5.13×Fashion & Accessoires
Jeep Wagoneer2.79×Cars & Mobility
Corona (band)2.76×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by T'ai chi ch'uan audience
TraitClusterScore
MindfulnessBALANCE1.92
PatriotismCONSERVATISM1.56
SpiritualityBALANCE1.55
TravellingTHRILL1.44
Career OrientationPOWER1.41
TraditionCONSERVATISM1.37

Worldwide distribution

Worldwide audience distribution share by country for T'ai chi ch'uan
CountryShare
United States16.2%
Italy9.8%
Taiwan8.4%

See T'ai chi ch'uan audiences in other countries

More Sports audiences in United States

Frequently asked questions

How many fans does T'ai chi ch'uan have in United States?

T'ai chi ch'uan has an estimated audience of 1,226,694 people in United States, concentrated in California and Texas.

What is the gender split and age of T'ai chi ch'uan fans?

49.9% of T'ai chi ch'uan fans are female, 50.1% are male, with an average age of 45.0 years.

Which brands do T'ai chi ch'uan fans like most?

T'ai chi ch'uan fans show strongest brand affinity for Israel (2.17×), Nebraska Cornhuskers football (3.58×), and Kendra Scott (2.4×) over the country average.

Where do T'ai chi ch'uan fans live in United States?

T'ai chi ch'uan fans in United States are most concentrated in California (reach 45,330), Texas (reach 21,628), and Louisiana (reach 21,108). These three regions account for the largest share of the active audience.

What other brands do T'ai chi ch'uan fans also like?

Beyond T'ai chi ch'uan itself, the audience over-indexes on Nebraska Cornhuskers football (3.58×), Kendra Scott (2.4×), Jesse Plemons (2.71×), and Jaws (4.15×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for T'ai chi ch'uan. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.