A data profile of the people who buy, follow and care about Taoism in United States — modelled from more than twelve digital signal sources. Taoism has an estimated audience of 1,190,406 people in United States.
Taoism has an estimated audience of 1,190,406 people in United States. 46.2% are female, 53.8% are male, average age 41.6. Top brand affinities: Coppa Italia, Cambodia, Malaysia, Buddhism, Daiso.
Top brand affinities include Coppa Italia, Cambodia, Malaysia, with strongest over-indexing on Coppa Italia (120.92× the country average).
Demographically, the Taoism audience skews balanced with an average age of 41.6, and over-indexes on personality traits such as Patriotism, Spirituality.
The typical Taoism fan in United States is balanced, around 41.6 years old, with strong Patriotism tendencies and a notable affinity for Coppa Italia.
The key figures that characterise the Taoism profile in United States.
46.2% are female, 53.8% are male, average age 41.6.
| Metric | Value |
|---|---|
| Female | 46.2% |
| Male | 53.8% |
| Average age | 41.6 |
| Estimated audience size | 1,190,406 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 19% | |
| 20-29 | 16% | |
| 30-39 | 16% | |
| 40-49 | 19% | |
| 50+ | 31% |
of the worldwide Taoism audience comes from United States.
| Country | Share |
|---|---|
| Taiwan | 26.5% |
| Vietnam | 21.3% |
| Singapore | 10.5% |
The strongest cross-interests of the Taoism audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Coppa Italia | Sports | 120.92× | ||
| 02 | TVBS | Movies & TV | 41.65× | ||
| 03 | Cambodia | Travel & Leisure | 21.10× | ||
| 04 | Voltaire | Literature | 20.00× | ||
| 05 | Vietnam Airlines | Travel & Leisure | 20.00× | ||
| 06 | Confucianism | Politics & Society | 20.00× | ||
| 07 | Daiso | Fashion & Accessoires | 14.67× | ||
| 08 | Malaysia | Travel & Leisure | 11.20× | ||
| 09 | Buddhism | Health | 8.64× | ||
| 10 | Vietnam | Travel & Leisure | 8.15× | ||
| 11 | Singapore | Travel & Leisure | 8.12× | ||
| 12 | Christina Applegate | Movies & TV | 7.09× | ||
| 13 | Bangkok | Travel & Leisure | 6.79× | ||
| 14 | New Zealand | Travel & Leisure | 6.40× | ||
| 15 | Web server | Technology & Electronics | 5.05× | ||
| 16 | Drudge Report | Sports | 4.15× | ||
| 17 | Diary | Kids & Family | 3.36× | ||
| 18 | FedEx | Business & Career | 3.28× | ||
| 19 | Radio | Technology & Electronics | 2.21× | ||
| 20 | FIFA World Cup | Sports | 1.77× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 2.92× | |
| Spirituality | BALANCE | 2.76× | |
| Travelling | THRILL | 1.66× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 0.62× | |
| DIY Mentality | THRILL | 0.68× | |
| Healthy Lifestyle | BALANCE | 0.87× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Taoism. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.