A data profile of the people who buy, follow and care about The Lord of the Rings Online in United States — modelled from more than twelve digital signal sources. The Lord of the Rings Online has an estimated audience of 518,256 people in United States.
The average The Lord of the Rings Online fan in United States is 32.1 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Cate Blanchett, The Lord of the Rings, Legoland, with strongest over-indexing on Cate Blanchett (101.93× the country average).
Demographically, the The Lord of the Rings Online audience skews more male with an average age of 32.1, and over-indexes on personality traits such as Price Sensitivity, Risk Appetite.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical The Lord of the Rings Online fan in United States is more male, around 32.1 years old, with strong Price Sensitivity tendencies and a notable affinity for Cate Blanchett.
The key figures that characterise the The Lord of the Rings Online profile in United States.
30.5% are female, 69.5% are male, average age 32.1.
| Metric | Value |
|---|---|
| Female | 30.5% |
| Male | 69.5% |
| Average age | 32.1 |
| Estimated audience size | 518,256 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 35% | |
| 20-29 | 27% | |
| 30-39 | 18% | |
| 40-49 | 12% | |
| 50+ | 8% |
Where the The Lord of the Rings Online audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Oregon | ~9K | 1.57× | |
| 02 | Washington | ~10K | 1.41× | |
| 03 | Idaho | ~4K | 1.39× | |
| 04 | Utah | ~6K | 1.27× | |
| 05 | Oklahoma | ~7K | 1.25× | |
| 06 | Kentucky | ~8K | 1.23× | |
| 07 | Maine | ~2K | 1.22× | |
| 08 | Arkansas | ~5K | 1.19× | |
| 09 | Montana | ~2K | 1.19× | |
| 10 | Missouri | ~10K | 1.17× | |
| 11 | Colorado | ~9K | 1.14× | |
| 12 | New Hampshire | ~2K | 1.14× | |
| 13 | Alaska | ~1K | 1.13× | |
| 14 | Tennessee | ~10K | 1.12× | |
| 15 | West Virginia | ~3K | 1.10× | |
| 16 | Kansas | ~4K | 1.09× | |
| 17 | Indiana | ~10K | 1.07× | |
| 18 | Vermont | <1K | 1.06× | |
| 19 | Minnesota | ~8K | 1.04× | |
| 20 | Ohio | ~20K | 1.01× | |
| 21 | Michigan | ~10K | 1.01× | |
| 22 | Wisconsin | ~8K | 1.00× | |
| 23 | Nebraska | ~3K | 1.00× | |
| 24 | South Dakota | ~1K | 1.00× | |
| 25 | North Dakota | ~1K | 1.00× | |
| 26 | Iowa | ~4K | 0.99× | |
| 27 | Virginia | ~10K | 0.97× | |
| 28 | Alabama | ~7K | 0.95× | |
| 29 | Rhode Island | ~2K | 0.95× | |
| 30 | Pennsylvania | ~20K | 0.91× | |
| 31 | Arizona | ~9K | 0.89× | |
| 32 | Massachusetts | ~9K | 0.89× | |
| 33 | New Mexico | ~2K | 0.89× | |
| 34 | North Carolina | ~10K | 0.87× | |
| 35 | South Carolina | ~7K | 0.87× | |
| 36 | Connecticut | ~5K | 0.87× | |
| 37 | Delaware | ~1K | 0.87× | |
| 38 | Nevada | ~4K | 0.85× | |
| 39 | Hawaii | ~2K | 0.85× | |
| 40 | Louisiana | ~6K | 0.84× | |
| 41 | Mississippi | ~4K | 0.84× | |
| 42 | Washington, District of Columbia | ~1K | 0.81× | |
| 43 | Illinois | ~10K | 0.80× | |
| 44 | Florida | ~30K | 0.79× | |
| 45 | Georgia | ~10K | 0.79× | |
| 46 | Texas | ~30K | 0.78× | |
| 47 | Maryland | ~7K | 0.78× | |
| 48 | California | ~40K | 0.73× | |
| 49 | New York | ~20K | 0.67× | |
| 50 | New Jersey | ~9K | 0.67× |
The strongest cross-interests of the The Lord of the Rings Online audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Cate Blanchett | Movies & TV | 101.93× | ||
| 02 | The Salvation Army | Politics & Society | 27.68× | ||
| 03 | The Hobbit | Movies & TV | 24.90× | ||
| 04 | Legoland | Travel & Leisure | 20.00× | ||
| 05 | The Lord of the Rings | Movies & TV | 19.27× | ||
| 06 | Assassin's Creed | Games | 10.02× | ||
| 07 | World of Warcraft | Games | 9.73× | ||
| 08 | Disneyland Paris | Travel & Leisure | 9.40× | ||
| 09 | Charlie Hunnam | Movies & TV | 8.57× | ||
| 10 | Magic: The Gathering | Games | 8.15× | ||
| 11 | Graphic novel | Literature | 7.94× | ||
| 12 | The Legend of Zelda | Games | 7.04× | ||
| 13 | Collectible card game | Games | 6.81× | ||
| 14 | Strategy games | Games | 6.45× | ||
| 15 | Pokémon | Games | 4.82× | ||
| 16 | Game of Thrones | Movies & TV | 4.69× | ||
| 17 | Role-playing games | Games | 4.36× | ||
| 18 | Superman | Movies & TV | 3.32× | ||
| 19 | Internet & Social Media | 3.10× | |||
| 20 | Harry Potter | Movies & TV | 2.99× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 1.50× | |
| Risk Appetite | THRILL | 1.49× | |
| Individualism | JOY | 1.45× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.64× | |
| Family Orientation | CONSERVATISM | 0.83× | |
| Healthy Lifestyle | BALANCE | 0.84× |
The Lord of the Rings Online has an estimated audience of 518,256 people in United States, concentrated in California and Texas.
30.5% of The Lord of the Rings Online fans are female, 69.5% are male, with an average age of 32.1 years.
The Lord of the Rings Online fans show strongest brand affinity for Cate Blanchett (101.93×), The Lord of the Rings (19.27×), and Legoland (20×) over the country average.
The Lord of the Rings Online fans in United States are most concentrated in California (reach ~40K), Texas (reach ~30K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.
Beyond The Lord of the Rings Online itself, the audience over-indexes on The Lord of the Rings (19.27×), Legoland (20×), The Hobbit (24.9×), and The Salvation Army (27.68×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for The Lord of the Rings Online. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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