The Metamorphosis Audience in United States

The Metamorphosis has an estimated audience of 473,648 people in United States. 50.2% are female, 49.8% are male, average age 42.7. Top regions: California, Texas, New York. Top brand affinities: Art exhibition, Fine art, Mindfulness, Contemporary art, Museum.

The average The Metamorphosis fan in United States is 42.7 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Art exhibition, Fine art, Mindfulness, with strongest over-indexing on Art exhibition (2.33× the country average). Demographically, the The Metamorphosis audience skews balanced with an average age of 42.7, and over-indexes on personality traits such as Mindfulness, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Literature · Type: Book / Manga / Comic · Subtype: Novel

Demographics of The Metamorphosis fans

Demographic split for The Metamorphosis audience in United States
MetricValue
Female50.2%
Male49.8%
Average age42.7
Estimated audience size473,648

Audience persona

The typical The Metamorphosis fan in United States is balanced, around 42.7 years old, with strong Mindfulness tendencies and a notable affinity for Art exhibition.

Top regions in United States

Top regions ranked by reach for The Metamorphosis in United States
RegionReachAffinity
California74,5791.43×
Texas46,9621.15×
New York37,3141.41×
Florida36,6351.14×
Pennsylvania17,9551.13×
Illinois16,1671.02×
Georgia14,4900.99×
New Jersey14,1701.18×
North Carolina13,9000.98×
Ohio12,4820.86×
Virginia12,4141.08×
Michigan11,8360.96×
Massachusetts11,2161.2×
Washington11,1221.17×
Tennessee10,9211.15×
Arizona10,3641.07×
Maryland9,2291.13×
Indiana8,1010.94×
Colorado7,3940.99×
Missouri6,6450.87×
Oregon6,5411.2×
South Carolina6,3020.88×
Minnesota6,1680.91×
Wisconsin6,0050.84×
Kentucky5,9521×
Alabama5,8210.88×
Louisiana5,7930.95×
Connecticut5,3781.13×
Oklahoma5,0560.96×
Utah4,7661.12×
Nevada4,6921.02×
Arkansas4,3131.11×
Mississippi3,2840.84×
Kansas3,1850.85×
Iowa3,0240.77×
New Mexico2,4131.02×
Rhode Island2,2981.52×
Idaho2,0960.88×
Nebraska1,9970.84×
West Virginia1,9600.89×
Maine1,7581.04×
Hawaii1,7420.86×
Washington, District of Columbia1,7211.21×
New Hampshire1,6880.9×
Montana1,0260.78×
Delaware9870.76×
Vermont8991.08×
Alaska8970.89×
North Dakota7270.75×
South Dakota6960.64×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for The Metamorphosis audience
BrandAffinityCategory
Art exhibition2.33×Arts & Culture
Fine art1.7×Business & Career
Mindfulness2.15×Health
Contemporary art1.79×Arts & Culture
Museum1.54×Arts & Culture
Alternative medicine1.63×Business & Career
Charitable organization1.51×Politics & Society
Non-alcoholic beverage1.97×Food & Beverages
Tarot2.28×Health
Johnny Depp2.6×Movies & TV
Handmade jewelry1.59×Fashion & Accessoires
Luxury Lifestyle2.04×Shopping
Essential oil1.59×Home & Garden
David Bowie2.84×Music & Radio
Gothic fashion1.88×Fashion & Accessoires
Backpacking (travel)1.67×Travel & Leisure
Traditional medicine1.77×Health
Aromatherapy2.24×Home & Garden
Graffiti1.64×Arts & Culture
Film festival1.62×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by The Metamorphosis audience
TraitClusterScore
MindfulnessBALANCE2.15
Luxury OrientationPREMIUM2.04
Urban LifestyleOPEN1.69
Community OrientationOPEN1.51
ExtroversionTHRILL1.49
Career OrientationPOWER1.36

Worldwide distribution

Worldwide audience distribution share by country for The Metamorphosis
CountryShare
United States48.4%
Germany18.6%
Indonesia7.6%

See The Metamorphosis audiences in other countries

More Novel audiences in United States

Frequently asked questions

How many fans does The Metamorphosis have in United States?

The Metamorphosis has an estimated audience of 473,648 people in United States, concentrated in California and Texas.

What is the gender split and age of The Metamorphosis fans?

50.2% of The Metamorphosis fans are female, 49.8% are male, with an average age of 42.7 years.

Which brands do The Metamorphosis fans like most?

The Metamorphosis fans show strongest brand affinity for Art exhibition (2.33×), Fine art (1.7×), and Mindfulness (2.15×) over the country average.

Where do The Metamorphosis fans live in United States?

The Metamorphosis fans in United States are most concentrated in California (reach 74,579), Texas (reach 46,962), and New York (reach 37,314). These three regions account for the largest share of the active audience.

What other brands do The Metamorphosis fans also like?

Beyond The Metamorphosis itself, the audience over-indexes on Fine art (1.7×), Mindfulness (2.15×), Contemporary art (1.79×), and Museum (1.54×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for The Metamorphosis. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.