Throat Audience in United States

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Throat has an estimated audience of 5,363,305 people in United States. 50.8% are female, 49.2% are male, average age 38.9. Top regions: California, Texas, Florida. Top brand affinities: Capital One, Google Maps, Indeed.com, Diane Keaton, Billy Bob Thornton.

The average Throat fan in United States is 38.9 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Capital One, Google Maps, Indeed.com, with strongest over-indexing on Capital One (15.8× the country average). Demographically, the Throat audience skews balanced with an average age of 38.9, and over-indexes on personality traits such as Risk Appetite, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Health · Type: Topic

Demographics of Throat fans

Demographic split for Throat audience in United States
MetricValue
Female50.8%
Male49.2%
Average age38.9
Estimated audience size5,363,305

Audience persona

The typical Throat fan in United States is balanced, around 38.9 years old, with strong Risk Appetite tendencies and a notable affinity for Capital One.

Top regions in United States

Top regions ranked by reach for Throat in United States
RegionReachAffinity
California696,2471.18×
Texas584,8221.27×
Florida398,6671.1×
New York320,7891.07×
Georgia203,8461.23×
Illinois191,3751.07×
North Carolina175,4761.09×
Pennsylvania171,1520.95×
Ohio162,9560.99×
Michigan148,1151.06×
Virginia131,3361.01×
New Jersey130,3600.96×
Arizona117,1071.07×
Tennessee112,3051.04×
Washington111,0261.03×
Maryland98,5431.07×
Indiana96,9080.99×
Alabama92,9781.24×
South Carolina89,3401.11×
Missouri86,2781×
Louisiana84,3291.22×
Massachusetts83,1310.79×
Wisconsin77,5610.96×
Kentucky76,6161.14×
Minnesota74,1030.96×
Colorado71,1270.84×
Oregon69,9801.14×
Oklahoma67,6831.14×
Mississippi59,1801.34×
Nevada54,9861.06×
Arkansas54,3571.23×
Connecticut50,8480.95×
Iowa45,1801.02×
Utah42,0410.88×
Kansas41,6420.99×
New Mexico30,0561.12×
Idaho24,4700.91×
Nebraska24,1260.9×
Hawaii24,1061.05×
West Virginia23,8300.95×
New Hampshire16,4510.78×
Maine15,8030.82×
Rhode Island14,5680.85×
Delaware13,5050.91×
Washington, District of Columbia12,4490.77×
Montana10,9650.74×
Alaska10,3750.9×
South Dakota9,8750.8×
North Dakota8,8460.8×
Vermont7,2000.76×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Throat audience
BrandAffinityCategory
Capital One15.8×Business & Career
Google Maps12.37×Internet & Social Media
Indeed.com11.86×Business & Career
Diane Keaton14.66×Movies & TV
Billy Bob Thornton18.01×Movies & TV
Google News11.95×News
AccuWeather13.03×Home & Garden
Demi Moore17.52×Movies & TV
CarGurus10.31×Cars & Mobility
Circle K11.98×Shopping
Khan Academy13.23×Business & Career
DeviantArt10.8×Internet & Social Media
Patrick Swayze18.87×Movies & TV
Kendra Scott15.88×Fashion & Accessoires
Catherine Zeta-Jones17.09×Movies & TV
Ancestry.com22.51×Kids & Family
Clint Eastwood13.15×Movies & TV
Bruce Willis10.55×Movies & TV
Beetlejuice6.97×Movies & TV
PubMed24.99×Internet & Social Media

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Throat audience
TraitClusterScore
Risk AppetiteTHRILL2.39
Need for SecurityCONSERVATISM1.23
Luxury OrientationPREMIUM1.2
Career OrientationPOWER1.19
Convenience OrientationPREMIUM1.1
SpiritualityBALANCE1.05

Worldwide distribution

Worldwide audience distribution share by country for Throat
CountryShare
United States33.1%
Philippines4.4%
Mexico3.6%

See Throat audiences in other countries

More Health audiences in United States

Frequently asked questions

How many fans does Throat have in United States?

Throat has an estimated audience of 5,363,305 people in United States, concentrated in California and Texas.

What is the gender split and age of Throat fans?

50.8% of Throat fans are female, 49.2% are male, with an average age of 38.9 years.

Which brands do Throat fans like most?

Throat fans show strongest brand affinity for Capital One (15.8×), Google Maps (12.37×), and Indeed.com (11.86×) over the country average.

Where do Throat fans live in United States?

Throat fans in United States are most concentrated in California (reach 696,247), Texas (reach 584,822), and Florida (reach 398,667). These three regions account for the largest share of the active audience.

What other brands do Throat fans also like?

Beyond Throat itself, the audience over-indexes on Google Maps (12.37×), Indeed.com (11.86×), Diane Keaton (14.66×), and Billy Bob Thornton (18.01×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Throat. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.