Rascasse Audience Intelligence

Throat Audience in United States

A data profile of the people who buy, follow and care about Throat in United States — modelled from more than twelve digital signal sources. Throat has an estimated audience of 5,363,305 people in United States.

The average Throat fan in United States is 38.9 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Otorhinolaryngology, Real property, Internet celebrity, with strongest over-indexing on Otorhinolaryngology (18.61× the country average).

Demographically, the Throat audience skews balanced with an average age of 38.9, and over-indexes on personality traits such as Career Orientation, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Throat fan in United States is balanced, around 38.9 years old, with strong Career Orientation tendencies and a notable affinity for Otorhinolaryngology.

Category: Health · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Throat profile in United States.

Audience size
5.4M
in United States
Gender
50.8%
49.2% male
Age
38.9
average years
Country rank
#6276
Topic in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Throat fans

50.8% are female, 49.2% are male, average age 38.9.

Fig. 02

Gender split

50.8%
Female
49.2%
Male
Demographic split for Throat audience in United States
MetricValue
Female50.8%
Male49.2%
Average age38.9
Estimated audience size5,363,305
Fig. 03

Age distribution

Ø 38.9
average years
Age distribution of the Throat audience in United States
Age bracketShare%
16-1919%
20-2921%
30-3922%
40-4920%
50+18%
Fig. 04

Worldwide distribution

33.1%

of the worldwide Throat audience comes from United States.

Worldwide audience distribution share by country for Throat
CountryShare
United States33.1%
Philippines4.4%
Mexico3.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Throat audience in United States is strongest.

Fig. 05

Top regions by affinity

Throat fans by region: top regions in United States
#RegionReachAffinity×
01Mississippi~60K1.26×
02Louisiana~90K1.25×
03Texas~600K1.23×
04Alabama~90K1.21×
05Georgia~200K1.19×
06Arkansas~50K1.16×
07Kentucky~80K1.14×
08New Mexico~30K1.14×
09Oklahoma~70K1.13×
10California~700K1.12×
11South Carolina~90K1.10×
12North Carolina~200K1.07×
13Maryland~100K1.05×
14Hawaii~20K1.05×
15Florida~400K1.04×
16Alaska~10K1.04×
17Kansas~40K1.03×
18Michigan~100K1.02×
19Arizona~100K1.02×
20Tennessee~100K1.02×
21Nevada~50K1.02×
22New York~300K1.00×
23Missouri~90K1.00×
24Pennsylvania~200K0.99×
25Illinois~200K0.99×
26Ohio~200K0.99×
27Virginia~100K0.99×
28Indiana~100K0.99×
29Oregon~60K0.99×
30Iowa~40K0.99×
31Delaware~10K0.98×
32South Dakota~10K0.97×
33Nebraska~30K0.96×
34West Virginia~20K0.96×
35Wisconsin~80K0.95×
36Idaho~30K0.95×
37New Jersey~100K0.94×
38Washington~100K0.94×
39Utah~50K0.94×
40Connecticut~50K0.92×
41North Dakota~10K0.92×
42Maine~20K0.91×
43Minnesota~70K0.90×
44Montana~10K0.90×
45Rhode Island~20K0.88×
46Vermont~8K0.88×
47Colorado~70K0.87×
48New Hampshire~20K0.84×
49Washington, District of Columbia~10K0.82×
50Massachusetts~90K0.81×
Fig. 06

Affinity by region

Affinity by region — Throat, United States
0.81×1.00×1.26×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Throat audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Throat audience
#·InterestCategoryAffinity×
01OtorhinolaryngologyHealth18.61×
02Real propertyHome & Garden2.92×
03Teyana TaylorMovies & TV2.88×
04Internet celebrityInternet & Social Media2.76×
05Drudge ReportSports2.18×
06Diane KeatonMovies & TV2.14×
07AllergyHealth2.09×
08Gangsta rapMusic & Radio2.02×
09Ace HardwareHome & Garden1.89×
10TMZInternet & Social Media1.82×
11GeneticsKids & Family1.70×
12NostalgiaHome & Garden1.65×
13Pizza HutFood & Beverages1.63×
14Credit (finance)Business & Career1.63×
15PublixShopping1.55×
16MenardsHome & Garden1.53×
17WalgreensShopping1.52×
18ThanksgivingKids & Family1.52×
19Dollar GeneralShopping1.51×
20Domino's PizzaFood & Beverages1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Throat audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Throat audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER1.58×
Need for SecurityCONSERVATISM1.47×
Convenience OrientationPREMIUM1.25×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Throat audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.60×
Design AffinityPREMIUM0.61×
Luxury OrientationPREMIUM0.64×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Throat have in United States?

Throat has an estimated audience of 5,363,305 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Throat fans?

50.8% of Throat fans are female, 49.2% are male, with an average age of 38.9 years.

03

Which brands do Throat fans like most?

Throat fans show strongest brand affinity for Otorhinolaryngology (18.61×), Real property (2.92×), and Internet celebrity (2.76×) over the country average.

04

Where do Throat fans live in United States?

Throat fans in United States are most concentrated in California (reach ~700K), Texas (reach ~600K), and Florida (reach ~400K). These three regions account for the largest share of the active audience.

05

What other brands do Throat fans also like?

Beyond Throat itself, the audience over-indexes on Real property (2.92×), Internet celebrity (2.76×), TMZ (1.82×), and Pizza Hut (1.63×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Throat. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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