Rascasse Audience Intelligence

To Kill a Mockingbird (film) Audience in United States

A data profile of the people who buy, follow and care about To Kill a Mockingbird (film) in United States — modelled from more than twelve digital signal sources. To Kill a Mockingbird (film) has an estimated audience of 2,140,696 people in United States.

#797among Movie / TV Show / Series in United States#2056in Movies & TV

The average To Kill a Mockingbird (film) fan in United States is 49.8 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Midnight in Paris, Moonrise Kingdom, Love Actually, with strongest over-indexing on Midnight in Paris (96.58× the country average).

Demographically, the To Kill a Mockingbird (film) audience skews more female with an average age of 49.8, and over-indexes on personality traits such as Sustainability, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical To Kill a Mockingbird (film) fan in United States is more female, around 49.8 years old, with strong Sustainability tendencies and a notable affinity for Midnight in Paris.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the To Kill a Mockingbird (film) profile in United States.

Audience size
2.1M
in United States
Gender
58.3%♀
41.7% male
Age
49.8
average years
Country rank
#13515
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of To Kill a Mockingbird (film) viewers

58.3% are female, 41.7% are male, average age 49.8.

Fig. 02

Gender split

58.3%
Female
41.7%
Male
Demographic split for To Kill a Mockingbird (film) audience in United States
MetricValue
Female58.3%
Male41.7%
Average age49.8
Estimated audience size2,140,696
Fig. 03

Age distribution

Ø 49.8
average years
Age distribution of the To Kill a Mockingbird (film) audience in United States
Age bracketShare%
16-195%
20-298%
30-3914%
40-4922%
50+52%
Fig. 04

Worldwide distribution

36.9%

of the worldwide To Kill a Mockingbird (film) audience comes from United States.

Worldwide audience distribution share by country for To Kill a Mockingbird (film)
CountryShare
United States36.9%
United Kingdom8.8%
Australia5.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the To Kill a Mockingbird (film) audience in United States is strongest.

Fig. 05

Top regions by affinity

To Kill a Mockingbird (film) fans by region: top regions in United States
#RegionReachAffinity×
01Idaho~10K1.27×
02Alabama~40K1.26×
03North Dakota~5K1.16×
04South Dakota~6K1.15×
05Nebraska~10K1.13×
06Oklahoma~30K1.11×
07Arkansas~20K1.10×
08Massachusetts~50K1.09×
09Kansas~20K1.09×
10Pennsylvania~80K1.07×
11Tennessee~50K1.07×
12New Hampshire~9K1.07×
13California~300K1.06×
14Georgia~70K1.06×
15Washington~50K1.06×
16Indiana~40K1.06×
17Montana~6K1.06×
18New Jersey~60K1.05×
19Utah~20K1.04×
20Missouri~40K1.03×
21Iowa~20K1.03×
22Maine~8K1.03×
23Kentucky~30K1.02×
24Texas~200K1.01×
25Michigan~60K1.01×
26North Carolina~70K1.00×
27Connecticut~20K1.00×
28New York~100K0.99×
29Mississippi~20K0.99×
30Ohio~70K0.98×
31South Carolina~30K0.98×
32Illinois~70K0.97×
33Virginia~50K0.97×
34Rhode Island~7K0.97×
35Washington, District of Columbia~6K0.97×
36Wisconsin~30K0.96×
37Minnesota~30K0.92×
38West Virginia~9K0.92×
39Alaska~4K0.92×
40Oregon~20K0.91×
41Maryland~30K0.90×
42Louisiana~30K0.90×
43Hawaii~8K0.90×
44Vermont~3K0.90×
45Colorado~30K0.89×
46New Mexico~10K0.88×
47Arizona~40K0.86×
48Delaware~5K0.85×
49Nevada~20K0.81×
50Florida~100K0.79×
Fig. 06

Affinity by region

Affinity by region — To Kill a Mockingbird (film), United States
0.79×1.00×1.27×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the To Kill a Mockingbird (film) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for To Kill a Mockingbird (film) audience
#·InterestCategoryAffinity×
01Midnight in ParisMovies & TV96.58×
02Moonrise KingdomMovies & TV83.14×
03Ran-DMusic & Radio43.27×
04Love ActuallyMovies & TV42.98×
05Sixteen CandlesMovies & TV36.49×
06Little Miss SunshineMovies & TV30.38×
07The Goldbergs (TV series)Movies & TV21.61×
08Desperate HousewivesMovies & TV20.00×
0924 (TV series)Movies & TV20.00×
10Westworld (TV series)Movies & TV20.00×
11Hannibal (TV series)Movies & TV20.00×
12Christian SlaterMovies & TV19.11×
13Schindler's ListMovies & TV18.28×
14Viggo MortensenMovies & TV17.45×
15The HolidayMovies & TV17.27×
16Mrs. DoubtfireMovies & TV14.86×
17Gossip GirlMovies & TV13.51×
18Sustainable energyHome & Garden5.76×
19Diane KeatonMovies & TV4.69×
20FedExBusiness & Career4.34×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the To Kill a Mockingbird (film) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by To Kill a Mockingbird (film) audience · What stands out
TraitClusterDeviationScore
SustainabilityBALANCE1.85×
Family OrientationCONSERVATISM1.80×
SpiritualityBALANCE1.75×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by To Kill a Mockingbird (film) audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.70×
Healthy LifestyleBALANCE0.75×
Pet OwnershipJOY0.81×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does To Kill a Mockingbird (film) have in United States?

To Kill a Mockingbird (film) has an estimated audience of 2,140,696 people in United States, concentrated in California and Texas.

02

What is the gender split and age of To Kill a Mockingbird (film) viewers?

58.3% of To Kill a Mockingbird (film) fans are female, 41.7% are male, with an average age of 49.8 years.

03

Which brands do To Kill a Mockingbird (film) fans like most?

To Kill a Mockingbird (film) fans show strongest brand affinity for Midnight in Paris (96.58×), Moonrise Kingdom (83.14×), and Love Actually (42.98×) over the country average.

04

Where do To Kill a Mockingbird (film) fans live in United States?

To Kill a Mockingbird (film) fans in United States are most concentrated in California (reach ~300K), Texas (reach ~200K), and New York (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do To Kill a Mockingbird (film) fans also like?

Beyond To Kill a Mockingbird (film) itself, the audience over-indexes on Moonrise Kingdom (83.14×), Love Actually (42.98×), The Holiday (17.27×), and Sixteen Candles (36.49×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for To Kill a Mockingbird (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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