Rascasse Audience Intelligence

Treehouse (company) Target Market in United States

A data profile of the people who buy, follow and care about Treehouse (company) in United States — modelled from more than twelve digital signal sources. Treehouse (company) has an estimated audience of 599,328 people in United States.

#3399among Brand in United States#1385in Home & Garden

The average Treehouse (company) fan in United States is 40.3 years old, balanced, and lives primarily in Texas.

The audience is concentrated in Texas, California, Massachusetts.

Top brand affinities include Massive open online course, Amazon Web Services, Data science, with strongest over-indexing on Massive open online course (136.34× the country average).

Demographically, the Treehouse (company) audience skews balanced with an average age of 40.3, and over-indexes on personality traits such as Early Adopter Mentality, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Treehouse (company) fan in United States is balanced, around 40.3 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Massive open online course.

Category: Home & Garden · Type: Brand

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Treehouse (company) profile in United States.

Audience size
599K
in United States
Gender
47.3%♀
52.7% male
Age
40.3
average years
Country rank
#32833
Brand in United States
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Treehouse (company)

47.3% are female, 52.7% are male, average age 40.3.

Fig. 02

Gender split

47.3%
Female
52.7%
Male
Demographic split for Treehouse (company) audience in United States
MetricValue
Female47.3%
Male52.7%
Average age40.3
Estimated audience size599,328
Fig. 03

Age distribution

Ø 40.3
average years
Age distribution of the Treehouse (company) audience in United States
Age bracketShare%
16-1918%
20-2918%
30-3920%
40-4922%
50+23%
Fig. 04

Worldwide distribution

40.1%

of the worldwide Treehouse (company) audience comes from United States.

Worldwide audience distribution share by country for Treehouse (company)
CountryShare
United States40.1%
India21.8%
United Kingdom5.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Treehouse (company) audience in United States is strongest.

Fig. 05

Top regions by affinity

Treehouse (company) customers by region in United States
#RegionReachAffinity×
01Massachusetts~60K3.35×
02New Hampshire~8K2.35×
03Alaska~4K2.10×
04Washington, District of Columbia~4K1.73×
05Connecticut~10K1.71×
06Louisiana~20K1.45×
07Hawaii~5K1.43×
08Texas~100K1.42×
09Indiana~20K1.34×
10Rhode Island~4K1.34×
11Vermont~2K1.23×
12Ohio~30K1.17×
13Illinois~30K1.14×
14Washington~20K1.12×
15Maine~3K1.05×
16Georgia~30K1.03×
17Missouri~10K1.01×
18Iowa~7K0.98×
19California~90K0.97×
20Arkansas~6K0.91×
21Tennessee~20K0.89×
22Florida~50K0.88×
23New York~40K0.88×
24West Virginia~4K0.88×
25Kansas~6K0.87×
26Kentucky~9K0.86×
27Utah~7K0.86×
28Alabama~10K0.85×
29Oklahoma~8K0.83×
30New Jersey~20K0.82×
31Mississippi~6K0.82×
32Minnesota~10K0.81×
33Idaho~4K0.81×
34Oregon~8K0.79×
35South Carolina~10K0.78×
36Pennsylvania~20K0.77×
37North Carolina~20K0.77×
38Maryland~10K0.75×
39Virginia~20K0.74×
40Michigan~20K0.72×
41Wisconsin~9K0.72×
42North Dakota~1K0.72×
43Nevada~6K0.71×
44Colorado~9K0.70×
45New Mexico~3K0.70×
46Montana~2K0.70×
47South Dakota~1K0.69×
48Nebraska~3K0.68×
49Delaware~2K0.68×
50Arizona~10K0.57×
Fig. 06

Affinity by region

Affinity by region — Treehouse (company), United States
0.57×1.00×3.35×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Treehouse (company) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Treehouse (company) audience
#·InterestCategoryAffinity×
01Massive open online courseBusiness & Career136.34×
02Proton (automobile)Cars & Mobility35.82×
03Bob SagetMovies & TV30.96×
04Amazon Web ServicesTechnology & Electronics30.85×
05Microsoft AzureTechnology & Electronics26.22×
06Data scienceBusiness & Career24.39×
07Michelle MonaghanMovies & TV20.00×
08Christina HendricksMovies & TV18.79×
09Rod StewartMusic & Radio16.99×
10Nicholas HoultMovies & TV15.66×
11Captain D'sFood & Beverages12.94×
12Jennifer Love HewittMovies & TV12.03×
13PacSunFashion & Accessoires9.82×
14Bryan CranstonMovies & TV9.44×
15Information securityBusiness & Career8.50×
16Jon BernthalMovies & TV8.21×
17InnovationBusiness & Career6.33×
18Cloud computingTechnology & Electronics5.13×
19Nordstrom rackFashion & Accessoires3.91×
20RedditInternet & Social Media3.59×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Treehouse (company) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Treehouse (company) audience · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER2.57×
Need for SecurityCONSERVATISM2.55×
Career OrientationPOWER2.40×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Treehouse (company) audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.59×
DIY MentalityTHRILL0.79×
Pet OwnershipJOY0.90×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is Treehouse (company)'s target market in United States?

Treehouse (company)'s target market in United States covers an estimated 599,328 people, concentrated in Texas and California.

02

What is the gender split and age of Treehouse (company) customers?

47.3% of the Treehouse (company) audience are female, 52.7% are male, with an average age of 40.3 years.

03

Which brands do Treehouse (company) fans like most?

Treehouse (company) fans show strongest brand affinity for Massive open online course (136.34×), Amazon Web Services (30.85×), and Data science (24.39×) over the country average.

04

Where do Treehouse (company) fans live in United States?

Treehouse (company) fans in United States are most concentrated in Texas (reach ~100K), California (reach ~90K), and Massachusetts (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Treehouse (company) fans also like?

Beyond Treehouse (company) itself, the audience over-indexes on Amazon Web Services (30.85×), Data science (24.39×), Proton (automobile) (35.82×), and PacSun (9.82×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Home & Garden audiences in United States

See Treehouse (company) audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Treehouse (company). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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