Turkey Hill Dairy Audience in United States

Turkey Hill Dairy has an estimated audience of 305,475 people in United States. 64.8% are female, 35.2% are male, average age 36.3. Top regions: Pennsylvania, New York, New Jersey. Top brand affinities: Cumberland Farms, Autism Awareness, Fruit Bouquets, Diabetes mellitus awareness, Microblogging.

The average Turkey Hill Dairy fan in United States is 36.3 years old, more female, and lives primarily in Pennsylvania. The audience is concentrated in Pennsylvania, New York, New Jersey. Top brand affinities include Cumberland Farms, Autism Awareness, Fruit Bouquets, with strongest over-indexing on Cumberland Farms (177.93× the country average). Demographically, the Turkey Hill Dairy audience skews more female with an average age of 36.3, and over-indexes on personality traits such as Quality Awareness, DIY Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 46 regions tracked by Rascasse.

Type: Topic

Demographics of Turkey Hill Dairy fans

Demographic split for Turkey Hill Dairy audience in United States
MetricValue
Female64.8%
Male35.2%
Average age36.3
Estimated audience size305,475

Audience persona

The typical Turkey Hill Dairy fan in United States is more female, around 36.3 years old, with strong Quality Awareness tendencies and a notable affinity for Cumberland Farms.

Top regions in United States

Top regions ranked by reach for Turkey Hill Dairy in United States
RegionReachAffinity
Pennsylvania137,60413.38×
New York9,1610.54×
New Jersey6,2100.8×
Maryland6,1001.16×
Arkansas5,5242.19×
Florida4,2730.21×
Virginia4,2540.57×
Ohio3,9800.42×
Texas3,8240.15×
Illinois3,4220.34×
California3,1430.09×
North Carolina2,4810.27×
Georgia2,4600.26×
Mississippi2,3320.93×
Massachusetts2,2830.38×
Indiana2,0750.37×
Louisiana2,0730.53×
Oklahoma2,0260.6×
Kentucky1,9940.52×
Tennessee1,9920.33×
South Carolina1,9770.43×
Alabama1,9300.45×
West Virginia1,9251.35×
Kansas1,7780.74×
Idaho1,7781.16×
Michigan1,7760.22×
Missouri1,7220.35×
Hawaii1,6981.29×
Iowa1,6880.67×
Wisconsin1,6310.35×
New Hampshire1,5861.32×
Arizona1,5710.25×
Nebraska1,5531.01×
Connecticut1,5510.51×
New Mexico1,5451.01×
Nevada1,5400.52×
Rhode Island1,5321.58×
Maine1,5311.4×
Oregon1,5200.43×
Utah1,5110.55×
Vermont1,5062.81×
Minnesota1,4570.33×
Washington1,4080.23×
Colorado1,4040.29×
Delaware1,3721.63×
Washington, District of Columbia9901.08×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Turkey Hill Dairy audience
BrandAffinityCategory
Cumberland Farms177.93×Shopping
Autism Awareness19.03×Health
Fruit Bouquets105.65×Food & Beverages
Diabetes mellitus awareness12.48×Health
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Giant Food20×Food & Beverages
Zoom!9.13×Business & Career
Rita's Italian Ice41.3×Food & Beverages
Raven-Symoné28×Movies & TV
Income tax13.19×Business & Career
Tropical Smoothie Cafe10.27×Food & Beverages
Planet Fitness3.82×Sports
Tim Horton8.46×Sports
Diaper bag5.68×Kids & Family
Bachelor of Business Administration32.49×Business & Career
Philadelphia Phillies8.72×Sports
Natural foods6×Food & Beverages
Charles, Prince of Wales18.87×Politics & Society
Clarinet5.76×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Turkey Hill Dairy audience
TraitClusterScore
Quality AwarenessPREMIUM2.58
DIY MentalityTHRILL1.7
Family OrientationCONSERVATISM1.48
Convenience OrientationPREMIUM1.44
Healthy LifestyleBALANCE1.32
CreativityOPEN1.32

Worldwide distribution

Worldwide audience distribution share by country for Turkey Hill Dairy
CountryShare
United States64.3%
Japan9.3%
Germany7.2%

See Turkey Hill Dairy audiences in other countries

More audiences in United States

Frequently asked questions

How many fans does Turkey Hill Dairy have in United States?

Turkey Hill Dairy has an estimated audience of 305,475 people in United States, concentrated in Pennsylvania and New York.

What is the gender split and age of Turkey Hill Dairy fans?

64.8% of Turkey Hill Dairy fans are female, 35.2% are male, with an average age of 36.3 years.

Which brands do Turkey Hill Dairy fans like most?

Turkey Hill Dairy fans show strongest brand affinity for Cumberland Farms (177.93×), Autism Awareness (19.03×), and Fruit Bouquets (105.65×) over the country average.

Where do Turkey Hill Dairy fans live in United States?

Turkey Hill Dairy fans in United States are most concentrated in Pennsylvania (reach 137,604), New York (reach 9,161), and New Jersey (reach 6,210). These three regions account for the largest share of the active audience.

What other brands do Turkey Hill Dairy fans also like?

Beyond Turkey Hill Dairy itself, the audience over-indexes on Autism Awareness (19.03×), Fruit Bouquets (105.65×), Diabetes mellitus awareness (12.48×), and Microblogging (12.67×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Turkey Hill Dairy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.