Rascasse Audience Intelligence

University of South Florida Audience in United States

A data profile of the people who buy, follow and care about University of South Florida in United States — modelled from more than twelve digital signal sources. University of South Florida has an estimated audience of 1,093,117 people in United States.

#127among University in United States#1966among POI in United States#1470in Business & Career

The average University of South Florida fan in United States is 36.6 years old, more female, and lives primarily in Florida.

The audience is concentrated in Florida, New York, Texas.

Top brand affinities include FlightAware, University of Florida, Daytona International Speedway, with strongest over-indexing on FlightAware (16.13× the country average).

Demographically, the University of South Florida audience skews more female with an average age of 36.6, and over-indexes on personality traits such as Patriotism, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical University of South Florida fan in United States is more female, around 36.6 years old, with strong Patriotism tendencies and a notable affinity for FlightAware.

Category: Business & Career · Type: POI · Subtype: University

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the University of South Florida profile in United States.

Audience size
1.1M
in United States
Gender
55.9%♀
44.1% male
Age
36.6
average years
Country rank
#22285
POI in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of University of South Florida fans

55.9% are female, 44.1% are male, average age 36.6.

Fig. 02

Gender split

55.9%
Female
44.1%
Male
Demographic split for University of South Florida audience in United States
MetricValue
Female55.9%
Male44.1%
Average age36.6
Estimated audience size1,093,117
Fig. 03

Age distribution

Ø 36.6
average years
Age distribution of the University of South Florida audience in United States
Age bracketShare%
16-1930%
20-2918%
30-3916%
40-4919%
50+17%
Fig. 04

Worldwide distribution

71.1%

of the worldwide University of South Florida audience comes from United States.

Worldwide audience distribution share by country for University of South Florida
CountryShare
United States71.1%
Japan3.9%
India2.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the University of South Florida audience in United States is strongest.

Fig. 05

Top regions by affinity

University of South Florida fans by region: top regions in United States
#RegionReachAffinity×
01Florida~600K8.51×
02New Jersey~40K1.38×
03Connecticut~10K1.37×
04Alabama~20K1.27×
05Georgia~40K1.25×
06Maryland~20K1.22×
07Virginia~30K1.21×
08Massachusetts~30K1.21×
09New Hampshire~5K1.18×
10Washington, District of Columbia~4K1.18×
11Rhode Island~4K1.16×
12Pennsylvania~40K1.12×
13Illinois~40K1.09×
14Delaware~3K1.09×
15New York~60K1.02×
16Ohio~30K0.99×
17South Carolina~20K0.99×
18North Carolina~30K0.95×
19Tennessee~20K0.93×
20Maine~4K0.93×
21Vermont~2K0.92×
22Mississippi~8K0.89×
23Louisiana~10K0.87×
24South Dakota~2K0.87×
25Indiana~20K0.86×
26Kentucky~10K0.86×
27Missouri~10K0.84×
28Minnesota~10K0.84×
29Colorado~10K0.82×
30Arkansas~7K0.82×
31Nebraska~4K0.82×
32Iowa~7K0.81×
33Kansas~7K0.80×
34West Virginia~4K0.77×
35North Dakota~2K0.76×
36Michigan~20K0.75×
37Wisconsin~10K0.75×
38Idaho~4K0.70×
39Alaska~2K0.69×
40Texas~60K0.64×
41Montana~2K0.64×
42Oklahoma~7K0.62×
43Hawaii~3K0.60×
44Oregon~7K0.57×
45Washington~10K0.54×
46Utah~5K0.53×
47New Mexico~3K0.53×
48Arizona~10K0.51×
49Nevada~5K0.49×
50California~60K0.46×
Fig. 06

Affinity by region

Affinity by region — University of South Florida, United States
0.46×1.00×8.51×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the University of South Florida audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for University of South Florida audience
#·InterestCategoryAffinity×
01Nebraska LotteryGames37.51×
02James Madison UniversityBusiness & Career24.64×
03Carnegie Mellon UniversityBusiness & Career21.62×
04FlightAwareTravel & Leisure16.13×
05University of PittsburghBusiness & Career16.11×
06Duke UniversityBusiness & Career13.97×
07University of FloridaBusiness & Career13.94×
08Ripley's Believe It or Not!Movies & TV13.57×
09University of Central FloridaBusiness & Career12.85×
10EvergladesTravel & Leisure12.75×
11Daytona International SpeedwaySports12.73×
12Colgate UniversityBusiness & Career12.70×
13University of Southern CaliforniaBusiness & Career12.21×
14Suncoast Credit UnionBusiness & Career12.18×
15Tampa Bay RaysSports11.75×
16University of PennsylvaniaBusiness & Career10.38×
17Winn-DixieShopping7.95×
18University of Notre DameBusiness & Career7.12×
19Florida LotteryGames4.91×
20FedExBusiness & Career2.78×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the University of South Florida audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by University of South Florida audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.13×
Career OrientationPOWER1.75×
Convenience OrientationPREMIUM1.53×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by University of South Florida audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.79×
Design AffinityPREMIUM0.82×
CreativityOPEN0.87×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does University of South Florida have in United States?

University of South Florida has an estimated audience of 1,093,117 people in United States, concentrated in Florida and New York.

02

What is the gender split and age of University of South Florida fans?

55.9% of University of South Florida fans are female, 44.1% are male, with an average age of 36.6 years.

03

Which brands do University of South Florida fans like most?

University of South Florida fans show strongest brand affinity for FlightAware (16.13×), University of Florida (13.94×), and Daytona International Speedway (12.73×) over the country average.

04

Where do University of South Florida fans live in United States?

University of South Florida fans in United States are most concentrated in Florida (reach ~600K), New York (reach ~60K), and Texas (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do University of South Florida fans also like?

Beyond University of South Florida itself, the audience over-indexes on University of Florida (13.94×), Daytona International Speedway (12.73×), Tampa Bay Rays (11.75×), and Nebraska Lottery (37.51×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for University of South Florida. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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