Virginia Cavaliers Audience in United States

Virginia Cavaliers logo

Virginia Cavaliers has an estimated audience of 343,380 people in United States. 40.7% are female, 59.3% are male, average age 42.0. Top regions: Virginia, North Carolina, Florida. Top brand affinities: Alaska, Jonathan Davis, UK garage, Nebraska Cornhuskers football, JDSU.

The average Virginia Cavaliers fan in United States is 42.0 years old, more male, and lives primarily in Virginia. The audience is concentrated in Virginia, North Carolina, Florida. Top brand affinities include Alaska, Jonathan Davis, UK garage, with strongest over-indexing on Alaska (1.67× the country average). Demographically, the Virginia Cavaliers audience skews more male with an average age of 42.0, and over-indexes on personality traits such as Patriotism, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Team

Demographics of Virginia Cavaliers fans

Demographic split for Virginia Cavaliers audience in United States
MetricValue
Female40.7%
Male59.3%
Average age42.0
Estimated audience size343,380

Audience persona

The typical Virginia Cavaliers fan in United States is more male, around 42.0 years old, with strong Patriotism tendencies and a notable affinity for Alaska.

Top regions in United States

Top regions ranked by reach for Virginia Cavaliers in United States
RegionReachAffinity
Virginia56,9286.81×
North Carolina21,8302.11×
Florida20,5690.88×
California18,3250.49×
Texas17,7520.6×
New York14,2120.74×
Pennsylvania14,0451.21×
Ohio10,585
Maryland10,4911.78×
South Carolina10,4172.02×
Georgia9,9310.94×
Tennessee7,3451.07×
Illinois7,1330.62×
New Jersey6,9520.8×
Louisiana5,8131.31×
Indiana5,7810.92×
Massachusetts5,2960.78×
Alabama5,1241.07×
Michigan5,0040.56×
Arizona4,5210.64×
Kentucky4,4521.03×
West Virginia3,8692.42×
Washington3,8420.56×
Missouri3,4620.63×
Mississippi3,3561.19×
Nevada3,2480.98×
Wisconsin3,1970.62×
Colorado3,0650.57×
Minnesota2,3860.48×
Oklahoma2,3120.61×
Connecticut2,2700.66×
Arkansas2,0560.73×
Iowa1,8430.65×
Washington, District of Columbia1,8181.76×
Oregon1,5840.4×
Kansas1,5440.57×
Nebraska1,4640.85×
Utah1,3870.45×
Rhode Island1,3681.25×
Delaware9190.97×
Idaho8820.51×
New Hampshire7480.55×
New Mexico7280.42×
South Dakota6560.83×
Maine6460.52×
Montana6230.65×
Hawaii5480.37×
Wyoming5020.99×
North Dakota4790.68×
Vermont4490.74×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Virginia Cavaliers audience
BrandAffinityCategory
Alaska1.67×Travel & Leisure
Jonathan Davis8.8×Music & Radio
UK garage4.96×Music & Radio
Nebraska Cornhuskers football2.82×Sports
JDSU2.37×Business & Career
Jesse Plemons2.45×Movies & TV
Unique Gifts1.54×Shopping
Nipsey Hussle3.64×Music & Radio
Keiki10.01×Home & Garden
Charlamagne Tha God5.21×Movies & TV
Staycation1.76×Home & Garden
Glossier2.72×Beauty & Wellness
Home staging2.65×Home & Garden
Noodle (Gorillaz)1.8×Music & Radio
Birthday Gifts1.53×Kids & Family
Mothercare1.54×Kids & Family
Grammarly2.2×Business & Career
Urban horticulture1.69×Home & Garden
Necktie2.38×Fashion & Accessoires
Kerang3.22×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Virginia Cavaliers audience
TraitClusterScore
PatriotismCONSERVATISM1.55
SustainabilityBALANCE1.07
Sports ActivityPOWER1.07
Career OrientationPOWER1.06
Social Media UsageJOY1.05
Design AffinityPREMIUM1.02

Worldwide distribution

Worldwide audience distribution share by country for Virginia Cavaliers
CountryShare
United States84.5%
United Kingdom3.5%
Brazil1.8%

See Virginia Cavaliers audiences in other countries

More Sports audiences in United States

Frequently asked questions

How many fans does Virginia Cavaliers have in United States?

Virginia Cavaliers has an estimated audience of 343,380 people in United States, concentrated in Virginia and North Carolina.

What is the gender split and age of Virginia Cavaliers fans?

40.7% of Virginia Cavaliers fans are female, 59.3% are male, with an average age of 42.0 years.

Which brands do Virginia Cavaliers fans like most?

Virginia Cavaliers fans show strongest brand affinity for Alaska (1.67×), Jonathan Davis (8.8×), and UK garage (4.96×) over the country average.

Where do Virginia Cavaliers fans live in United States?

Virginia Cavaliers fans in United States are most concentrated in Virginia (reach 56,928), North Carolina (reach 21,830), and Florida (reach 20,569). These three regions account for the largest share of the active audience.

What other brands do Virginia Cavaliers fans also like?

Beyond Virginia Cavaliers itself, the audience over-indexes on Jonathan Davis (8.8×), UK garage (4.96×), Nebraska Cornhuskers football (2.82×), and JDSU (2.37×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Virginia Cavaliers. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.