Voice of the Martyrs Audience in United States

Voice of the Martyrs has an estimated audience of 317,986 people in United States. 68.7% are female, 31.3% are male, average age 50.0. Top regions: California, Texas, Florida. Top brand affinities: Finnair, Google News, AccuWeather, StubHub, Clint Eastwood.

The average Voice of the Martyrs fan in United States is 50.0 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Finnair, Google News, AccuWeather, with strongest over-indexing on Finnair (675× the country average). Demographically, the Voice of the Martyrs audience skews more female with an average age of 50.0, and over-indexes on personality traits such as Patriotism, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: NGO / Political Party · Subtype: Non-governmental organization

Demographics of Voice of the Martyrs fans

Demographic split for Voice of the Martyrs audience in United States
MetricValue
Female68.7%
Male31.3%
Average age50.0
Estimated audience size317,986

Audience persona

The typical Voice of the Martyrs fan in United States is more female, around 50.0 years old, with strong Patriotism tendencies and a notable affinity for Finnair.

Top regions in United States

Top regions ranked by reach for Voice of the Martyrs in United States
RegionReachAffinity
California32,6530.93×
Texas24,0590.88×
Florida16,5480.77×
Oklahoma12,3673.5×
New York10,1950.57×
Pennsylvania9,6050.9×
North Carolina9,4910.99×
Illinois8,9870.85×
Ohio8,9760.92×
Georgia8,9400.91×
Michigan7,9250.95×
Tennessee7,9211.24×
Virginia7,2800.94×
Indiana6,7821.17×
Missouri6,0311.18×
Washington5,8510.92×
Arizona5,1880.8×
Alabama4,8621.09×
South Carolina4,8351.01×
Colorado4,8300.96×
New Jersey4,5600.56×
Minnesota4,558
Hawaii4,3953.22×
Wisconsin4,2580.89×
Kentucky4,0971.03×
Maryland4,0600.74×
Kansas3,7891.51×
Arkansas3,5481.35×
Oregon3,4830.96×
Massachusetts3,3260.53×
Iowa3,2631.25×
Louisiana2,8720.7×
Mississippi2,3960.91×
Nevada2,2270.72×
New Mexico1,7991.13×
Nebraska1,7021.07×
Idaho1,6911.06×
Connecticut1,6760.53×
West Virginia1,6261.1×
Utah1,4150.5×
Maine1,2351.08×
Montana1,1341.29×
New Hampshire8570.68×
South Dakota7170.98×
Alaska6290.92×
Washington, District of Columbia5800.61×
North Dakota5390.83×
Delaware5010.57×
Wyoming4270.91×
Rhode Island3850.38×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Voice of the Martyrs audience
BrandAffinityCategory
Finnair675×Travel & Leisure
Google News19.42×News
AccuWeather16.31×Home & Garden
StubHub16.02×Travel & Leisure
Clint Eastwood12.97×Movies & TV
Drudge Report10.62×Sports
DocuSign15.39×Technology & Electronics
OpenTable16.18×Food & Beverages
Flickr12.71×Internet & Social Media
Robert Pattinson15.08×Movies & TV
Idris Elba15.71×Movies & TV
Michelle Pfeiffer13.36×Movies & TV
Telegram14.85×Internet & Social Media
Liam Neeson11.43×Movies & TV
Choice Hotels18.49×Travel & Leisure
Aruba19.38×Travel & Leisure
Rebecca Ferguson17×Movies & TV
GoDaddy14.53×Technology & Electronics
La La Land (film)13.76×Movies & TV
Matt Damon12.66×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Voice of the Martyrs audience
TraitClusterScore
PatriotismCONSERVATISM2.4
SpiritualityBALANCE2.11
SustainabilityBALANCE1.6
TraditionCONSERVATISM1.36
Family OrientationCONSERVATISM1.34
Community OrientationOPEN1.33

Worldwide distribution

Worldwide audience distribution share by country for Voice of the Martyrs
CountryShare
United States54.3%
Norway5.2%
India4.7%

See Voice of the Martyrs audiences in other countries

More Non-governmental organization audiences in United States

Frequently asked questions

How many fans does Voice of the Martyrs have in United States?

Voice of the Martyrs has an estimated audience of 317,986 people in United States, concentrated in California and Texas.

What is the gender split and age of Voice of the Martyrs fans?

68.7% of Voice of the Martyrs fans are female, 31.3% are male, with an average age of 50.0 years.

Which brands do Voice of the Martyrs fans like most?

Voice of the Martyrs fans show strongest brand affinity for Finnair (675×), Google News (19.42×), and AccuWeather (16.31×) over the country average.

Where do Voice of the Martyrs fans live in United States?

Voice of the Martyrs fans in United States are most concentrated in California (reach 32,653), Texas (reach 24,059), and Florida (reach 16,548). These three regions account for the largest share of the active audience.

What other brands do Voice of the Martyrs fans also like?

Beyond Voice of the Martyrs itself, the audience over-indexes on Google News (19.42×), AccuWeather (16.31×), StubHub (16.02×), and Clint Eastwood (12.97×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Voice of the Martyrs. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.