Watts, Los Angeles Audience in United States

Watts, Los Angeles logo

Watts, Los Angeles has an estimated audience of 393,091 people in United States. 54.4% are female, 45.6% are male, average age 41.2. Top regions: California, Texas, Florida. Top brand affinities: Israel, Governor of Michigan, Fairy godmother, Historic site, Goop.

The average Watts, Los Angeles fan in United States is 41.2 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Israel, Governor of Michigan, Fairy godmother, with strongest over-indexing on Israel (1.65× the country average). Demographically, the Watts, Los Angeles audience skews balanced with an average age of 41.2, and over-indexes on personality traits such as Sustainability, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI

Demographics of Watts, Los Angeles fans

Demographic split for Watts, Los Angeles audience in United States
MetricValue
Female54.4%
Male45.6%
Average age41.2
Estimated audience size393,091

Audience persona

The typical Watts, Los Angeles fan in United States is balanced, around 41.2 years old, with strong Sustainability tendencies and a notable affinity for Israel.

Top regions in United States

Top regions ranked by reach for Watts, Los Angeles in United States
RegionReachAffinity
California80,7061.87×
Texas33,7471×
Florida24,9890.94×
New York21,9651×
Pennsylvania13,1981×
Ohio12,9711.07×
Illinois12,3790.95×
Georgia11,9290.99×
North Carolina11,2790.95×
Virginia11,2591.18×
Michigan9,8110.95×
Massachusetts9,3361.21×
Washington9,1241.16×
New Jersey8,9860.9×
Maryland6,8791.02×
Tennessee6,8790.87×
Colorado6,5491.06×
Arizona6,5100.81×
Indiana6,3930.89×
Missouri6,0230.95×
Minnesota5,6551×
Wisconsin5,5550.94×
Alabama5,4320.99×
South Carolina5,2550.89×
Kentucky5,1841.05×
Oregon5,1051.13×
Oklahoma5,0841.16×
Utah4,8291.37×
Connecticut4,3301.1×
Louisiana4,2890.85×
Arkansas3,9421.22×
Iowa3,4981.08×
Nevada3,3310.88×
Kansas3,1291.01×
Mississippi2,5300.78×
Idaho2,0031.02×
New Hampshire1,9481.26×
Nebraska1,8550.94×
New Mexico1,6830.85×
Hawaii1,6760.99×
Maine1,4651.04×
West Virginia1,2770.7×
Washington, District of Columbia1,1720.99×
Rhode Island1,1370.91×
Montana1,0851×
Delaware8480.78×
South Dakota7540.83×
Vermont7321.06×
Alaska6510.77×
North Dakota6250.77×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Watts, Los Angeles audience
BrandAffinityCategory
Israel1.65×Travel & Leisure
Governor of Michigan4.65×Politics & Society
Fairy godmother4.53×Literature
Historic site2.47×Arts & Culture
Goop2.78×Internet & Social Media
Vocal harmony2.22×Music & Radio
Hipster4.66×Politics & Society
Wok2.78×Food & Beverages
Cherish (group)4.6×Music & Radio
Home staging2.16×Home & Garden
headspace3.74×Health
Hibachi3.14×Food & Beverages
Elsword6.52×Games
MK1.64×Music & Radio
Grinch1.56×Movies & TV
Jeep Wagoneer2.19×Cars & Mobility
Google Home2.44×Technology & Electronics
HydraFacial3.03×Beauty & Wellness
Graham Greene2.12×Literature
Northrop Grumman2.11×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Watts, Los Angeles audience
TraitClusterScore
SustainabilityBALANCE1.31
ExtroversionTHRILL1.27
Risk AppetiteTHRILL1.24
Urban LifestyleOPEN1.22
DIY MentalityTHRILL1.21
Need for SecurityCONSERVATISM1.2

Worldwide distribution

Worldwide audience distribution share by country for Watts, Los Angeles
CountryShare
United States28.2%
Egypt27.6%
France12.4%

See Watts, Los Angeles audiences in other countries

More Travel & Leisure audiences in United States

Frequently asked questions

How many fans does Watts, Los Angeles have in United States?

Watts, Los Angeles has an estimated audience of 393,091 people in United States, concentrated in California and Texas.

What is the gender split and age of Watts, Los Angeles fans?

54.4% of Watts, Los Angeles fans are female, 45.6% are male, with an average age of 41.2 years.

Which brands do Watts, Los Angeles fans like most?

Watts, Los Angeles fans show strongest brand affinity for Israel (1.65×), Governor of Michigan (4.65×), and Fairy godmother (4.53×) over the country average.

Where do Watts, Los Angeles fans live in United States?

Watts, Los Angeles fans in United States are most concentrated in California (reach 80,706), Texas (reach 33,747), and Florida (reach 24,989). These three regions account for the largest share of the active audience.

What other brands do Watts, Los Angeles fans also like?

Beyond Watts, Los Angeles itself, the audience over-indexes on Governor of Michigan (4.65×), Fairy godmother (4.53×), Historic site (2.47×), and Goop (2.78×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Watts, Los Angeles. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.