WBFF Audience in United States
WBFF has an estimated audience of 731,380 people in United States. 53.4% are female, 46.6% are male, average age 42.0. Top regions: Maryland, Virginia, Florida. Top brand affinities: ClassPass, Moto Guzzi, Autism Awareness, Mikaela Shiffrin, Diabetes mellitus awareness.
The average WBFF fan in United States is 42.0 years old, balanced, and lives primarily in Maryland. The audience is concentrated in Maryland, Virginia, Florida. Top brand affinities include ClassPass, Moto Guzzi, Autism Awareness, with strongest over-indexing on ClassPass (139.03× the country average). Demographically, the WBFF audience skews balanced with an average age of 42.0, and over-indexes on personality traits such as Patriotism, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Sports · Type: NGO / Political Party
Demographics of WBFF fans
| Metric | Value |
|---|---|
| Female | 53.4% |
| Male | 46.6% |
| Average age | 42.0 |
| Estimated audience size | 731,380 |
Audience persona
The typical WBFF fan in United States is balanced, around 42.0 years old, with strong Patriotism tendencies and a notable affinity for ClassPass.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Maryland | 441,261 | 35.09× |
| Virginia | 16,622 | 0.93× |
| Florida | 12,238 | 0.25× |
| Pennsylvania | 11,970 | 0.49× |
| Washington, District of Columbia | 8,001 | 3.64× |
| California | 7,735 | 0.1× |
| New York | 7,631 | 0.19× |
| North Carolina | 6,933 | 0.32× |
| Texas | 6,244 | 0.1× |
| Delaware | 5,136 | 2.55× |
| Georgia | 4,559 | 0.2× |
| West Virginia | 3,446 | 1.01× |
| Ohio | 3,414 | 0.15× |
| South Carolina | 3,053 | 0.28× |
| New Jersey | 2,808 | 0.15× |
| Massachusetts | 2,649 | 0.18× |
| Illinois | 1,934 | 0.08× |
| Washington | 1,824 | 0.12× |
| Michigan | 1,738 | 0.09× |
| Tennessee | 1,732 | 0.12× |
| Indiana | 1,634 | 0.12× |
| Arizona | 1,628 | 0.11× |
| Colorado | 1,455 | 0.13× |
| Connecticut | 1,425 | 0.19× |
| Kentucky | 1,409 | 0.15× |
| Alabama | 1,273 | 0.12× |
| Missouri | 1,014 | 0.09× |
| Minnesota | 961 | 0.09× |
| Nevada | 943 | 0.13× |
| Louisiana | 879 | 0.09× |
| Wisconsin | 845 | 0.08× |
| Kansas | 712 | 0.12× |
| Oklahoma | 668 | 0.08× |
| Mississippi | 659 | 0.11× |
| Rhode Island | 649 | 0.28× |
| Arkansas | 585 | 0.1× |
| Oregon | 573 | 0.07× |
| Alaska | 543 | 0.35× |
| Idaho | 502 | 0.14× |
| Utah | 498 | 0.08× |
| Hawaii | 480 | 0.15× |
| Iowa | 477 | 0.08× |
| Montana | 473 | 0.23× |
| South Dakota | 467 | 0.28× |
| North Dakota | 455 | 0.3× |
| New Hampshire | 448 | 0.16× |
| Wyoming | 440 | 0.41× |
| Nebraska | 439 | 0.12× |
| New Mexico | 437 | 0.12× |
| Maine | 433 | 0.17× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| ClassPass | 139.03× | Sports |
| Moto Guzzi | 86.93× | Cars & Mobility |
| Autism Awareness | 19.03× | Health |
| Mikaela Shiffrin | 39.83× | Sports |
| Diabetes mellitus awareness | 12.48× | Health |
| Microblogging | 12.67× | Technology & Electronics |
| Singer-songwriter | 5.51× | Music & Radio |
| Proton (automobile) | 37.44× | Cars & Mobility |
| Sprayground | 22.64× | Fashion & Accessoires |
| Gumball 3000 | 79.3× | Cars & Mobility |
| Planet Fitness | 4.41× | Sports |
| Income tax | 13.19× | Business & Career |
| Matthew Stafford | 12.53× | Sports |
| Superman | 2.27× | Movies & TV |
| Bundesliga | 11.18× | Sports |
| Rip Curl | 19.3× | Fashion & Accessoires |
| Diaper bag | 4.98× | Kids & Family |
| Livemusic | 3.87× | Music & Radio |
| Charles, Prince of Wales | 18.87× | Politics & Society |
| Stussy | 7.23× | Fashion & Accessoires |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.24 |
| Sports Activity | POWER | 1.22 |
| Risk Appetite | THRILL | 1.19 |
| Healthy Lifestyle | BALANCE | 1.12 |
| DIY Mentality | THRILL | 1.12 |
| Career Orientation | POWER | 1.07 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 92.4% |
| Brazil | 3.5% |
| United Kingdom | 0.5% |
See WBFF audiences in other countries
More Sports audiences in United States
- Department of Motor Vehicles (20,323,665)
- SSA (17,557,089)
- FAFSA (14,175,776)
- AARP (12,709,235)
- United States Army (12,106,369)
Frequently asked questions
How many fans does WBFF have in United States?
WBFF has an estimated audience of 731,380 people in United States, concentrated in Maryland and Virginia.
What is the gender split and age of WBFF fans?
53.4% of WBFF fans are female, 46.6% are male, with an average age of 42.0 years.
Which brands do WBFF fans like most?
WBFF fans show strongest brand affinity for ClassPass (139.03×), Moto Guzzi (86.93×), and Autism Awareness (19.03×) over the country average.
Where do WBFF fans live in United States?
WBFF fans in United States are most concentrated in Maryland (reach 441,261), Virginia (reach 16,622), and Florida (reach 12,238). These three regions account for the largest share of the active audience.
What other brands do WBFF fans also like?
Beyond WBFF itself, the audience over-indexes on Moto Guzzi (86.93×), Autism Awareness (19.03×), Mikaela Shiffrin (39.83×), and Diabetes mellitus awareness (12.48×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for WBFF. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.