Yellowstone Caldera Audience in United States
Yellowstone Caldera has an estimated audience of 325,699 people in United States. 60.6% are female, 39.4% are male, average age 48.3. Top brand affinities: Pillow, Minnesota, Sailor, Whataburger, Natural rubber.
Top brand affinities include Pillow, Minnesota, Sailor, with strongest over-indexing on Pillow (2.72× the country average). Demographically, the Yellowstone Caldera audience skews more female with an average age of 48.3, and over-indexes on personality traits such as Community Orientation, Career Orientation.
Category: Travel & Leisure · Type: POI
Demographics of Yellowstone Caldera fans
| Metric | Value |
|---|---|
| Female | 60.6% |
| Male | 39.4% |
| Average age | 48.3 |
| Estimated audience size | 325,699 |
Audience persona
The typical Yellowstone Caldera fan in United States is more female, around 48.3 years old, with strong Community Orientation tendencies and a notable affinity for Pillow.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Pillow | 2.72× | Home & Garden |
| Minnesota | 2.05× | Travel & Leisure |
| Sailor | 4.65× | Travel & Leisure |
| Whataburger | 1.67× | Food & Beverages |
| Natural rubber | 1.94× | Cars & Mobility |
| Nebraska | 2.06× | Travel & Leisure |
| Nasal cavity | 4.62× | Health |
| Sinaloa | 1.82× | Travel & Leisure |
| JTV (Indonesia) | 2.17× | |
| Public speaking | 1.58× | Politics & Society |
| MK | 1.67× | Music & Radio |
| Enfamil | 2.7× | Kids & Family |
| Grand Prairie, Texas | 2.85× | Travel & Leisure |
| Information technology consulting | 2.37× | Technology & Electronics |
| Google Analytics | 1.64× | Internet & Social Media |
| Kingdom of Judah | 2.06× | Politics & Society |
| Julio Cesar Chavez Jr. | 1.98× | Sports |
| Tuscany | 1.74× | Travel & Leisure |
| Al Ahly SC | 2.08× | Sports |
| Google Wallet | 1.7× | Technology & Electronics |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Community Orientation | OPEN | 2.26 |
| Career Orientation | POWER | 1.87 |
| Individualism | JOY | 1.82 |
| Sustainability | BALANCE | 1.81 |
| Tradition | CONSERVATISM | 1.79 |
| Travelling | THRILL | 1.76 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 89.0% |
| Italy | 9.3% |
| Germany | 1.7% |
See Yellowstone Caldera audiences in other countries
More Travel & Leisure audiences in United States
- United States (134,384,245)
- New York City (93,869,939)
- California (82,524,257)
- North America (79,975,752)
- Florida (70,758,765)
How to read this data
Audience size is the estimated number of people in United States who actively search for Yellowstone Caldera. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.