Zadar Audience in United States

Zadar logo

Zadar has an estimated audience of 3,184,103 people in United States. 71.1% are female, 28.9% are male, average age 31.9. Top regions: California, New York, Florida. Top brand affinities: Like Dandelion Dust, UK garage, Jersey (fabric), Stamp collecting, Gilt.com.

The average Zadar fan in United States is 31.9 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Florida. Top brand affinities include Like Dandelion Dust, UK garage, Jersey (fabric), with strongest over-indexing on Like Dandelion Dust (161.82× the country average). Demographically, the Zadar audience skews more female with an average age of 31.9, and over-indexes on personality traits such as Quality Awareness, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: City

Demographics of Zadar fans

Demographic split for Zadar audience in United States
MetricValue
Female71.1%
Male28.9%
Average age31.9
Estimated audience size3,184,103

Audience persona

The typical Zadar fan in United States is more female, around 31.9 years old, with strong Quality Awareness tendencies and a notable affinity for Like Dandelion Dust.

Top regions in United States

Top regions ranked by reach for Zadar in United States
RegionReachAffinity
California487,2061.39×
New York290,1851.63×
Florida260,2221.21×
Texas220,7280.81×
Illinois128,0451.21×
New Jersey119,3631.47×
Washington103,1491.61×
Pennsylvania101,1790.94×
North Carolina99,9251.04×
Georgia99,7651.02×
Virginia94,7761.22×
Massachusetts92,7441.48×
Colorado90,8381.81×
Ohio85,6750.87×
Michigan77,0980.93×
Arizona65,3841.01×
Maryland58,0491.06×
Oregon56,7841.56×
Wisconsin54,7031.14×
Minnesota52,9191.16×
Tennessee47,3810.74×
Connecticut45,1301.41×
Indiana41,7440.72×
South Carolina41,6860.87×
Missouri41,5210.81×
Utah39,9071.4×
Washington, District of Columbia27,4852.87×
Nevada25,0340.81×
Kentucky23,3980.59×
Alabama22,9540.52×
Louisiana21,7010.53×
Kansas19,8800.79×
Idaho18,6061.17×
Iowa17,6680.67×
Oklahoma16,7070.47×
Arkansas14,9480.57×
New Hampshire14,8411.18×
Maine12,5021.1×
Hawaii10,9070.8×
New Mexico10,6590.67×
Montana9,2951.05×
Rhode Island9,2300.91×
Mississippi9,0600.35×
Nebraska8,3750.52×
Alaska7,9211.16×
Delaware6,6340.76×
Vermont5,9731.07×
West Virginia5,9530.4×
South Dakota3,4080.46×
Wyoming3,0870.65×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Zadar audience
BrandAffinityCategory
Like Dandelion Dust161.82×Movies & TV
UK garage28.13×Music & Radio
Jersey (fabric)93.9×Fashion & Accessoires
Stamp collecting20.78×Home & Garden
Gilt.com28.27×Shopping
Historic site14.15×Arts & Culture
Product design5.33×Business & Career
Fairy godmother18.45×Literature
Isometric exercise15.78×Sports
Mathcore14.05×Music & Radio
Laneige9.3×Beauty & Wellness
Home equity2.63×Home & Garden
The Historian20.73×Literature
La Opinión9.38×News
Lanchester, County Durham326.68×Travel & Leisure
Goop6.65×Internet & Social Media
Bank account2.99×Business & Career
Pro-Ject4.94×Music & Radio
Governor of Michigan8.74×Politics & Society
Hipster10.54×Politics & Society

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Zadar audience
TraitClusterScore
Quality AwarenessPREMIUM1.82
Luxury OrientationPREMIUM1.62
LGBTQ+ IdentityOPEN1.39
Design AffinityPREMIUM1.35
TravellingTHRILL1.33
SustainabilityBALANCE1.32

Worldwide distribution

Worldwide audience distribution share by country for Zadar
CountryShare
Italy32.5%
United States8.7%
Germany7.7%

See Zadar audiences in other countries

More City audiences in United States

Frequently asked questions

How many fans does Zadar have in United States?

Zadar has an estimated audience of 3,184,103 people in United States, concentrated in California and New York.

What is the gender split and age of Zadar fans?

71.1% of Zadar fans are female, 28.9% are male, with an average age of 31.9 years.

Which brands do Zadar fans like most?

Zadar fans show strongest brand affinity for Like Dandelion Dust (161.82×), UK garage (28.13×), and Jersey (fabric) (93.9×) over the country average.

Where do Zadar fans live in United States?

Zadar fans in United States are most concentrated in California (reach 487,206), New York (reach 290,185), and Florida (reach 260,222). These three regions account for the largest share of the active audience.

What other brands do Zadar fans also like?

Beyond Zadar itself, the audience over-indexes on UK garage (28.13×), Jersey (fabric) (93.9×), Stamp collecting (20.78×), and Gilt.com (28.27×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Zadar. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.