A data profile of the people who buy, follow and care about Training in Austria — modelled from more than twelve digital signal sources. Training has an estimated audience of 1,745,025 people in Austria.
The average Training fan in Austria is 41.0 years old, more female, and lives primarily in Vienna.
The audience is concentrated in Vienna, Lower Austria, Upper Austria.
Top brand affinities include Kronen Zeitung, Job interview, WhatsApp, with strongest over-indexing on Kronen Zeitung (1.67× the country average).
Demographically, the Training audience skews more female with an average age of 41.0, and over-indexes on personality traits such as Career Orientation, Community Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 9 regions tracked by Rascasse.
The typical Training fan in Austria is more female, around 41.0 years old, with strong Career Orientation tendencies and a notable affinity for Kronen Zeitung.
The key figures that characterise the Training profile in Austria.
56.8% are female, 43.2% are male, average age 41.0.
| Metric | Value |
|---|---|
| Female | 56.8% |
| Male | 43.2% |
| Average age | 41.0 |
| Estimated audience size | 1,745,025 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 13% | |
| 20-29 | 20% | |
| 30-39 | 22% | |
| 40-49 | 23% | |
| 50+ | 22% |
of the worldwide Training audience comes from Austria.
| Country | Share |
|---|---|
| United States | 24.8% |
| Japan | 7.6% |
| United Kingdom | 6.3% |
Where the Training audience in Austria is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Salzburg | ~100K | 1.20× | |
| 02 | Vorarlberg | ~60K | 1.04× | |
| 03 | Lower Austria | ~200K | 1.01× | |
| 04 | Vienna | ~300K | 0.98× | |
| 05 | Styria | ~200K | 0.98× | |
| 06 | Upper Austria | ~200K | 0.97× | |
| 07 | Tyrol | ~100K | 0.97× | |
| 08 | Carinthia (state) | ~80K | 0.95× | |
| 09 | Burgenland | ~40K | 0.94× |
The strongest cross-interests of the Training audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Job interview | Business & Career | 4.69× | ||
| 02 | 24 (TV series) | Movies & TV | 4.69× | ||
| 03 | Job fair | Business & Career | 3.79× | ||
| 04 | TripAdvisor | Travel & Leisure | 2.39× | ||
| 05 | Cruises | Travel & Leisure | 2.07× | ||
| 06 | Italian cuisine | Food & Beverages | 1.94× | ||
| 07 | Politics | Politics & Society | 1.84× | ||
| 08 | Internet & Social Media | 1.77× | |||
| 09 | Lieferando.de | Food & Beverages | 1.74× | ||
| 10 | Austrian Airlines | Travel & Leisure | 1.71× | ||
| 11 | Blues music | Music & Radio | 1.70× | ||
| 12 | Cineplexx Cinemas | Movies & TV | 1.70× | ||
| 13 | Hobby | Home & Garden | 1.69× | ||
| 14 | Wikipedia | Internet & Social Media | 1.69× | ||
| 15 | Toys | Games | 1.68× | ||
| 16 | Kronen Zeitung | News | 1.67× | ||
| 17 | Ryanair | Travel & Leisure | 1.64× | ||
| 18 | Hornbach | Shopping | 1.61× | ||
| 19 | Hair products | Beauty & Wellness | 1.57× | ||
| 20 | Electronics | Technology & Electronics | 1.55× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 2.62× | |
| Community Orientation | OPEN | 1.55× | |
| Early Adopter Mentality | POWER | 1.35× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.89× | |
| Price Sensitivity | PREMIUM | 0.96× | |
| Luxury Orientation | PREMIUM | 0.97× |
Training has an estimated audience of 1,745,025 people in Austria, concentrated in Vienna and Lower Austria.
56.8% of Training fans are female, 43.2% are male, with an average age of 41.0 years.
Training fans show strongest brand affinity for Kronen Zeitung (1.67×), Job interview (4.69×), and WhatsApp (1.77×) over the country average.
Training fans in Austria are most concentrated in Vienna (reach ~300K), Lower Austria (reach ~200K), and Upper Austria (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Training itself, the audience over-indexes on Job interview (4.69×), WhatsApp (1.77×), Austrian Airlines (1.71×), and Politics (1.84×) compared to the Austria average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Austria who actively search for Training. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Austria. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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