A data profile of the people who buy, follow and care about Business model in Brazil — modelled from more than twelve digital signal sources. Business model has an estimated audience of 4,232,664 people in Brazil.
Business model has an estimated audience of 4,232,664 people in Brazil. 54.6% are female, 45.4% are male, average age 41.6. Top brand affinities: Innovation, Private equity, Business intelligence, Accounting, GitHub.
Top brand affinities include Innovation, Private equity, Business intelligence, with strongest over-indexing on Innovation (2.57× the country average).
Demographically, the Business model audience skews balanced with an average age of 41.6, and over-indexes on personality traits such as Career Orientation, Convenience Orientation.
The typical Business model fan in Brazil is balanced, around 41.6 years old, with strong Career Orientation tendencies and a notable affinity for Innovation.
The key figures that characterise the Business model profile in Brazil.
54.6% are female, 45.4% are male, average age 41.6.
| Metric | Value |
|---|---|
| Female | 54.6% |
| Male | 45.4% |
| Average age | 41.6 |
| Estimated audience size | 4,232,664 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 10% | |
| 20-29 | 22% | |
| 30-39 | 25% | |
| 40-49 | 22% | |
| 50+ | 22% |
of the worldwide Business model audience comes from Brazil.
| Country | Share |
|---|---|
| United States | 28.3% |
| India | 6.7% |
| United Kingdom | 6.2% |
The strongest cross-interests of the Business model audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Private equity | Business & Career | 6.30× | ||
| 02 | Passive income | Business & Career | 4.99× | ||
| 03 | Louvre | Travel & Leisure | 4.34× | ||
| 04 | Business intelligence | Business & Career | 4.17× | ||
| 05 | Kristen Stewart | Movies & TV | 3.16× | ||
| 06 | Dakota Johnson | Movies & TV | 2.99× | ||
| 07 | Innovation | Business & Career | 2.57× | ||
| 08 | Business school | Business & Career | 2.53× | ||
| 09 | Retail banking | Business & Career | 2.34× | ||
| 10 | GitHub | Internet & Social Media | 2.25× | ||
| 11 | Catho | Business & Career | 2.23× | ||
| 12 | Investment management | Business & Career | 2.08× | ||
| 13 | Search engine optimization | Business & Career | 2.04× | ||
| 14 | Stock market | Business & Career | 2.00× | ||
| 15 | Trello | Internet & Social Media | 1.92× | ||
| 16 | Accounting | Business & Career | 1.79× | ||
| 17 | CVC Viagens | Travel & Leisure | 1.76× | ||
| 18 | Beleza na Web | Shopping | 1.67× | ||
| 19 | JusBrasil | Internet & Social Media | 1.62× | ||
| 20 | Master of Business Administration | Business & Career | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 2.88× | |
| Convenience Orientation | PREMIUM | 2.02× | |
| Community Orientation | OPEN | 1.96× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 0.65× | |
| Spirituality | BALANCE | 0.67× | |
| Tradition | CONSERVATISM | 0.68× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Brazil who actively search for Business model. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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