A data profile of the people who buy, follow and care about Erlang (programming language) in Brazil — modelled from more than twelve digital signal sources. Erlang (programming language) has an estimated audience of 7,877,528 people in Brazil.
Erlang (programming language) has an estimated audience of 7,877,528 people in Brazil. 63.0% are female, 37.0% are male, average age 44.4. Top brand affinities: Public transport, WhatsApp, Dynamo Dresden, Paris Saint-Germain, CR Vasco da Gama.
Top brand affinities include Public transport, WhatsApp, Dynamo Dresden, with strongest over-indexing on Public transport (3.76× the country average).
Demographically, the Erlang (programming language) audience skews more female with an average age of 44.4, and over-indexes on personality traits such as Individualism, Tradition.
The typical Erlang (programming language) fan in Brazil is more female, around 44.4 years old, with strong Individualism tendencies and a notable affinity for Public transport.
The key figures that characterise the Erlang (programming language) profile in Brazil.
63.0% are female, 37.0% are male, average age 44.4.
| Metric | Value |
|---|---|
| Female | 63.0% |
| Male | 37.0% |
| Average age | 44.4 |
| Estimated audience size | 7,877,528 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 6% | |
| 20-29 | 17% | |
| 30-39 | 22% | |
| 40-49 | 26% | |
| 50+ | 29% |
of the worldwide Erlang (programming language) audience comes from Brazil.
| Country | Share |
|---|---|
| Brazil | 19.8% |
| India | 7.5% |
| Malaysia | 7.1% |
The strongest cross-interests of the Erlang (programming language) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Dynamo Dresden | Sports | 24.72× | ||
| 02 | Herbalism | Health | 5.73× | ||
| 03 | Public transport | Cars & Mobility | 3.76× | ||
| 04 | Virtual reality | Technology & Electronics | 3.44× | ||
| 05 | Brad Pitt | Movies & TV | 2.78× | ||
| 06 | Anne Hathaway | Movies & TV | 2.77× | ||
| 07 | Chelsea F.C. | Sports | 2.59× | ||
| 08 | Manchester United F.C. | Sports | 2.14× | ||
| 09 | Cloud computing | Technology & Electronics | 2.09× | ||
| 10 | Paris Saint-Germain | Sports | 2.08× | ||
| 11 | Tradition | Politics & Society | 2.07× | ||
| 12 | Manchester City F.C. | Sports | 2.00× | ||
| 13 | Fortaleza Esporte Clube | Sports | 1.89× | ||
| 14 | Internet & Social Media | 1.85× | |||
| 15 | Esporte Clube Bahia | Sports | 1.73× | ||
| 16 | Social media | Business & Career | 1.64× | ||
| 17 | Botafogo de Futebol e Regatas | Sports | 1.63× | ||
| 18 | Soul music | Music & Radio | 1.57× | ||
| 19 | Fluminense FC | Sports | 1.55× | ||
| 20 | CR Vasco da Gama | Sports | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Individualism | JOY | 2.18× | |
| Tradition | CONSERVATISM | 2.07× | |
| Convenience Orientation | PREMIUM | 2.01× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 0.31× | |
| Design Affinity | PREMIUM | 0.44× | |
| Luxury Orientation | PREMIUM | 0.53× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Brazil who actively search for Erlang (programming language). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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