A data profile of the people who buy, follow and care about Photographic film in Switzerland — modelled from more than twelve digital signal sources. Photographic film has an estimated audience of 1,000,508 people in Switzerland.
Photographic film has an estimated audience of 1,000,508 people in Switzerland. 54.0% are female, 46.0% are male, average age 41.3. Top brand affinities: Hornbach, Fine-art photography, Wildlife photography, Digital photography, Travel photography.
Top brand affinities include Hornbach, Fine-art photography, Wildlife photography, with strongest over-indexing on Hornbach (1.93× the country average).
Demographically, the Photographic film audience skews balanced with an average age of 41.3, and over-indexes on personality traits such as Community Orientation, Travelling.
The typical Photographic film fan in Switzerland is balanced, around 41.3 years old, with strong Community Orientation tendencies and a notable affinity for Hornbach.
The key figures that characterise the Photographic film profile in Switzerland.
54.0% are female, 46.0% are male, average age 41.3.
| Metric | Value |
|---|---|
| Female | 54.0% |
| Male | 46.0% |
| Average age | 41.3 |
| Estimated audience size | 1,000,508 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 13% | |
| 20-29 | 20% | |
| 30-39 | 21% | |
| 40-49 | 23% | |
| 50+ | 23% |
of the worldwide Photographic film audience comes from Switzerland.
| Country | Share |
|---|---|
| United States | 24.4% |
| Japan | 5.3% |
| China | 5.1% |
The strongest cross-interests of the Photographic film audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Olympus Corporation | Technology & Electronics | 5.49× | ||
| 02 | Fine-art photography | Technology & Electronics | 2.88× | ||
| 03 | Wildlife photography | Technology & Electronics | 2.39× | ||
| 04 | Videography | Internet & Social Media | 2.35× | ||
| 05 | Digital photography | Business & Career | 2.07× | ||
| 06 | Travel photography | Technology & Electronics | 2.01× | ||
| 07 | Hornbach | Shopping | 1.93× | ||
| 08 | Viral video | Internet & Social Media | 1.90× | ||
| 09 | Charity and causes | Business & Career | 1.82× | ||
| 10 | High-definition television | Technology & Electronics | 1.81× | ||
| 11 | Instant messaging | Internet & Social Media | 1.78× | ||
| 12 | University | Business & Career | 1.74× | ||
| 13 | Contemporary R&B | Music & Radio | 1.70× | ||
| 14 | Wikipedia | Internet & Social Media | 1.62× | ||
| 15 | Festival | Music & Radio | 1.60× | ||
| 16 | Tattoos | Fashion & Accessoires | 1.57× | ||
| 17 | Electronics | Technology & Electronics | 1.56× | ||
| 18 | Mobile game | Games | 1.53× | ||
| 19 | Zara | Shopping | 1.52× | ||
| 20 | Drawing | Home & Garden | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 1.61× | |
| Travelling | THRILL | 1.41× | |
| Extroversion | THRILL | 1.37× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 0.73× | |
| Price Sensitivity | PREMIUM | 0.82× | |
| Quality Awareness | PREMIUM | 0.84× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Switzerland who actively search for Photographic film. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Switzerland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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